:::

詳目顯示

回上一頁
題名:Bass模型於供應鏈管理之應用
作者:潘阮祺福
作者(外文):Phan Nguyen Ky Phuc
校院名稱:國立臺灣科技大學
系所名稱:工業管理系
指導教授:周碩彥
喻奉天
學位類別:博士
出版日期:2013
主題關鍵詞:存貨管理動態規劃供應鏈管理Bass模型生產計劃production planinventory managementdynamic programmingBass modelSupply chain management
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:0
由於科技的高速發展,電子及電器設備不斷地推出市場,對供應鏈系統的任何階段來說,高科技產品的擴散模式對其存貨策略有很大的影響。 Bass模型是一個預測新產品擴散過程非常成功的方法,並已應用於許多生產管理領域,例說管理客戶需求,控制庫存量和優化廣告策略等。本論文研究Bass模型效應下供應鏈的不同反應,包括不考慮廣告之三階供應鏈中,各個階層的最佳生產與存貨策略,以及考慮凌駕與廣告時,只有一個製造商和一個零售商的二階供應鏈中,各個階層的最佳策略。
With the rapid development of technology, electronic and electrical equipment are continuously being introduced to the markets. The diffusion process pattern of high-tech products considerably influences in inventory policies of any stage in the product’s supply chain system. The Bass model is a very successful parametric approach to forecast the diffusion process of new products and have been applied to several fields of operation management such as managing customer demands, controlling inventory levels, optimizing advertisement strategies, and so forth. This work studies the different responses of the supply chain, under the Bass model’s effects, including optimal production and inventory policies of all echelons in a three-stage supply chain without advertising and optimal policies in a two-stage supply chain with one manufacturer and one retailer under effects of domination and advertisement.
Almehdawe, E. & Mantin, B., 2010. Vendor managed inventory with a capacitated manufacturer and multiple retailers: Retailer versus manufacturer leadership. Int. J. Prod. Econ.,128(1), 292-302.
Bass, F..M., 1969. A new product growth model for consumer durables. Manage. Sci., 15(5), 215–227.
Bass, F..M., Krishnan; T.V.,& Jain; D.C., 1994. Why the Bass model fits without decision variables. Mark.. Sci., 13(3), 203–223.
Cavalieri, S., and Gaiardelli, P., 1998, Hybrid genetic algorithms for a multiple-objective scheduling problem, J. Intell. Manuf, 9, 361-367.
Chen, Y. & Carrillo, J.E., 2011. Single firm product diffusion model for single-function and fusion products. Eur. J. Oper. Res., 214(2), 232-245.
Choffray, Marie, J., &Lilien, G.L., 1986. A decision support system for evaluating sales prospects and launch strategies for new products. Ind. Market. Manag. ,15(1), 75-85.
Chu, W.L., Wu, F.S., Kao, K.S.,& Yen, D.C, 2009. Diffusion of mobile telephony: An empirical study in Taiwan. Telecommun. Policy , 33(9), 506-520.
Dodson, J.A., &Muller, E.,1978. Model of new product diffusion through advertising and word-of-mouth. Manage. Sci., 24(15), 1568-1578.
Dreyfus, S.E., &Law, A.M.,1977. The art and theory of dynamic programming. Academic Press, New York.
Friedman, M.F., 1982. Inventory lot-size models with general time-dependent demand and carrying cost function. INFOR, 20, 157-167.
Fourt, L.A., &Woodlock, J.W.,1960. Early prediction of market success for new grocery products. J. Marketing,25(2), 31-38.
Goldberg, D.E., 1989. Genetic algorithm in search, optimization and machine learning. Newyork: Addision-Wesley.
Grefenstette, J.J., 1986, Optimization of control parameters for Genetic Algorithms, IEEE T. Syst. Man. Cyb., 16(1), 122-128.
Ho, T.H., Savin, S., & Terwiesch, C., 2002. Managing demand and sales dynamics in new product diffusion under supply constraint. Manage. Sci., 48(2), 187–206
Horsky, D., & Simon, L.S., 1983. Advertising and the diffusion of new products. Market. Sci., 2(1), 1-17
Hsiao, J.P.H., Jaw, C., &Huan, T.C.,2009. Information diffusion and new product consumption: A Bass model application to tourism facility management. J. Bus. Res.,62(7), 690-697.
Jain, A.K., and ElMaraghy, H.A., 1997, Single process plan scheduling with genetic algorithm, Prod. Plan. Control., 8(4), 363-376.
Jiang, Z., Bass, F.M., &Bass, P.I.,2006. Virtual Bass model and the left-hand data-truncation bias in diffusion of innovation studies. Int.J. Res. Mark., 23(1), 93-106.
Kapur, P.K., Pham, H., Kumar, V., & Anand, A. 2012. Dynamic optimal control model for profit maximization of software product under the influence of promotional effort. J. High. Tech. Manage. Res., 23(2), 122-129.
