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題名:電子商務之服務品質衡量模式--以數位行銷為例
書刊名:中華管理學報
作者:王怡舜 引用關係湯宗益 引用關係湯宗泰
作者(外文):Wang, Yi-shunTang, Tzung-iTang, Eddie Jeung-tai
出版日期:2002
卷期:3:3
頁次:頁75-94
主題關鍵詞:網路行銷服務品質信度與效度衡量模式Internet marketingService qualityReliability and validityMeasurement model
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(4) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:4
  • 共同引用共同引用:0
  • 點閱點閱:21
期刊論文
1.Van Dyke, T. P.、Prybutok, V. R.、Kappelman, L. A.(1999)。Cautions on the use of the SERVQUAL measure to assess the quality of information systems services。Decision Sciences,30(3),877-891。  new window
2.Finn, D. W.、Lamb, C. W. Jr.(1991)。An evaluation of the SERVQUAL Scales in a retailing setting。Advances in Consumer Research,18(1),483-490。  new window
3.Cronbach, L. J.、Furby, L.(1970)。How we should measure 'change': Or should we?。Psychological Bulletin,74(1),68-80。  new window
4.Kettinger, W. J.、Lee, C. C.(1997)。Pragmatic Perspectives on the Measurement of Information Systems Service Quality。MIS Quarterly,21(2),223-240。  new window
5.Anderson, J. C.(1987)。An Approach for Comfirmatory Measurement and Structural Equation Modeling of Organizational Properties。Management Science,33(4),525-541。  new window
6.Kettinger, W. J.、Lee, C. C.(1999)。Replication of Measures in Information Systems Research: The Case of IS SERVQUAL。Decision Sciences,30(3),893-899。  new window
7.Lord, F. M.(1958)。The Utilization of Unreliable Difference Scores。Journal of Educational Psychology,49(3),150-152。  new window
8.Marsh, H. W.、Hocevar, D.(1988)。A New More Powerful Approach to Multitrait-Multimethod Analysis: Application of Second-Order Confirmatory Analysis。Journal of Applied Psychology,73(1),107-117。  new window
9.Peter, J. P.、Churchill, G. A.、Brown, T. J.(1993)。Caution in the Use of Difference Scores in Consumer Research。Journal of Consumer Research,19(1),655-662。  new window
10.Prakash, V.、Lounsbury, J. W.(1983)。A Reliability Problem in the Measurement of Disconfirmation of Expectations。Advances in Consumer Research,10,244-249。  new window
11.Wall, T. D.、Payne, R.(1973)。Are Deficiency Scores Deficient?。Journal of Applied Psychology,58(3),322-326。  new window
12.Van Dyke, T. P.、Kappelman, L. A.、Prybutok, V. R.(1997)。Measuring Information Systems Service Quality: Concerns on the Use of the SERVQUAL Questionnaire。MIS Quarterly,21(2),195-208。  new window
13.Parasuraman, A.、Zeithaml, Valarie A.、Berry, Leonard L.(1994)。Alternative Scales for Measuring Service Quality: A Comparative Assessment Based on Psychometric and Diagnostic Criteria。Journal of Retailing,70(3),201-230。  new window
14.Babakus, Emin、Boller, Gregory W.(1992)。An Empirical Assessment of the SERVQUAL Scale。Journal of Business Research,24(3),253-268。  new window
15.Hjorth-Andersen, Chr.(1984)。The Concept of Quality and the Efficiency of Markets for Consumer Products。Journal of Consumer Research,11(2),708-718。  new window
16.Kettinger, W. J.、Lee, Sunro、Lee, Choong C.(1995)。Global Measures of Information Service Quality: A Cross-National Study。Decision Sciences,26(5),569-588。  new window
17.MacCallum, R. C.(1986)。Specification searches in covariance structure modeling。Psychological Bulletin,100(1),107-120。  new window
18.Segars, A. H.、Grover, V.(1993)。Re-examining ease of use and usefulness: A confirmatory factor analysis。MIS Quarterly,17,517-525。  new window
19.Teas, R. K.(1993)。Expectations, Performance Evaluation and Consumers' Perception of Quality。Journal of Marketing,57(4),18-34。  new window
