| 期刊論文| 1. | Roth, M. S.(1995)。Effects of Global Market Conditions on Brand Image Customization and Brand Performance。Journal of Advertising，24(4)，55-75。   | | 2. | Doyle, J. R.、Authurs, A. J.、McAulay, L.、Osborne, P. G.(1996)。Citation as effortful voting: A reply。Omega，24(5)，603-606。 | | 3. | Small, H. G.(1974)。Multiple citation patterns in scientific literature: The circle and hill models。Information Storage and Retrieval，10，393-402。 | | 4. | Bonacich, P.、Oliver, A.、Snijders, T. A. B.(1998)。Controlling for size in centrality scores。Social Networks，20(2)，135-141。 | | 5. | Chandy, P. R.、Williams, T. G. E.(1994)。The Impact of Journals and Authors on International Business Research: A Citation Analysis of JIBS Articles。Journal of International Business Studies，25(4)，715-728。 | | 6. | Alger, J.(1996)。Can RANK be used to generate a reliable author list for co-citation studies?。College and Research Libraries，57(6)，567-574。 | | 7. | Etemad, H.、Lee, Y.(2003)。The knowledge network of international entrepreneurship: Theory and evidence。Small Business Economics，20(1)，5-23。 | | 8. | Francis, W. W.、Peter, M. S.(1993)。Research administrators as "Invisible College" facilitators。SRA Journal，24(4)，27-34。 | | 9. | Garfield, Eugene(1963)。Citation indexes in sociological and historical research。American Documentation，14(4)，289-291。 | | 10. | Garfield, E.(1979)。Is citation analysis a legitimate evaluation tool?。Scientometrics，1(4)，359-375。 | | 11. | Lievrouw, L. A.(1989)。The invisible college re-considered。Communication Research，16(5)，615-628。 | | 12. | McCain, K. W.(1991)。Mapping economics through the journal literature: An experiment in journal co-citation analysis。Journal of the American Society for Information Science，42(4)，290-296。 | | 13. | Mullins, N. C.(1972)。The development of a scientific specialty。Minerva，10(1)，51-82。 | | 14. | Small, Henry G.(1978)。Cited documents as concept symbols。Social Studies of Science，8(3)，327-340。 | | 15. | Tsay, M. Y.、Xu, H.、Wu, C. W.(2003)。Author co-citation analysis of semiconductor literature。Scientometrics，58(3)，529-545。 | | 16. | White, Howard D.、McCain, Katherine W.(1998)。Visualizing a Discipline: An Author Co-Citation Analysis of Information Science, 1972-1995。Journal of the American Society for Information Science，49(4)，327-355。 | | 17. | Jones, M. J.、Binn, T.、Pendlebury, M.(1996)。Judging the quality of research in business schools: A comment from accounting。Omega，24(5)，597-602。 | | 18. | Ma, Z.、Lee, Y.、Lee, Y.、Yu, K.(2007)。An Invisible Network of Knowledge Production: 10 Years of Human Resources Management Studies。Proceedings of the annual meeting of the Administrative Sciences Association of Canada (ASAC)，28(9)，82-97。 | | 19. | Moorman, C.、Deshpande, R.、Zaltman, G.(1993)。Factors effecting trust in market research relationships。Journal of Marketing，57(1)，81-101。 | | 20. | Cleveland, M.、Laroche, M.(2007)。Acculturaton to the global consumer culture: scale development and research paradigm。Journal of Business Research，60(3)，249-259。 | | 21. | Anderson, James C.、Narus, James A.(1990)。A Model of Distributor Firm and Manafacturer Firm Working Relationships。Journal of Marketing，54(1)，42-58。 | | 22. | Chen, H.(1999)。International performance of multinationals: a hybrid model。Journal of world Business，34(2)，157-169。 | | 23. | Aulakh, P. S.、Kotabe, M.、Sahay, A.(1996)。Trust and performance in cross- border marketing partnerships: A behavioral approach。Journal of International Business Studies，27(5)，1005-1032。 | | 24. | Agrawal, M.(1995)。Review of a 40-year Debate in International Advertising: Practitioner and Academician Perspectives to the Standardization/Adaptation Issue。International Marketing Review，12(1)，26-48。 | | 25. | Schwartz, S. H.(1994)。Are there universal aspects in the structure and contents of human values?。Journal of Social Issues，50(4)，19-45。 | | 26. | Balabanis, G.、Diamantopoulos, A.(2004)。Domestic country bias, country-of-origin effects, and consumer ethnocentrism: A multidimensional unfolding approach。Journal of the Academy of Marketing Science，32(1)，80-95。 | | 27. | Hewett, K.、Bearden, W. O.(2001)。Dependence, trust, and relational behavior on the part of foreign subsidiary marketing operations: Implications for managing global marketing operations。Journal of Marketing，65(4)，51-66。 | | 28. | Dawar, Niraj、Parker, Phillip(1994)。Marketing Universals: Consumers' Use of Brand Name, Price, Physical Appearance, and Retailer Reputation as Signals of Product Quality。