| 期刊論文1. | Denise, R. F.(1997)。Hofstede's country classification 25 years later。Journal of Social Psychology,137,43-54。 | 2. | Huang, C. M.(1995)。Human Factors of Manufacturing Management in Taiwan and Mainland China。Engineering Management,65。 | 3. | Wortzel, L. H.(1987)。Retailing Strategies for Today's Mature Marketplace。The Journal of Business Strategy,Spring,45-56。 | 4. | Miller, D.(1986)。Configurations of Strategy and Structure: Towards a synthesis。Strategic Management Journal,7(3),233-249。 | 5. | Newman, Karen L.、Nollen, Stanley D.(1996)。Culture and congruence: The fit between management practices and national culture。Journal of International Business Studies,27(4),753-779。 | 會議論文1. | 祝國忠、陳詳衡(2006)。食品業台商回流創新策略分析之研究。2006商業管理論文研討會。 延伸查詢 | 2. | 許湘濤(2004)。試論政治因素對台商企業回流之影響。東海大學學術發展文教機金會。76-86。 延伸查詢 | 學位論文1. | 陳雅音(2005)。大陸台商回流機制之研究-以台灣食品業為例(碩士論文)。東海大學。 延伸查詢 | 圖書1. | Kotler, Philip、Ang, Swee Hoon、Leong, Siew Meng、Tan, Chin Tiong、謝文雀、許士軍(1998)。Marketing Management: an Asian Perspective。New Jersey:Prentice-Hall。 | 2. | Chacko, George Kuttickal(1988)。Technology Management--Applications to Corporate markets and Military Missions。Praeger。 | 3. | Kolter, P.(2000)。Market Management: Analysis,Planning,Implementation and Control。New Jersey:Prentice-Hall Inc.。 | 4. | Buzzell, Robert D.、Gale, Bradley T.(1987)。The PIMS principles: Linking strategy to performance。New York:Free Press。 | 5. | Gronroos, Christian(1982)。Strategic Management and Marketing in the Service Sector。Swedish School of Economics and Business Administration。 | 6. | Ansoff, H. Igor(1965)。Corporate Strategy: An Analytic Approach to Business Policy for Growth and Expansion。McGraw-Hill。 | 7. | Porter, Michael E.(1980)。Competitive Strategy: Techniques for Analyzing Industries and Competitors。Free Press。 | 其他1. | AC Nielsen。台灣地區速食麵市場統計資料庫。 延伸查詢 | |