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題名：『韓國製造』對消費者知覺品質之影響--以韓國汽車在臺銷售為例
書刊名：中華管理學報
作者：潘偉華 引用關係
作者(外文)：Pan, Weihwa
出版日期：2006
卷期：7:2
頁次：頁23-44
主題關鍵詞：來源國效果；消費者知覺品質；韓國；汽車；Country of origin；Perceived quality；Korea；Car industry
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(3) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:3
  • 共同引用共同引用:0
  • 點閱點閱:25
期刊論文
1.Darling, J. R.(1981)。The Competitive Marketplace Abroad: A Comparative Study。Columbia Journal of World Business，16(3)，53-62。  new window
2.Agarwal, Sanjeev、Sikri, Sameer(1996)。Country Image: Consumer Evaluation of Product Category Extensions。International Marketing Review，13(4)，23-39。  new window
3.Mohamad, O.、Ahmed, Z. U.(2000)。Does 'Made in...' Matter to Consumers? A Malaysian Study of Country of Origin Effect。Multinational Business Review，8(2)，69-74。  new window
4.Bandyopadhyay, S.(2001)。Competitiveness of Foreign Products as Perceived by Consumers in the Emerging Indian Market。Journal of Managerial Issue，11，53-64。  new window
5.Jaffe, E. D.、Nebenzahl, I. D.(1984)。Alternative Questionnaire Formats for Country Image Studies。Journal of Marketing Research，21，463-471。  new window
6.Lantz, G.、Loeb, S.(1996)。Country of Origin and Ethnocentrism: an Analysis of Canadian and American Preferences Using Social Identity Theory。Advance in Consumer Research，23，374-378。  new window
7.Martin, I. M.、Eroglu, S.(1993)。Measuring a Multi-Dimensional Construct。Journal of Business Research，28，191-210。  new window
8.Mohamad, O.、Ahmed, Z. U.、Honeycutt, E. D. J.、Tyebkhan, T. H.(2000)。Does 'Made in' Matter to Consumers? A Malaysian Study of Country of Origin Effect。Multinational Business Review，8(2)，69-95。  new window
9.Monroe, K. B.(1976)。The Influence of Price Differences and Brand Familiarity on Brand Preferences。Journal of Consumer Research，3，42-49。  new window
10.Thakor, M. V.、Katsnis, L. P.(1997)。A Model of Brand and Country Effects on Quality Dimensions。Journal of International Consumer Marketing，9(3)，79-100。  new window
11.Wang, Chih-Kang、Lamb, Charles W.(1983)。The impact of selected environmental forces upon consumers' willingness to buy foreign products。Journal of the Academy of Marketing Science，11(1)，71-84。  new window
12.Cattin, P.、Jolibert, A.、Lohnes, C.(1982)。A Cross-Cultural Study of "Made in" Concepts。Journal of International Business Studies，13(3)，131-141。  new window
13.Cordell, V. V.(1992)。Effects of Consumer Preferences for Foreign Sourced Products。Journal of International Business Studies，23(2)，251-269。  new window
14.Han, C. M.(1990)。Testing the Role of Country Image in Consumer Choice Behaviour。European Journal of Marketing，24(6)，24-40。  new window
15.Johansson, Johny K.、Nebenzahl, Israel D.(1986)。Multinational Production: Effect on Brand Value。Journal of International Business Studies，17(3)，101-126。  new window
16.Khanna, S. R.(1986)。Asian Companies and the Country Stereotype Paradox: An Empirical Study。Columbia Journal of World Business，21，29-38。  new window
17.Nebenzahl, I. D.、Jaffe, E. D.、Lampert, S. I.(1997)。Towards a Theory of Country Image Effect on Product Evaluation。Management International Review，37(1)，27-49。  new window
18.Brodowski, G. H.(1998)。The Effects of Country-of-Design and Country-of-Assembly on Evaluative Beliefs about Automobiles and Attitudes Toward Buying Them: A Comparison Between Low and High Ethnocentric Consumers。Journal of International Consumer Marketing，10(3)，85-113。  new window
19.Nagashima, A.(1977)。A Comparative 'MADE IN' Product Image Survey among Japanese Businessmen。Journal of Marketing，41(3)，95-108。  new window
