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題名：企業策略、資訊策略與競爭優勢之研究
書刊名：大葉學報
作者：張耀堂／翁淑緣
作者(外文)：Chang, Yao-tang／Wong, Shu-yeng
出版日期：2000
卷期：9:1
頁次：頁75-90
主題關鍵詞：企業策略；資訊策略；連結型態；競爭優勢；Business strategy；Information strategy；Linkage type；Competitive advantage
原始連結：連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(1) 專書(0) 專書論文(0)
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  • 點閱點閱:20
　　　　　本研究主要在探討企業策略規劃與資訊策略規劃之間的關係，以及兩者之間的連結型態對競爭優勢的影響。本研究以中華徵信所於民國八十七年調查公佈之一千大製造業為研究對象，以問卷收集139 位企業高階經理的意見。主要的研究發現有：（1）企業策略的規劃與資訊策略的規劃有密切的關係。（2）企業策略規劃與資訊策略規劃的連結，其整合程度越高，不僅企業策略的作為越好、資訊策略的表現也越積極有效，而且增加企業的競爭優勢。（3）分析者、防禦者、及反應者等三個企業策略群組，在各項競爭優勢上有顯著差異，其中以分析者最有優勢，防禦者次之，反應者最差。（4）策略型、轉變型、工廠型、及支援型等四個資訊策略群組，在各項競爭優勢上有顯著差異，其中以策略型最具優勢，轉變型次之，工廠型再次之，支援型則敬陪末座。因此，越重視資訊科技的策略性應用，越能爭取競爭優勢。
　　　　　This study attempts to explore the relationships between business strategy, information strategy, and the influence of their linkage type on competitive advantage. Questionnaires were mailed to the managers of the top 1000 firms of manufacturing industries ranked by the China Credit Information Service. The main findings from this study are: (1) The business strategies and information strategies made by an organization are highly correlated. (2) The “total integration” linkage type has better performance on business strategies, information strategies, and competitive advantages. (3) The “analyzer” strategic type has best performance on each competitive advantage dimension. The “defender” strategic type has the worst performance. Performance of “reactor” strategic type is in between. (4) The competition advantage order of the four IT strategic types is as follows: “strategy” type the best, “turnaround” type the second, “support” type the third, “ factory” type the fourth. Therefore, the more strategic use of IT, the better competition advantages.
期刊論文
1.Yang, H. L.(1996)。Key Information Management Issues in Taiwan and the US。Information & Management，30(5)，251-267。  new window
2.Segars, A. H.、Grover, V.、Teng, J. T. C.(1998)。Strategic information systems planning: Planning system dimensons, internal coalignment, and implications for planning effectiveness。Decision Sciences，29(2)，303-345。  new window
3.Benbasat, Izak、Reich, Blaize Horner(1996)。Measuring the Linkage between Business and Information Technology Objectives。MIS Quarterly: Management Information Systems，20(1)，55-81。  new window
4.Teo, S. H.、King, W. R.(1996)。Assessing the impact of integrating business planning and is planning。Information and Management，30(6)，309-321。  new window
5.Das, S. R.、Zahra, S. A.、Warkentin, M. E.(1991)。Integrating the Content and Process of Strategic MIS Planning with Competitive Strategy。Decision Sciences，22(5)，953-984。  new window
6.Senn, J.(1998)。The challenge of relating is research to practice。Information Resources Management Journal，11(1)，23-28。  new window
7.Zahra, Shaker A.、Covin, Jeffrey G.(1993)。Business Strategy, Technology Policy and Firm Performance。Strategic Management Journal，14(6)，451-478。  new window
8.Earl, M. J.(1993)。Experience in Strategic Information System Planning。MIS Quarterly，17(1)，1-24。  new window
9.范錚強(1988)。國內首度實務調查資訊部門關心哪些課題。資訊與電腦，9，12-16。  延伸查詢new window
10.Andrews, K, R.(1981)。Corporate strategy as a vital function of the board。Harvard Business Review，59(6)，174-184。  new window
11.Chan, Y. E.、Huff, S. L.(1997)。Business strategic orientation, information systems strategic orientation, and strategic alignment。Information Systems Research，8(2)，125-150。  new window
12.Bambenger, I.(1989)。Developing competitive advantage in small and medium-size firms。Long Range Planning，22(5)，80-88。  new window
13.McFarlan, F. W.(1984)。Information technology changes the way you compete。Harvard Business Review，62(3)，98-103。  new window
14.Parsons, G. L.(1983)。Information technology: A new competitive weapon。Sloan Management Review，25(1)，3-14。  new window
15.Brancheau, J. C.、Janz, B. D.、Wetherbe, J. C.(1996)。Key issues in information systems management: 1994-95 SIM delphi results。MIS Quarterly，20(2)，225-242。  new window
16.Porter, Michael E.、Millar, Victor E.(1985)。How Information Gives You Competitive Advantage。Harvard Business Review，63(4)，149-160。  new window
17.Venkatraman, N.(1989)。Strategic orientation of business enterprises: The construct, dimensionality, and measurement。Management Science，35(8)，942-962。  new window
18.Bakos, J. Yannis、Treacy, Michael E.(1986)。Information Technology and Corporate Strategy: A Research Perspective。MIS Quarterly，10(2)，107-119。  new window
19.Segars, Albert H.、Grover, Varun(1998)。Strategic Information Systems Planning Success: An Investigation of the Construct and Its Measurement。MIS Quarterly，22(2)，139-163。  new window
學位論文
1.李佳芬(1997)。企業整體策略與資訊系統制訂策略關聯性之研究(碩士論文)。國立臺灣大學。  延伸查詢new window
2.李東峰(1998)。資訊策略與企業策略連結程度之研究(碩士論文)。國立中央大學。  延伸查詢new window
3.莊政龍(1997)。資訊科技策略應用與組織競爭優勢維持之探討--多個案分析(碩士論文)。國立中山大學。  延伸查詢new window
4.黃光中(1992)。資訊策略與競爭優勢關係之研究(碩士論文)。中原大學。  延伸查詢new window
圖書
1.榮泰生(1995)。策略管理學。臺北：華泰書局。  延伸查詢new window
2.吳思華(1998)。策略九說。台北：臉譜文化出版公司。  延伸查詢new window
3.Chandler, A. D.(1962)。Strategy and Structure: Chapters in the History of American Industrial Enterprise。Cambridge, Mass：M.I.T. Press。  new window
4.Quinn, J.(1980)。Strategic for Change Logical Incrementalism。Irwin：New York。  new window
5.Miles, Raymon E.、Snow, Charles C.(1978)。Organization Strategy, Structure, and Process。McGraw-Hill。  new window
6.Porter, Michael E.(1980)。Competitive Strategy: Techniques for Analyzing Industries and Competitors。Free Press。  new window
圖書論文
1.Henderson, J. C.、Venkatraman, N.(1994)。Strategic alignment: a model for organizational transformation via information technology。Information Technology and the Corporation of the 1990s Research Studies。Oxford：Oxford University Press。  new window
 
 
 
 
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