20.Bagozzi, R. P.、Yi, Y.、Phillips, L. W.(1991)。Assessing construct validity in organizational reseasrch。Administrative Science Quarterly,36(3),421-458。  new window
21.Brown, T. J.、Churchill, G. A. Jr.、Peter, J. P.(1993)。Research Note: Improving the Measurement of Service Quality。Journal of Retailing,69(1),127-139。  new window
22.Cronin, Joseph J. Jr.、Taylor, Steven A.(1994)。SERVPERF Versus SERVQUAL: Reconciling Performance-Based and Perceptions-Minus-Expectations Measurement of Service Quality。The Journal of Marketing,58(1),125-131。  new window
23.Teas, R. Kenneth(1994)。Expectations as a Comparison Standard in Measuring Service Quality: An Assessment of a Reassessment。Journal of Marketing,58(1),132-139。  new window
24.Galletta, D. F.、Lederer, A. L.(1989)。Some cautions on the measurement of user information satisfaction。Decision Sciences,20(3),419-438。  new window
25.Parasuraman, A.、Zeithaml, Valarie A.、Berry, Leonard L.(1994)。Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Future Research。Journal of Marketing,58(1),111-124。  new window
26.Parasuraman, Anantharanthan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1991)。Refinement and Reassessment of the SERVQUAL Scale。Journal of Retailing,67(4),420-450。  new window
27.Bagozzi, Richard P.、Phillips, Lynn W.(1982)。Representing and Testing Organizational Theories: A Holistic Construal。Administrative Science Quarterly,27(3),459-489。  new window
28.Carman, James M.(1990)。Consumer Perceptions of Service Quality: An Assessment of the SERVQUAL Dimensions。Journal of Retailing,66(1),33-55。  new window
29.Venkatraman, N.(1989)。Strategic orientation of business enterprises: The construct, dimensionality, and measurement。Management Science,35(8),942-962。  new window
30.Anderson, James C.、Gerbing, David W.(1988)。An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment。Journal of Marketing Research,25(2),186-192。  new window
31.Marsh, H. W.、Hocevar, D.(1985)。Application of Confirmatory Factor Analysis to the Study of Self-Concept: First and Higher Order Factor Models and Their Invariance Across Groups。Psychological Bulletin,97(3),562-582。  new window
32.Ives, Blake、Olson, Margrethe H.、Baroudi, Jack J.(1983)。The Measurement of User Information Satisfaction。Communications of the ACM,26(10),785-793。  new window
33.DeLone, William H.、McLean, Ephraim R.(1992)。Information Systems Success: The Quest for the Dependent Variable。Information Systems Research,3(1),60-95。  new window
34.Anderson, James C.、Gerbing, David W.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin,103(3),411-423。  new window
35.Kettinger, William J.、Lee, Choong C.(1994)。Perceived Service Quality and User Satisfaction with the Information Services Function。Decision Sciences,25(5/6),737-766。  new window
36.Bollen, Kenneth A.(1989)。A New Incremental Fit Index for General Structural Equation Models。Sociological Methods & Research,17(3),303-316。  new window
37.Bentler, Paul M.、Chou, Chih-ping(1987)。Practical Issues in Structural Modeling。Sociological Methods and Research,16(1),78-117。  new window
38.Segars, Albert H.、Grover, Varun(1998)。Strategic Information Systems Planning Success: An Investigation of the Construct and Its Measurement。MIS Quarterly,22(2),139-163。  new window
39.Garvin, David A.(1983)。Quality on the Line。Harvard Business Review,61(5),64-75。  new window
40.Dabholkar, Pratibha A.、Thorpe, Dayle I.、Rentz, Joseph O.(1996)。A measure of service quality for retail stores: scale development and validation。Journal of the Academy of Marketing Science,24(1),3-16。  new window
