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題名：買賣方關係涉入之研究
書刊名：朝陽商管評論
作者：方世榮 引用關係／陳建成／周文瓊 引用關係
作者(外文)：Fang, Shyh-rong／Chen, Jing-chang／Chou, Wen-chiung
出版日期：2004
卷期：3:1
頁次：頁77-100
主題關鍵詞：關係涉入；公司性向；組織間關係
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(2) 博士論文(2) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:0
  • 點閱點閱:27
「關係涉入」(relationship involvement)意指，組織為了關係的建立、維持與發展，而與夥伴進行組織整合與互動的程度。本研究主要探討買方與賣方關係涉入之前置因素與影響結果，並以關係特徵做為調節變項。研究結果顯示組織之策略意圖與關係傾向對買方關係涉入程度有正面顯著的影響。買方關係涉入程度與賣方關係涉入程度間也存在著密切的關聯性，且買方關係涉入程度與賣方關係涉入程度提高時，將可更進一步提昇關係績效，甚至超越單方面所能達到的關係績效。此外，組織間若存在權力的對稱，將對組織的關係涉入程度與關係績效具有正向強化效果。
期刊論文
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2.Artz, K. W.(1999)。Buyer-Supplier Performance: the Role of Specificity, Reciprocal Investments and Relational Exchange。British Journal of Management，10(2)，113-126。  new window
3.Birou, L. M.、Fawcett, S. E.(1994)。Supplier Involvement in Integrated Product Development: A Comparison of US and European Practices。International Journal of Physical Distribution & Logistics Management，24(5)，4-14。  new window
4.Dowlatshahi, S.(1998)。Implementing Early Supplier Involvement: A Conceptual Framework。International Journal of Operations & Production Management，18(2)，143-162。  new window
5.Magrath, A. J.、Hardy, K. G.(1994)。Building Customer Partnerships。Business Horizons，31(1)，24-28。  new window
6.Day, G. S.(2000)。Managing Market Relationship。Journal of the Academy of Marketing Science，28，24-30。  new window
7.Dyer, J. H.(1996)。How Chrysler Created an American Keiretsu。Harvard Business Review，74(4)，42-56。  new window
8.Bowersox, Donald J.、Closs, David J.(1989)。Simulation In Logistics: A Review Of Present Practice And A Look to The Future。Journal of Business Logistics, Oak Brook，10(1)，133-148。  new window
9.Hamel, Gaiy、Prahalad, C. K.(198905)。Strategie Intent。Harvard Business Review，67(3)，63-76。  new window
10.Hallen, L.、Johannson, J.、Seyed-Mohammed, N.(199104)。Interfirm Adaption in Business Relationships。Journal of Marketing，55，29-37。  new window
11.Lohtia, R.、Krapfel, R. E.(1994)。The Impact of Transaction-specific Investments on Buyer-and-Seller Relationship。Journal of Business & Industrial Marketing，9，6-16。  new window
12.Stone, R. N.、Mason, J. B.(1997)。Relation Management: Strategic Marketing's Next Source of Competitive Advantage。Journal of Marketin Theory and practice，Spring，8-19。  new window
13.Williamson, O. E.(1985)。The Economic Institutions: Using Hostages to Support Exchange。The American Economic Review，73，519-535。  new window
14.Evans, Joel R.、Laskin, Richard L.(1994)。The Relationship Marketing Process: A Conceptualization and Application。Industrial Marketing Management，23(5)，439-452。  new window
15.Gadde, Lars-Erik、Snehota, Ivan(2000)。Making the Most of Supplier Relationships。Industrial Marketing Management，29(4)，305-316。  new window
16.Gouldner, Alvin W.(1960)。The Norm of Reciprocity: A Preliminary Statement。American Sociological Review，25(2)，161-178。  new window
17.Gulati, Ranjay(1998)。Alliances and Networks。Strategic Management Journal，19(4)，293-317。  new window
18.Johnson, J. L.、Sohi, R. S.(2001)。The influence of firm predispositions on interfirm relationship formation in business markets。International Journal of Research in Marketing，18(4)，299-318。  new window