Krishnan, T.V., & Jain, D.C., 2006. Optimal dynamic advertising policy for new products. Manage. Sci., 52(8), 1957-1969.
Kumar, S., & Swaminathan, J.M., 2003. Diffusion of innovation under supply constraints. Oper. Res., 51(6), 866–879.
Lenk, Peter, J., & Rao, A., 1990. New products from old: Forecasting product adoption by hierarchical Bayes procedures. Manage. Sci., 9, 42-57
Lu, L., 1995. A one-vendor multi-buyer integrated inventory model. Eur. J. Oper. Res., 81(2), 312-323.
Mahajan, V., Muller, E., &Kerin, R.A.,1984. Introduction strategy for a new product with a positive and negative word-of-mouth. Manage. Sci., 30, 1389-1404.
Mahajan, V., Muller, E., &Bass, F.M.,1990. New product diffusion models in marketing: A review and directions for research. J. Marketing, 54, 1-26.
Mansfield, E., &Hensley, C.,1960. The logistic process: Tables of stochastic epidemic curve and application. J. R. Stat. Soc. SeriesB (Methodological), 22(2), 332-337.
Michalewicz, Z., 1996, Genetic Algorithms + Data Structures = Evolution Programs, Springer-Verlag Berlin Heidelberg New York.
Mine, H., Ohno, K., & Fukushima, M., 1977. Multilevel decompostion of nonlinear programming problems by dynamic programming. J. Math. Anal. Appl., 53, 7-27
Nikolopoulos, C.V., & Yannacopoulos, A.N., 2010. A model for optimal stopping in advertisement. Nonlinear Anal. Real World Appl., 11(14), 1229-1242.
Niu, S.C.,2002. A stochastic formulation of the Bass model of new-product diffusion. Math. Probl. Eng.,8(3), 249-263.
Niu, S.C.,2006. A piecewise-diffusion model of new-product demands. Oper. Res.,54(4), 678-695.
Parker, P., &Gatignon, H.,1994. Specifying competitive effects in diffusion models: An empirical analysis. Int.J. Res. Mark., 11(1), 17−39.
Peres, R., Muller, E., &Mahajan, V.,2010. Innovation diffusion and new product growth models: A critical review and research directions. Int.J. Res. Mark., 27(2), 91-106.
Roger,E.M.,1995. Diffusion of innovation, fourth ed. The Free Press, New York.
Savin, S., &Terwiesch, C., 2005. Optimal product launch times in a duopoly: Balancing life-cycle revenues with product cost. Oper. Res., 53(1), 26−47.
Shcherbina, O., 2007. Nonserial Dynamic Programming and Tree Decomposition in Discrete Optimization. Operations Research Proceedings 2006. K.-H. Waldmann and U. Stocker, Springer Berlin Heidelberg. 155-160.
Shihai, D., &Zhijun, H.,2010. Modeling the brand competition diffusion for consumer durables based on the bass model. In Proceedings of the International Conference on Logistics Systems and Intelligent Management, 1, 372-376.
Sultan, Fareena, Farley, J.U., &Lehmann, D.R., 1990. A meta analysis of applications of diffusion models. J. Marketing Res. , 27,70-77
Teng, J.T.,1996. A deterministic inventory replenishment model with a linear trend in demand. Oper. Res. Lett., 19, 33-41.
Teng, J.T., Chern, M.S., Yang, H.L., & Wang,Y.J., 1999. Deterministic Inventory Lot-Sizemodels with Shortages and Deterioration for Fluctuating Demand. Oper. Res. Lett., 24, 65-72.
Thomas, R.J., 1985. Estimating Market Growth for New Products: An Analogical Diffusion Models Approach. J. Prod. Innovat. Manag. , 2 (March), 45-55.
Tseng, M.F., &Hu, Y.C.,2009. Quadratic-interval Bass model for new product sale diffusion. Expert Syst. Appl., 36, 8496-8502.
Tsai, B.H., Li, Y., & Lee, K.H., 2010. Forecasting global adoption of crystal display televisions with modified product diffusion model. Comput. Ind. Eng., 58(4), 553-562.
Turk, T. & Trkman, P., 2012.Bass model estimates for broadband diffusion in European countries." Technol. Forecast. Soc., 79(1), 85-96.
Wang, W., Fergola, P., Lombardo, S., &Mulone, G., 2006. Mathematical models of innovation diffusion with stage structure. Appl. Math. Modell., 30(1), 129-146.
Wang, F.K. & Chang, K.K., 2009. Modified diffusion model with multiple products using a hybrid GA approach. Expert Syst. Appl., 36(10), 12613-12620.
Wu, F.S., &Chu, W.L.,2010. Diffusion model of mobile telephony. J. Bus. Res., 63(5), 497-501.
Yu, Y., Chu, F., & Chen, H., 2009. A Stackelberg game and its improvement in a VMI system with a manufacturing vendor. Eur. J. Oper. Res, 192(3), 929-948.
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
QR Code
QRCODE