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題名:社會線索與選擇問題對顧客忠誠度影響之初探
書刊名:管理學報
作者:鄭家宜
作者(外文):Cheng, Chia-yi
出版日期:2009
卷期:26:5
頁次:頁533-557
主題關鍵詞:社會線索信任選擇問題忠誠度金融服務業Social cueTrustSelection problemLoyaltyFinancial service industry
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:34
  • 點閱點閱:38
期刊論文
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28.Sheth, Jagdish N.、Parvatiyar, Atul(1995)。Relationship Marketing in Consumer Markets: Antecedents and Consequences。Journal of the Academy of Marketing Science,23(4),255-271。  new window
29.Tam, Jackie L. M.、Wong, Y. H.(2001)。Interactive Selling: A Dynamic Framework for Services。Journal of Services Marketing,15(5),379-396。  new window
30.Smith, J. Brock(1998)。Buyer-seller Relationships: Bonds, Relationship Management, and Sex-Type。Canadian Journal of Administrative Sciences,15(1),76-92。  new window
31.Bagozzi, R. P.(1995)。Reflections on Relationship Marketing in Consumer Market。Journal of the Academy of Marketing Science,23(4),272-277。  new window
32.Garbarino, Ellen、Johnson, Mark S.(19990400)。The Different Roles of Satisfaction, Trust, and Commitment in Consumer Relationships。Journal of Marketing,63(2),70-87。  new window
33.Nevin, J. R.、Jap, S. D.(1995)。Relationship Marketing and Distribution Channels: Exploring Fundamental Issues。Journal of The Academy of Marketing Science,23(4),327-334。  new window
34.Sharma, N.、Patterson, P. G.(2000)。Switching costs, alternative attractiveness and experience as moderators of relationship commitment in professional, consumer services。International Journal of Service Industry Management,11(5),470-490。  new window
35.Bradach, Jeffrey L.、Eccles, Robert G.(1989)。Price, Authority, and Trust: From Ideal Types to Plural Forms。Annual Review of Sociology,15(1),97-118。  new window
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45.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。  new window
46.Kennedy, Mary Susan、Ferrell, Linda K.、LeClair, Debbie Thorne(2001)。Consumers' Trust of Salesperson and Manufacturer: An Empirical Study。Journal of Business Research,51(1),73-86。  new window
47.Wilson, David T.(1995)。An integrated model of buyer-seller relationships。Journal of the Academy of Marketing Science,23(4),335-345。  new window
48.De Wulf, Kristof、Odekerken-Schröder, Gaby J.、Iacobucci, Dawn(2001)。Investments in consumer relationships: A cross-country and cross-industry exploration。Journal of Marketing,65(4),33-50。  new window
49.Morgan, Robert M.、Hunt, Shelby D.(1994)。The commitment-trust theory of relationship marketing。Journal of Marketing,58(3),20-38。  new window
50.Surprenant, Carol F.、Solomon, Michael R.(1987)。Predictability and Personalization in the Service Encounter。Journal of Marketing,51(2),86-96。  new window
51.Parasuraman, A. P.、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implication for Future Research。Journal of Marketing,49(4),41-50。  new window
52.Reingen, P. H.、Foster, B. L.、Brown, J. J.、Seidman, S. B.(1984)。Brand congruence in interpersonal relations: A social network analysis。Journal of Consumer Research,11(3),771-783。  new window
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54.Coleman, James S.(1988)。Social capital in the creation of human capital。American Journal of Sociology,94(suppl.),S95-S120。  new window
55.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing,52(3),2-22。  new window
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59.Daneshvary, R. and R. K. Schwer,(2002)。The Association Endorsement and Eonsumers' Intention to Purchase。The Journal of Consumer Marketing,17(3),203-。  new window
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研究報告
1.Cowley, E. and J. R. Rossiter,(2006)。Word of Mouth Communication: When Hearing the Opinions of other Consumers during Consumption Matters。Sydney Australia。  new window
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學位論文
1.謝淑芬(1991)。人際問題解決之認知歷程、攻擊信念與攻擊行為之研究(碩士論文)。國立臺灣師範大學。  延伸查詢new window
2.孫良賢(2003)。多元商店氣氛對消費購買意圖之影響。  延伸查詢new window
圖書
1.Taylor, S. E.、Peplau, L. A.、Sears, D. O.(1994)。Social psychology。Englewood Cliffs, NJ:Harcourt Brace College Publishers。  new window
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圖書論文
1.Liljander, Veronica、Strandvik, Tore(1995)。The Nature of Customer Relationships in Services。Advances in Services Marketing and Management: Research and Practice。JAI Press。  new window
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