19.Das, T. K.、Teng, B. S.(1998)。Between Trust and Control: Developing Confidence in Partner Cooperation in Alliances。Academy of Management Review，23(3)，491-512。  new window
20.Heide, Jan B.、John, George(1990)。Alliances in Industrial Purchasing: The Determinants of Joint Action in Buyer-Supplier Relationships。Journal of Marketing Research，27(1)，24-36。  new window
21.Jap, S. D.、Ganesan, S.(2000)。Control Mechanisms and the Relationship Life Cycle: Implications for Safeguarding Specific Investment and Developing Commitment。Journal of Marketing Research，37(2)，227-245。  new window
22.Krugman, Herbert E.(1965)。The Impact of Television Advertising: Learning Without Involvement。Public Opinion Quarterly，29(3)，349-356。  new window
23.Frazier, Gary L.(1983)。Interorganizational Exchange Behavior in Marketing Channels: A Broadened Perspective。Journal of Marketing，47(4)，68-78。  new window
24.Dwyer, F. Robert、Schurr, Paul H.、Oh, Sejo(1987)。Developing Buyer-Seller Relationships。Journal of Marketing，51(2)，11-27。  new window
25.Kumar, Nirmalya、Scheer, Lisa K.、Steenkamp, Jan-Benedict E. M.(1995)。The Effects of Perceived Interdependence on Dealer Attitudes。Journal of Marketing Research，32(3)，348-356。  new window
26.Anderson, Erin、Weitz, Barton(1992)。The use of pledges to build and sustain commitment in distribution channels。Journal of Marketing Research，29(1)，18-34。  new window
27.Morgan, Robert M.、Hunt, Shelby D.(1994)。The commitment-trust theory of relationship marketing。Journal of Marketing，58(3)，20-38。  new window
28.Heide, Jan B.(1994)。Interorganizational Governance in Marketing Channels。Journal of Marketing，58(1)，71-85。  new window
29.Jap, Sandy D.(1999)。Pie-Expansion Efforts: Collaboration Processes in Buyer-Supplier Relationships。Journal of Marketing Research，36(4)，461-475。  new window
30.Dyer, Jeffrey H.、Singh, Harbir(1998)。The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage。Academy of Management Review，23(4)，660-679。  new window
31.Traylor, Mark B.(1981)。Product Involvement and Brand Commitment。Journal of Advertising Research，21(6)，51-56。  new window
32.Mohr, J.、Spekman, R.(199407)。Communication Strategies in Marketing Channel: A Theoretical Perspective。Journal of Marketing，60，103-115。  new window
研究報告
1.Ireland, R. D.、Miller, C. C.(2001)。Intuition in Strategic Decision Making。University of Richmond。  new window
圖書
1.Hitt, Michael A.、Harrison, Jeffrey S.、Ireland, R. Duane(2001)。Mergers & Acquisitions--A Guide to Creating Value for Stakeholders。New York：Oxford University Press。  new window
2.Rackham、Friedman、Ruff(1997)。Gathering Partner Right。McGraw-Hill,Inc。  new window
3.Donaldson B.、O'Toole T.(2001)。Strategic Marketing Relationship。New York：John Wiley and Sons。  new window
4.Weber, Max、Henderson, A. M.、Parsons, Talcott(1947)。Max Weber: the theory of social and economic organization。Oxford University Press。  new window
圖書論文
1.Ford, D.、Thomas, R.(1995)。Omega: Network Perceptions and Network Learning。Developing Relationships in Business Networks。London：Routledge。  new window
2.Kutschker, M.(1982)。Power and Dependence in Industrial Marketing。International Marketing and Purchasing of Industrial Goods: An interaction approach。Chichester：John Wiley。  new window
 
 
 
 
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