本研究主要目的在探討田尾地區花卉產業供應鏈管理之關鍵成功因素，期能藉由實證分析之結果，推廣田尾地區花卉產業之成功經驗。經由相關文獻之整理分析，本研究發展出「關鍵成功因素構念圖」，再依照此一構念設計問卷，回收問卷後，藉由因素分析法，萃取出田尾地區花卉產業供應鏈管理關鍵成功因素為：「產業環境的驅動」、「政府與工會的推動」、「高階主管或成員的支持」、「競爭能力之提升」、「教育訓練與系統的建立」等五項。

The objective of this study is to understand the key success factors for supply chain management in Tianwei’s flower industry. This project provides the result of empirical analysis of the flower industry in Taiwan as a reference for future studies. By researching and organizing related literatures, this study formulated a graph of the key success factor constructs, and also developed a questionnaire based on it. Factor Analysis Method was used to extract the key success factors of supply chain management in Tianwei’s flower industry. The result of this study shows that there are five key success factors of supply chain management in Tianwei’s flower industry, including the effects of the industrial environment, the promotion form the government and the industrial union, the supportiveness from top management and members, the increase of competition, and the development of training programs and educational system.