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題名:複式通路下通路權力之福利分析
書刊名:公平交易季刊
作者:廖俊雄 引用關係曾貝莉
作者(外文):Liao, Chun-hsiungTseng, Pei-li
出版日期:2008
卷期:16:3
頁次:頁21-51
主題關鍵詞:製造商領導零售商領導上架費複式通路福利分析Manufacturer-stackelbergRetailer-stackelbergSlotting allowanceMultiple channelsWelfare analysis
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:18
  • 點閱點閱:95
期刊論文
1.Shaffer, G.(1991)。Slotting Allowances and Resale Price Maintenance: A Comparison of Facilitating Practices。The RAND Journal of Economics,22(1),120-135。  new window
2.許英傑、黃慧玲、黃銘傑(20050100)。公平交易法對流通事業垂直交易限制行為之規範。公平交易季刊,13(1),11-54。new window  延伸查詢new window
3.Choi, S. Chan(1991)。Price competition in a channel structure with a common retailer。Marketing Science,10(4),271-296。  new window
4.Choi, S. C.(1996)。Price Competition in a Duopoly Common Retailer Channel。Journal of Retailing,72(2),117-134。  new window
5.Sayman, Serdar、Raju, Jagmohan S.(2004)。How category characteristics affect the number of store brands offered by the retailer: a model and empirical analysis。Journal of Retailing,80(4),279-287。  new window
6.Bloom, Paul N.、Gundlach, Gregory T.、Cannon, Joseph P.(2000)。Slotting allowances and fees: Schools of thought and the views of practicing managers。Journal of Marketing,64(2),92-108。  new window
7.Anderson, E.(1985)。The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis。Marketing Science,4(3),234-254。  new window
8.趙琪、黃恆獎(20010900)。交易成本與混合統治對複式通路訂價之影響--競食、私有品牌及協商的討論。管理學報,18(3),453-476。new window  延伸查詢new window
9.鍾谷蘭(19970900)。零售商自有品牌商品策略之通路競爭分析。管理學報,14(3),457-477。new window  延伸查詢new window
10.Raju, J. S.、Sethuraman, R.、Dhar, S.(1995)。The Introduction and Performance of Store Brands。Marketing Science,41(6),957-978。  new window
11.McGuire, T. W.、Staelin, R.(1983)。An industry equilibrium analysis of downstream vertical integration。Marketing Science,1983(Spring),161-191。  new window
12.Jeuland, Abel P.、Shugan, Steven M.(1983)。Managing Channel Profits。Marketing Science,2(3),239-272。  new window
13.Jueland, A.、Shugan, S.、Jeuland, A.(1988)。Reply to: Managing Channel Profits: Comment。Marketing Science,7,103-106。  new window
14.Moorthy, K. S.(1987)。Managing Channel Profits: Comment。Marketing Science,6(3),375-379。  new window
15.Trivedi, M.(1998)。Distribution Channels: An Extension of Exclusive Retailership。Management Science,7,896-896。  new window
16.Moorthy, K. S.(1988)。Strategic Decentralization in Channels。Marketing Science,7,335-335。  new window
17.Chu, W.(1992)。Demand Signaling and Screening in Channels of Distribution。Marketing Science,11(4),327-327。  new window
18.曾美君、鍾谷蘭(1995)。獨家經銷通路之競爭。管理科學學報,12(12)。  延伸查詢new window
19.Sullivan, M. W.(1997)。Slotting Allowances and the Market for New Products。The Journal of Law & Economics,40(2),461-493。  new window
20.林瑞益(2002)。以議價方式改善雙邊獨占配銷通路合作的問題。管理與系統,9(3),369-384。new window  延伸查詢new window
會議論文
1.廖俊雄、曾貝莉(2006)。複式通路下自行銷售與自我品牌策略的選擇。0。  延伸查詢new window
學位論文
1.鍾谷蘭(1995)。行銷通路競爭之賽局理論分析(博士論文)。國立中山大學。new window  延伸查詢new window
2.張立佳(2006)。權利金與上架費,0。  延伸查詢new window
圖書
1.Stern, L. W.、El-Ansary, A. L.(1992)。Marketing Channel。Englewood Cliffs, NJ:Prentice-Hall。  new window
2.Chiang, Alpha C.(1984)。Fundamental Methods of Mathematical Economics。New York。  new window
其他
1.Liao, C. H.,Tseng, B.(2007)。Strategic Selection of Direct Selling and Private Brand in Retail Market under Retailer Stackelberg,0。  new window
 
 
 
 
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