41.Fisk, Raymond P.、Brown, Stephen W.、Bitner, Mary Jo(1993)。Tracking the Evolution of the Services Marketing Literature。Journal of Retailing,69(1),61-103。  new window
42.Mulaik, Stanley A.、James, Larry R.、van Alstine, Judith、Bennett, Nathan、Lind, Sherri、Stilwell, C. Dean(1989)。Evaluation of Goodness-of-Fit Indices for Structural Equation Models。Psychological Bulletin,105(3),430-445。  new window
43.Cronin, J. Joseph Jr.、Taylor, Steven A.(1992)。Measuring Service Quality: A Reexamination and Extension。Journal of Marketing,56(3),55-68。  new window
44.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing,64(1),12-40。  new window
45.Boulding, William、Kalra, Ajay、Staelin, Richard、Zeithaml, Valarie A.(1993)。A Dynamic Process Model of Service Quality: From Expectation to Behavioral Intentions。Journal of Marketing Research,30(1),7-27。  new window
46.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing,52(3),2-22。  new window
47.Johns, G.(1981)。Difference Score Measures of Organizational Behavior Variables: A Critique。Organizational Behavior and Human Performance,27,443-463。  new window
會議論文
1.Brensinger, R. P.、Lambert, D. M.(1990)。Can the SERVQUAL Scale Be Generalized to Business-to-Business Services?。Knowledge Development in Marketing, AMA's Summer Educators Conference。Boston, MA。289。  new window
研究報告
1.Zeithaml, V. A.(1987)。Defining and Relating Price, Perceived Quality, and Perceived Value。Cambridge, MA:Marketing Science Institute。  new window
圖書
1.Kerlinger, F. N.(1978)。Foundation of Behavioral Research。McGraw-Hill。  new window
2.Bagozzi, R. P.(1980)。Causal Modeling in Marketing。New York, NY:Wiley & Sons。  new window
3.James, Lawrence R.、Mulaik, Stanley A.、Brett, Jeanne M.(1982)。Causal Analysis: Assumptions, Models, and Data。Beverly Hills, California:Sage Publications。  new window
4.Byrne, Barbara M.(1998)。Structural equation modeling with LISREL, PRELIS, and SIMPLIS: Basic concepts, applications, and programming。Lawrence Erlbaum Associates。  new window
5.Whinston, Andrew B.、Stahl, Dale O.、Choi, Soon-Young(1997)。The Economics of Electronic Commerce。Indianapolis, IN:Macmillan Technical Publishing。  new window
6.Zeithaml, Valarie A.、Parasuraman, A.、Berry, Leonard L.(1990)。Delivering Quality Service: Balancing Customer Perceptions and Expectations。New York:Simon and Schuster。  new window
7.Bollen, K. A.(1989)。Structural Equations with Latent Variables。New York:John Wiley & Sons。  new window
8.Babbie, Earl Robert(1998)。The Practice of Social Research。International Thomson Publishing:Wadsworth。  new window
9.Jöreskog, Karl G.、Sörbom, Dag(1993)。LISREL 8: Structural Equation Modeling with the SIMPLIS Command Language。Scientific Software International。  new window
10.Hair, Joseph F. Jr.、Anderson, Rolph E.、Tatham, Ronald L.、Black, William C.、Babin, B. J.(1992)。Multivariate Data Analysis。Macmillan。  new window
圖書論文
1.Jöreskog, K. G.(1993)。Testing structural equation models。Testing structural equation models。Sage。  new window
2.West, S. G.、Finch, J. F.、Curran, P. J.(1995)。Structural equation models with nonnormal variables: Problems and remedies。Structural equation modeling: Concepts, issues, and applications。Sage。  new window
3.Hu, L. T.、Bentler, P. M.(1995)。Evaluating Model Fit。Structural equation modeling: Concepts, issues, and applications。Sage。  new window
4.Browne, Michael W.、Cudeck, Robert(1993)。Alternative ways of assessing model fit。Testing Structural Equation Models。Sage。  new window
 
 
 
 
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