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題名:利用群組發掘書籍最適性之推薦
書刊名:教育資料與圖書館學
作者:陳垂呈黃俊榮
作者(外文):Chen, Chui-chengHuang, Jun-rong
出版日期:2006
卷期:43:3
頁次:頁309-325
主題關鍵詞:資料探勘群組借閱資料書籍推薦Data miningClusterBorrowing history recordBook recommendation
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:9
  • 點閱點閱:52
本篇論文籍由讀者之借閱資料為探勘的資料來源,每一筆借閱資料包含有讀者曾借閱過的書籍項目,利用群組(clusters)。從以下兩方面來發掘書籍最適性的推薦:一是以某一讀者為探勘的目標,並設定此一讀者之借閱資料為一群組的中心點,提出一個分群化方法,將與中心點滿足最小借閱相似度的供閱資料,歸屬於同一群組中。根據群組所顯示的借閱傾向特徵,可發掘此一讀者最適性的書籍推薦;二是以某一書籍為探勘的目標,並設定此書籍為一群組的中心點,提出一個分群化方法,將包含有此一書籍的借閱資料,歸屬於同一群組中。在此一群組中,計算出此一中心點的關聯因子,根據借閱資料與關聯因子間的借閱相似度,可發掘此一書籍做適性借閱的讀者。根據所提出的方法,設計與建置一個發掘書籍最適性的書籍推薦服務時,可提供非常有用的參考資訊。
In this paper, we use readers’ borrowing history records as the source data of mining. Each borrowing history record contains a reader ever borrowed books, and use clusters to find the most adaptive recommendations of boos from two aspects. One is to let one reader as the target of mining and assign his borrowing history record as the center of cluster. Then, we propose a clustering method to let each other borrowing history record is grouped with the center to which it contains the reader’s borrowing history record for satisfying the threshold of the minimum borrowing similarity. We can find the most adaptive book recommendations for the reader according to the characteristics of borrowing tendency of the cluster. The other is to let one book as the target of mining and assign it as the center of cluster. Then, we propose a clustering method to let each other borrowing history record is grouped with the center to which it contains the book. We compute the association factors of the center in the cluster, and find the most adaptive readers of borrowing the book according to the borrowing similarity between the association factors and borrowing history records. We design and construct a mining system for fining the most adaptive recommendations of books according to we propose the both methods. The results of the mining can provide very useful information to plan the services of the most adaptive book recommendations for libraries.
期刊論文
1.湯春枝(20020400)。從個人化服務行銷的理念談交通大學個人化數位圖書資訊服務「PIE @ NCTU」系統。國立成功大學圖書館館刊,9,33-49。new window  延伸查詢new window
2.卜小蝶(199810)。淺析個人化服務技術的發展趨勢對圖書館的影響。國立成功大學圖書館館刊,2,63-73。new window  延伸查詢new window
3.辜曼蓉(19990600)。讀者資訊尋求行為與以讀者為中心的圖書館行銷。書府,20,81-111。  延伸查詢new window
4.Chen, Ming-Syan、Han, Jiawei、Yu, Philip S.(1996)。Data Mining: An Overview from a Database Perspective。IEEE Transactions on Knowledge and Data Engineering,8(6),866-883。  new window
5.Ou, J.、Lin, S.、Li, J.(2001)。The personalized index service system in digital library。Cooperative Database Systems for Advanced Applications,92-99。  new window
會議論文
1.Ng, R. T.、Han, J.(1994)。Efficient and effective clustering methods for spatial data mining。The 20th International Conference on Very Large Data Bases。Santiago。144-155。  new window
學位論文
1.鄭玉玲(2003)。運用資料探勘技術實作數位圖書館上個人化之檢索與推薦服務-以南華大學圖書館為例(碩士論文)。南華大學。  延伸查詢new window
2.洪志淵(2001)。圖書流通記錄之一般化相關規則找尋之研究(碩士論文)。國立中山大學。  延伸查詢new window
3.曹健華(2003)。應用資料探勘技術於數位圖書館之個人化服務及管理(碩士論文)。南華大學。  延伸查詢new window
4.吳安琪(2001)。利用資料探勘的技術及統計的方法增強圖書館的經營與服務(碩士論文)。國立交通大學。  延伸查詢new window
5.邵秀梅(2004)。資料探勘應用於個人化網路學習導覽推薦之研究(碩士論文)。銘傳大學。  延伸查詢new window
6.陳慶瑄(2000)。學習社群對電子圖書館個人化服務之影響(碩士論文)。國立中正大學。  延伸查詢new window
7.杜逸寧(2005)。結合叢集法與案例式推論於協同分類:以論文推薦系統為例(碩士論文)。國立彰化師範大學。  延伸查詢new window
8.汪軒楷(2003)。策略式資料探勘在個人化推薦上之研究,臺北。  延伸查詢new window
9.劉仲原(2002)。個人化網頁推薦系統之研究─以歷史博物館為例,雲林。  延伸查詢new window
圖書
1.Kaufman, Leonard、Rousseeuw, Peter J.(1990)。Finding Groups in Data: an Introduction to Cluster Analysis。John Wiley and Sons, Inc.。  new window
2.Jain, Anil K.、Dubes, Richard C.(1988)。Algorithms for Clustering Data。Prentice-Hall, Inc.。  new window
3.Berry, Michael J. A.、Linoff, Gordon S.(2004)。Data Mining Techniques: for Marketing , Sale, and Customer Support。Data Mining Techniques: for Marketing , Sale, and Customer Support。New York。  new window
其他
1.Weng, S. S.,Liu, M. J.(2004)。Personalized Product Recommendation in e-Commerce。  new window
2.Wu, Y. H.,Chen, Y. C.,Chen, A. L. P.(2001)。Enabling Personalized Recommendation on the Web Based on User Interests and Behaviors。  new window
3.Alsabti, K.,Ranka, S.,Singh, V.(1998)。An Efficient K-Means Clustering Algorithm,Orlando。  new window
 
 
 
 
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