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題名:資訊家電產品(IA)之消費行為分析--從創新性(Innovativeness)觀點,以個人數位助理(PDA)為例
書刊名:國立臺北商業技術學院學報
作者:李慶長 引用關係游張松 引用關係
出版日期:2001
卷期:1
頁次:頁77+79-124
主題關鍵詞:資訊家電個人數位助理消費者行為創新性IAPDAConsumer behaviorInnovativeness
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:13
期刊論文
1.Beatty, Sharon E.、Smith, Scott M.(198706)。External Search Effort: An Investigation Across Several Search Categories。JCR,14,83-95。  new window
2.Bucklin, Louis(1969)。Consumer Search, Role Enactment, and Market Efficiency。Journal of Business,42,416-438。  new window
3.Feick, Lawrence F.、Price, Linda L.(1987)。The Market Maven: A Diffusion of Marketplace Information。Journal of Marketing,51,83-97。  new window
4.Goldman, Arich(197710)。Consumer Knowledge of Food Prices as an Indicator of Shopping Effectiveness。JM,41,7-75。  new window
5.Michael, Robert T.、Becker, Gray S.(1973)。On the New Theory of Consumer Behavior。Swedish Journal of Economics,75,378-396。  new window
6.Schmidt, J. B.、Spreng, R. A.(1996)。A Proposed Model of External Consumer Information Search。Journal of the academy of Marketing Science,24(3)。  new window
7.Srinivasan, N.、Ratchford, B.(1991)。An Empirical of Test of a Model of External Search for Automobiles。Journal of Consumer Research,18,233-242。  new window
8.Kiel, Geoffrey C.、Layton, Roger A.(198105)。Dimensions of Consumer Information Seeking Behaviour。Journal of Marketing Research,18(2),233-239。  new window
9.Paul, Pallab(1996)。Marketing on the Internet。Journal of Consumer Marketing,13(4),27-39。  new window
10.Stigler, George Joseph(1961)。The Economics of Information。Journal of Political Economy,69(3),213-225。  new window
11.Plummer, Joseph T.(1974)。The Concept and Application of Life Style Segmentation。Journal of Marketing,38(1),33-37。  new window
研究報告
1.曹慶容(2000)。ETMALL電子商務營運推廣計劃。  延伸查詢new window
學位論文
1.陳偉仁(1998)。統計方法應用於行動電話消費者行為及行銷策略之研究--高雄市實證(碩士論文)。國立成功大學。  延伸查詢new window
2.藍璧郁(1996)。我國消費性高科技產品之消費者行為研究--以臺北市大學生購買個人電腦為例(碩士論文)。國立交通大學。  延伸查詢new window
3.曹嘉倩(1997)。消費者在不同商店間價格搜尋行為之探討(碩士論文)。國立臺灣大學。  延伸查詢new window
4.林原輝(1998)。消費者購買通路移轉研究--以網際網路通路實證分析(碩士論文)。國立臺灣大學。  延伸查詢new window
5.吳惠君(1999)。網路商店之商店印象與消費者購買行為之研究(碩士論文)。國立臺灣大學。  延伸查詢new window
6.何育秀(2000)。影響消費者選擇電子商務購買決策因素之研究(碩士論文)。中國文化大學。  延伸查詢new window
圖書
1.Allen, T. J.(1988)。Managing the flow of technology。Cambridge, MA:M.I.T. Press。  new window
2.謝清佳、吳琮璠(1997)。資訊管理--理論與實務。臺北:松崗。  延伸查詢new window
3.郭生玉(1999)。教育與心理測驗。台北:精華書局。  延伸查詢new window
4.謝廣全(1984)。最新實用心理與教育統計學。高雄:復文書局。  延伸查詢new window
5.周文賢(1991)。多變量統計分析--SAS/STAT使用方法。  延伸查詢new window
6.Alderson, Wroe(1975)。Marketing Behavior and Executive。Homewood:Richard D. Irwin Inc。  new window
7.Engel, James F.、Kollat, David T.、Blackwell, Roger D.(1973)。Consumer Behavior。New York:Holt, Rinehart and Winston Inc.。  new window
8.Engel, James F.、Kollat, David T.、Blackwell, Roger D.(1982)。Consumer Behavior。Taipei:Hwa-Tai Co.。  new window
9.Engel, James F.、Kollat, David T.、Blackwell, Roger D.、Miniard, P. W.(1991)。Consumer Behavior。Dryden Press。  new window
10.Ill, Hagel J.、Armstrong, A. G.(1997)。Net Gains: Expanding Markets through Virtual Communities。Boston, MA:Harvard Business School Press。  new window
11.Pratt, W. Robert Jr.、Ferber, Robert(1974)。Measuring Purchase Behavior in Handbook of Marketing。New York:McGraw-Hill Co.。  new window
12.Rogers, E. M.(1995)。Diffusion of the Innovations。New York, NY:The Free Press。  new window
13.黃俊英(1998)。行銷思想。臺北:華泰文化事業股份有限公司。  延伸查詢new window
14.Aaker, D. A.、Kumar, V.、Day, G. S.(1998)。Marketing Research。New York:John Wiley and Sons。  new window
15.Whinston, Andrew B.、Stahl, Dale O.、Choi, Soon-Young(1997)。The Economics of Electronic Commerce。Indianapolis, IN:Macmillan Technical Publishing。  new window
16.Cohen, J.、Cohen, P.(1975)。Applied Multiple Regression/Correlation Analysis for the Behavior Sciences。Hillsdale, New York:Lawrence Erlbaum。  new window
17.Sheth, Jagddish N.、Newman, B. I.、Gross, L. G.(1991)。Consumption Values and Market Choice。South-Western Publishing。  new window
18.Assael, Henry(1987)。Consumer Behavior and Marketing Action。Boston:Kent Publishing Company。  new window
19.黃俊英(1998)。多變量分析。中國經濟企業研究所。  延伸查詢new window
20.陳順宇(2000)。多變量分析。臺北:華泰書局。  延伸查詢new window
21.Kotler, Philip(1984)。Marketing Management: Analysis, Planning and Control。Prentice-Hall。  new window
22.Howard, John A.(1989)。Consumer Behavior in Marketing Strategy。Prentice Hall。  new window
23.Nonaka, Ikujiro、Takeuchi, Hirotaka(1995)。The knowledge-creating company: How Japanese companies create the dynamics of innovation。Oxford University Press。  new window
24.黃俊英、林震岩(1997)。SAS精析與實例。臺北:華泰文化事業股份有限公司。  延伸查詢new window
其他
1.電子時報,http://www.digitimesxom.tw/。  延伸查詢new window
圖書論文
1.Demby, E.(1973)。Psychographics and Form Where IT Comes。Lifestyle and Psychographics。Chicago:AMA。  new window
 
 
 
 
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