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題名:以代理理論與服務品質觀點探討基金投資行為
書刊名:臺大管理論叢
作者:趙琪 引用關係洪翊崧
作者(外文):Jaw, ChyiHuo, Yu-sung
出版日期:2001
卷期:11:2
頁次:頁175-196
主題關鍵詞:基金投資代理問題服務品質Mutual funds investmentAgency problemsService quality
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
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  • 共同引用共同引用:0
  • 點閱點閱:35
本研究以代理理論與服務品質觀點為基礎,在基金投資之委託代理關係與購後服務品質評價背景下,探討基金投資行為,期能提供行銷策略之參考。本研究發現,代理問題與服務品質缺口確會影響基金投資行為(包括購買、持有及重購意願);並且,基金投資人對不同代理問題的知覺也會影響其對投信公司服務品質的期望,以增加對代理關係的控制力。而投信公司若能揭露有形資訊及維持穩定可靠的績效記錄,以降低投資人對代理問題(資訊不對稱、目標衝突)的憂慮,則有助於促進基金購買或繼續持有。
Based on agency theory and service quality perspective, especially the agency relationship and post-service quality perception, this study explores the investment behaviors for mutual funds in order to develop marketing strategies. The results find that: (l) the funds investment behaviors (buying, owning, and rebuying) will be impacted by agency problems and service quality gap; (2) investors structure their expectations for service quality in order to control the agency problems due to funds investment; (3) if investment trust companies propose tangible information and reliable performance records, investors' buying or owning intentions will rise.
期刊論文
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2.Sridhar, S. S.、Balachandran, B. V.(1997)。Incomplete Information Tasty Assignment, and Managerial Control Systems。Management Science,43,764-778。  new window
3.Marcus, A. J.、Shaked, I.(1984)。The Valuation of FDIC Deposit Insurance Using Option-Pricing Estimates。Journal of Money, Credit, and Banking,16(4),446-460。  new window
4.Parasuraman, A.、Zeithaml, V. A.、Berry, L. L.(1994)。Reassessment of Expectations as a Comparison Standard in Measuring Sevice Quality: Implications for Further Research。Journal of Marketing,58(1),111-124。  new window
5.Nelson, Phillip J.(1974)。Advertising as information。The Journal of Political Economy,82(4),729-754。  new window
6.Parasuraman, A.、Zeithaml, Valarie A.、Berry, Leonard L.(1994)。Alternative Scales for Measuring Service Quality: A Comparative Assessment Based on Psychometric and Diagnostic Criteria。Journal of Retailing,70(3),201-230。  new window
7.Eisenhardt, Kathleen M.(1985)。Control: Organizational and economic approaches。Management Science,31(2),134-149。  new window
8.Starks, L. T.(1987)。Performance Incentive Fees: An Agency Theoretic Approach。Journal of Financial and Quantitative Analysis,22(1),17-32。  new window
9.Parasuraman, Anantharanthan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1991)。Refinement and Reassessment of the SERVQUAL Scale。Journal of Retailing,67(4),420-450。  new window
10.Carman, James M.(1990)。Consumer Perceptions of Service Quality: An Assessment of the SERVQUAL Dimensions。Journal of Retailing,66(1),33-55。  new window
11.Alchian, Armen A.、Demsetz, Harold(1972)。Production Information Costs, and Economic Organization。American Economic Review,62(5),777-795。  new window
12.Barnea, Amir、Haugen, Robert A.、Senbet, Lemma W.(1981)。Market Imperfections, Agency Problems and Capital Structure: a Review。Financial Management,10(3),7-22。  new window
13.Mazis, Michael B.、Ahtola, Olli T.、Klippel, R. Eugene(1975)。A Comparison of Four Multi-Attribute Models in the Prediction of Consumer Attitudes。Journal of Consumer Research,2(1),38-52。  new window
14.Eisenhardt, Kathleen M.(1989)。Agency Theory: An Assessment and Review。The Academy of Management Review,14(1),57-74。  new window
15.Parasuraman, A. P.、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implication for Future Research。Journal of Marketing,49(4),41-50。  new window