Journal of Marketing，58(2)，81-95。 | | 29. | Cavusgil, S. T.、Zou, S.、Naidu, G. M.(1993)。Product and promotion adaptation in export ventures: an empirical investigation。Journal of International Business Studies，24(3)，479-506。 | | 30. | Dyer, J. H.、Chu, W.(2000)。The Determinants of Trust in Supplier-Automaker Relationships in the U. S., Japan, and Korea。Journal of International Business Studies，31(2)，239-285。 | | 31. | Agarwal, Sanjeev、Ramaswami, Sridhar N.(1992)。Choice of Foreign Market Entry Mode: Impact of Ownership, Location, and Internalization Factors。Journal of International Business Studies，23(1)，1-28。 | | 32. | Johnson, J. L.、Cullen, J. B.、Sakano, T.、Takenouchi, H.(1996)。Setting the Stage for Trust and Strategic Integration in Japanese-U. S. Cooperative Alliances。Journal of International Business Studies，27(5)，981-1004。 | | 33. | de Solla Price, Derek J.(1965)。Networks of scientific papers: The pattern of bibliographic references indicates the nature of the scientific research front。Science，149(3683)，510-515。 | | 34. | Steenkamp, Jan-Benedict E. M.、Baumgartner, Hans(1998)。Assessing measurement invariance in cross-national consumer research。Journal of consumer Research，25(1)，78-90。 | | 35. | Leonidou, L. C.、Katsikeas, C. S.(1996)。The Export Development Process: An Integrative Review of Empirical Models。Journal of International Business Studies，27(3)，517-551。 | | 36. | Leonidou, Leonidas C.、Katsikeas, Constantine S.、Samiee, Saeed(2002)。Marketing Strategy Determinants of Export Performance: A Meta-analysis。Journal of Business Research，55(1)，51-67。 | | 37. | Lim, J. S.、Sharkey, T. W.、Kim, K. I.(1993)。Determinants of international marketing strategy。Management International Review，33(2)，103-120。 | | 38. | Zou, Shaoming、Stan, Simona(1998)。The Determinants of Export Performance: A Review of the Empirical Literature Between 1987 and 1997。International Marketing Review，15(5)，333-356。 | | 39. | Freeman, Linton C.(1978)。Centrality in social networks conceptual clarification。Social Networks，1(3)，215-239。 | | 40. | Ferrell, O. C.、Gresham, L. G.(1985)。A contingency framework for understanding ethical decision making in marketing。Journal of Marketing，49(3)，87-96。 | 圖書| 1. | Borgatti, S. P.、Everett, M. G.、Freeman, L. C.(2002)。Ucinet 6 for Windows。Cambridge, MA：Analytic Technologies。 | | 2. | Dunning, John H.(1988)。Explaining International Production。Unwin Hyman。 | | 3. | Aaker, D. A.(1988)。Strategic Market Management。New York：John Wiley and Sons。 | | 4. | Gibbons, Michael、Limoges, Camille、Nowotny, Helga、Schwartzman, Simon、Scott, Peter、Trow, Martin(1994)。The new production of knowledge: The dynamics of science and research in contemporary societies。London：Sage。 | | 5. | Smith, Adam(1976)。An Inquiry into the Nature and Causes of the Wealth of Nations。Oxford University Press。 | | 6. | Hall, Edward T.(1976)。Beyond Culture。Garden City, New York：Anchor Press：Doubleday。 | | 7. | de Solla Price, Derek J.(1963)。Little Science, Big Science。Columbia University Press。 | | 8. | Stopford, John M.、Wells, Louis T. Jr.(1972)。Managing the Multinational Enterprise。Longmans。 | | 9. | Crane, Diana(1972)。Invisible Colleges: Diffusion of Knowledge in Scientific Communities。University of Chicago Press。 | 其他| 1. | Borgatti, S. P., Carley, K. M., & Krackhardt, D.(2006)。On the robustness of centrality measures under conditions of imperfect data。 | | 2. | Chen, T. J., Chen, H., & Ku, Y. H.(2004)。Foreign direct investment and local linkages。 | | 3. | Kim, W. C., & Hwang, H.(1992)。Global strategy and multinations' entry mode choice。 | | 4. | Malhotra, N. K., Wu, L., & Whitelock, J.(2005)。An overview of the first 21 years of research in the international marketing review。 | | 5. | Papadopoulos, N. G., & Heslop, L. A.(1993)。Product-country images: Impact and role in international marketing，New York：International Business Press。 | | 6. | Podolny, J. M., Stuart, T. E., & Hannan, M. T.(1996)。Networks, knowledge, and niches: Competition in the worldwide semiconductor industry。 | | 7. | Samiee, S., Shimp, T. A., & Sharma, S.(2005)。Brand origin recognition accuracy: Its antecedents and consumers' cognitive limitations。 | | 8. | Tse, D. K., Belk, R. W., & Zhou, N.(1989)。Becoming a consumer society: A longitudinal and cross-cultural content analysis of print Ads from Hong Kong, the people's Republic of China, and Taiwan。 | | 9. | Werner, S.(2002)。Recent developments in international management research: A review of 20 top management journals。 | |
| |