The aim of this research is to study the unmarried women's perception and thoughts toward the beauty and makeup service offered by the bride's secretary and the differences among the unmarried women in accepting this service. This study conducts a survey and selects samples from northern, central, southern and eastern regions. The collection of data is used to conduct a comparison through the factor analysis and multivariate analysis of variance. The result shows that web information accounts for the largest proportion for the information of beauty and makeup service offered by the bride's secretary. Further, most unmarried interviewees between the ages of 26 and 35 have a college degree and work in the services industry. Most of their personal monthly salaries range between 30,001 and 50,000 while the majority of their expected married date falls in between 1 and 2 years. The variables of the population statistics include education degree, occupation, personal monthly salary, residential area and the expected married date, and all have a significant impact on the beauty and makeup services provided by the bride’s secretary. The acceptable fee for this service tends to fall in the minimum price listed by this study. Based on the research findings, it is recommended that the bride's secretary needs to strengthen the information delivery of personal services, contact with the potential customers in advance by targeting future services market to provide custom-made services and set standard fees with an explanation to allow more people to accept the beauty and makeup services offered by bride's secretary.