16.Ross, Stephen A.(1973)。The Economic Theory of Agency: The Principal's Problem。The American Economic Review,63(2),134-139。  new window
17.Bitner, Mary Jo(1992)。Servicescapes: The Impact of Physical Surroundings on Customers and Employees。Journal of Marketing,56(2),57-71。  new window
18.Cronin, J. Joseph Jr.、Taylor, Steven A.(1992)。Measuring Service Quality: A Reexamination and Extension。Journal of Marketing,56(3),55-68。  new window
19.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing,64(1),12-40。  new window
20.Jensen, Michael C.、Meckling, William H.(1976)。Theory of the firm: Managerial behavior, agency costs and ownership structure。Journal of Financial Economics,3(4),305-360。  new window
21.Bitner, Mary Jo(1990)。Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses。Journal of Marketing,54(2),69-82。  new window
22.Brown, Stephen J.、Goetzmann, William N.(1997)。Mutual Fund Styles。Journal of Financial Economics,43,373-399。  new window
23.Kowtha, N. Rao(1997)。Skills, Incentives, and Control: An Integration of Agency and Transaction Cost Approaches。Group & Organization Management,22(1),53-86。  new window
24.林慧(1998)。美國基金操作的幾個要點。理財顧問,77,87-89。  延伸查詢new window
25.Carrillo, Juan D.(1998)。Coordination and Externalities。Journal of Economic Theory,78,103-129。  new window
26.Collier, A.(1990)。Service Quality Process Map for Credit Card Processing。Decision Sciences,22,389-405。  new window
27.Darrough, M. N.、Stoghton, N. M.(1986)。Moral Hazard and Adverse Selection: The Question of Financial Structure。The Journal of Finance,41,501-513。  new window
28.Diamond, D. W.(1991)。Debt Maturity Structure and Liquidity Risk。The Quarterly Journal of Economics,106(3),709-738。  new window
29.Dunn, D. H.(1985)。How to Pick a Financial Planner: Very Carefully。BusinessWeek,23。  new window
30.Guesneric, Roger、Piard, Picerre、Rey, Patrik(1988)。Adverse Selection and Moral Hazard with Risk Neutral Agents。European Economic Review,33,807-823。  new window
31.Kose, John、Nachman, David C.、Spatt, Chester S.(1986)。Risky Debt, Investment Incentives and Reputation in a Sequential Equilibrium Discussion。The Journal of Finance,40,863-880。  new window
32.Le Clair, R. T.(1974)。Discriminate Analysis and the Classification of Mutual Funds。Journal of Economics & Business,26,220-224。  new window
33.Mayeres, I.、Proost, S.(1997)。Optimal Tax and Public Investment Rules for Congestion Type of Externalities。Scandinavian Journal of Economics,99(2),261-279。  new window
34.Monahan, George E.、Vemuri, Vijay(1996)。Monotone Second-Best Optimal Contracts。European Journal of Operational Research,90,625-637。  new window
35.Morris, J. R.(1976)。A Model for Corporate Debt Maturity Decision。Journal of Financial and Quantitative Analysis,11,339-358。  new window
研究報告
1.Lehtinen, Uolevi、Lehtinen, Jarmo R.(1982)。Service quality: A study of quality dimensions。Helsinki:Service Management Institute。  new window
學位論文
1.紀智元(1995)。投資者個人特質與委託投資行為之關係-開放式共同基金實證研究,0。  延伸查詢new window
2.高國輝(1996)。以代理問題觀點檢視存款保險停業政策,0。  延伸查詢new window
圖書
1.Rasmusen, Eric(1989)。Games and Information。Games and Information。沒有紀錄:Basil Blackwell Ltd.。  new window
2.Kane, Edward J.(1985)。The Gathering Crisis in Federal Deposit Insurance。Cambridge:MIT Press。  new window
3.Barney, Jay B.(1997)。Gaining and Sustaining Competitive Advantage。Addison-Wesley Publishing Company。  new window
4.Roth, A. V.、Van Der Velde, M.(0)。The Future of Retail Banking Delivery System。The Future of Retail Banking Delivery System。Rolling Meadows。  new window
 
 
 
 
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