20.Han, C. M.(1988)。The Role of Consumer Patriotism In The Choice of Domestic Versus Foreign Products。Journal of Advertising Research，28，25-32。  new window
21.Parameswaran, Ravi、Pisharodi, R. Mohan(1994)。Facets of country of origin image: An empirical assessment。Journal of Advertising，23(1)，43-56。  new window
22.Bilkey, Warren J.、Nes, E. B.(1982)。Country-of-origin effects on product evaluations。Journal of International Business Studies，13(1)，89-100。  new window
23.Johansson, Johny K.、Douglas, Susan P.、Nonaka, Ikujiro(1985)。Assessing the Impact of Country of Origin on Product Evaluations: A New Methodological Perspective。Journal of Marketing Research，22(4)，388-396。  new window
24.Ahmed, Sadrudin A.、D'Astous, Alain(1996)。Country-of-Origin and Brand Effects: A Multi-Dimensional and Multi-Attribute Study。Journal of International Consumer Marketing，9(2)，93-115。  new window
25.Han, C. M.、Terpstra, V.(1988)。Country-of-origin effects for uni-national and bi-national products。Journal of International Business Studies，19(2)，235-255。  new window
26.Roth, Martin S.、Romeo, Jean B.(1992)。Matching product category and country image perceptions: A framework for managing country-of-origin effects。Journal of International Business Studies，23(3)，477-497。  new window
27.Teas, R. K.、Agarwal, S.(2000)。The effects of extrinsic product cues on consumers' perceptions of quality, sacrifice, and value。Journal of the Academy of Marketing Science，28(2)，278-290。  new window
28.Keller, Kevin Lane(1993)。Conceptualizing, Measuring, and Managing Customer-Based Brand Equity。Journal of Marketing，57(1)，1-22。  new window
29.Jacoby, Jocob、Olson, Jerry C.、Haddock, Rafael A.(1971)。Price, Brand Name and Product Composition Characteristics as Determinants of Perceived Quality。Journal of Applied Psychology，55(6)，570-579。  new window
30.Garvin, David A.(1983)。Quality on the Line。Harvard Business Review，61(5)，64-75。  new window
31.Chao, Paul(1993)。Partitioning Country of Origin Effects: Consumer Evaluations of a Hybrid Product。Journal of International Business Studies，24(2)，291-306。  new window
32.Han, C. Min(1989)。Country Image: Halo or Summary Construct?。Journal of Marketing Research，26(2)，222-229。  new window
33.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing，52(3)，2-22。  new window
研究報告
1.Holbrook, M. B.、Corfman, K. P.(1983)。Quality and Other Types of Value in the Consumption Experience: Phaedrus Rides Again。New York：Columbia University。  new window
2.Brucks, Merrie、Zeithaml, Valaries A.(1991)。Price and Brand Name as Indicators of Quality Dimensions。Marketing Science Institute。  new window
學位論文
1.丁永洙(2000)。中國大陸世貿組織對韓國之中國大陸經貿政策的影響：以汽車業為例(碩士論文)。中國文化大學。  延伸查詢new window
2.孫鳳姬(1991)。中韓兩國汽車工業之比較研究(碩士論文)。中國文化大學。  延伸查詢new window
圖書
1.Au, A. K. M.(2000)。Assessing the Impact of Country-of-Origin on Product Evaluations: A Study on Chinese Consumers。Hong Kong：The Open University of Hong Kong。  new window
圖書論文
1.Ahmed, S. A.、d'Astous, A.、Zouiten, S.(1993)。Personality Variables and Made-in Concept。Product-Country Image。New York：International Business Press。  new window
2.Holbrook, Morris B.、Corfman, K. P.(1985)。Quality and Value in the Consumption Experience: Phaedrus Rides Again。Perceived Quality: How Consumers View Stores and Merchandise。Lexington Book。  new window
3.Olshavsky, Richard W.(1985)。Perceived Quality in Consumer Decision Making: An Integrated Theoretical Perspective。Perceived Quality: How Consumers View Stores and Merchandise。Lexington Books。  new window
 
 
 
 
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