| 期刊論文1. | Sheehan, K. B.(2002)。Online research methodology: Reflections and speculations。Journal of Interactive Advertising,3(1),24-38。 | 2. | Kim, M. K.、Park, M. C.、Jeong, D. H.(2004)。The effect of customer satisfaction and switching barrier on customer loyalty in Korean mobile telecommunication services。Telecommunications Policy,28(2),145-159。 | 3. | Koh, J.、Kim, Y. G.(2004)。Knowledge Sharing in Virtual Commuities: An E-business Perspective。Expert Systems with Applications,26(2),155-166。 | 4. | McMillan, D. W.(1996)。Sense of community。Journal of Community Psychology,24(4),315-325。 | 5. | Wulf, K. D.、Schillewaert, N.、Muylle, S.、Rangarajan, D.(2006)。The role of pleasure in web site success。Information and Management,43(4),434-450。 | 6. | Etzioni, A.、Etzioni, O.(1999)。Face-to-face and computer-mediated communities: A comparative analysis。The Information Society,15(4),241-248。 | 7. | Walther, Joseph B.、Burgoon, Judee K.(1992)。Relational communication in computer-mediated interaction。Human Communication Research,19(1),50-88。 | 8. | Moon, J. W.、Kim, Y. G.(2001)。Extending the TAM for a World-Wide-Web Context。Information and Management,38(4),217-230。 | 9. | Williams, R. L.、Cothrel, J.(2000)。Four smart ways to run online communities。MIT Sloan Management Review,41(4),81-91。 | 10. | Calder, B. J.、Staw, B. M.(1975)。Self-perception of intrinsic and extrinsic motivation。Journal of Personality and Social Psychology,31(4),599-605。 | 11. | Burroughs, S. M.、Eby, L. T.(1998)。Psychological Sense of Community at Work: A Measurement System and Explanatory Framework。Journal of Community Psychology,26(6),509-532。 | 12. | Obst, P.、Zinkiewicz, L.、Smith, S. G.(2002)。Sense of community in science fiction fandom, part 2: Comparing neighborhood and interest group sense of community。Journal of Community Psychology,30(1),105-117。 | 13. | Preece, Jenny(1999)。Empathic communities: Balancing emotional and factual communication。Interacting with Computers,12(1),63-77。 | 14. | Igbaria, M.、Schiffman, S. J.、Wieckowski, T. J.(1994)。The respective roles of perceived usefulness and perceived fun in the acceptance of microcomputer technology。Behaviour & Information Technology,13(6),349-361。 | 15. | Heller, K.(1989)。The return to community。American Journal of Community Psychology,17(1),1-15。 | 16. | Wakefield, R. L.、Whitten, D.(2006)。Mobile computing: A user study on hedonic/utilitarian mobile device usage。European Journal of Information Systems,15(3),292-300。 | 17. | Te'eni, D.(2001)。Review: A cognitive-affective model of organizational communication for designing IT。MIS Quarterly,25(2),251-312。 | 18. | Venkatesh, V.、Speier, C.、Morris, M. G.(2000)。User Acceptance Enablers in Individual Decision Making About Technology: Toward an Integrated Model。Decision Sciences,33(2),297-316。 | 19. | Stanoevska-Slabeva, K.(2002)。Toward a community-oriented design of Internet platforms。International Journal of Electronic Commerce,6(3),71-95。 | 20. | Lin, H. F.、Lee, G. G.(2006)。Determinants of success for online communities: An empirical study。Behaviour and Information Technology,25(6),479-488。 | 21. | Teo, Thompson S. H.、Lim, Vivien K. G.、Lai, Raye Y. C.(1999)。Intrinsic and Extrinsic Motivation in Internet Usage。OMEGA: International Journal of Management Science,27(1),25-37。 | 22. | Igbaria, Magid、Parasuraman, Saroj、Baroudi, Jack J.(1996)。A Motivational Model of Microcomputer Usage。Journal of Management Information Systems,13(1),127-143。 | 23. | Hoffman, Donna L.、Novak, Thomas P.(1997)。A New Marketing Paradigm for Electronic Commerce。The Information Society,13(1),43-54。 | 24. | Gruen, Thomas W.、Osmonbekov, Talai、Czaplewski, Andrew J.(2006)。eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty。Journal of Business Research,59(4),449-456。 | 25. | Algesheimer, René、Dholakia, Utpal M.、Herrmann, Andreas(2005)。The Social Influence of Brand Community: Evidence from European Car Clubs。Journal of Marketing,69(3),19-34。 | 26. | Chiu, Chao-Min、Hsu, Meng-Hsiang、Wang, Eric T. G.(2006)。Understanding knowledge sharing in virtual communities: An integration of social capital and social cognitive theories。Decision Support Systems,42(3),1872-1888。 | 27. | Füller, Johann、Jawecki, Gregor、Mühlbacher, Hans(2007)。Innovation Creation by Online Basketball Communities。Journal of Business Research,60(1),60-71。 | 28. | Novak, Thomas P.、Hoffman, Donna L.、Yung, Yiu-Fai(2000)。Measuring the Customer Experience in Online Environments: A Structural Modeling Approach。Marketing Science,19(1),22-42。 | 29. | Hsu, Chin-Lung、Lin, Judy Chuan-Chuan(2008)。Acceptance of blog usage: The roles of technology acceptance, social influence and knowledge sharing motivation。Information and Management,45(1),65-74。 | 30. | Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。 | 31. | McMillan, David W.、Chavis, David M.(1986)。Sense of Community: A Definition and Theory。Journal of Community Psychology,14(1),6-23。 | 32. | Blanchard, Anita L.、Markus, M. Lynne(2004)。The experienced "sense" of a virtual community: characteristics and processes。ACM SIGMIS Database: the DATABASE for Advances in Information Systems,35(1),64-79。 | 33. | Carlson, Brad D.、Suter, Tracy A.、Brown, Tom J.(2008)。Social versus psychological brand community: The role of psychological sense of brand community。Journal of Business Research,61(4),284-291。 | 34. | Koh, Joon、Kim, Young-Gul(2003)。Sense of Virtual Community: A Conceptual Framework and Empirical Validation。International Journal of Electronic Commerce,8(2),75-93。 | 35. | Hsu, Chin-Lung、Lu, His-Peng(2007)。Consumer Behavior in Online Game Communities: A Motivational Factor Perspective。Computers in Human Behavior,23(3),1642-1659。 | 36. | Srinivasan, Srini S.、Anderson, Rolph、Ponnavolu, Kishore(2002)。Customer loyalty in e-Commerce: An exploration of its antecedents and consequences。Journal of Retailing,78(1),41-50。 | 37. | Hoffman, Donna L.、Novak, Thomas P.(1996)。Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations。Journal of Marketing,60(3),50-68。 | 38. | Hsu, Chin-Lung、Lu, Hsi-Peng(2004)。Why do people play on-line games? An extended TAM with social influences and flow experience。Information & Management,41(7),853-868。 | 39. | Davis, Fred D.、Bagozzi, Richard P.、Warshaw, Paul R.(1992)。Extrinsic and Intrinsic Motivation to Use Computers in the Workplace。Journal of Applied Social Psychology,22(14),1111-1132。 | 40. | Davis, Fred D.(1989)。Perceived Usefulness, Perceived Ease of Use, & User Acceptance of Information Technology。MIS Quarterly,13(3),319-340。 | 41. | Cohen, Sheldon、Wills, Thomas Ashby(1985)。Stress, social support, and the buffering hypothesis。Psychological Bulletin,98(2),310-357。 | 42. | Best, S. J.、Krueger, B.、Hubbard, C.、Smith, A.(2001)。An assessment of the generalizability of Internet surveys。Social Science Computer Review,19(2),131-145。 | 43. | Carver, C.(1999)。Building a virtual community for a tele-learning environment。IEEE Communications Magazine,37(3),114-118。 | 44. | Newbrough, J. R.、Chavis, D. M.(1986)。Psychological sense of community, I: forward。American Journal of Community Psychology,14(1),3-5。 | 45. | Jones, Q.(1997)。Virtual communities, virtual settlements, and cyber-archaeology: a theoretical outline。Journal of Computer-Mediated Communication http://jcmc.indiana.edu/vol3/issue3/jones,html,3(3)。 | 46. | Pliskin, N.、Romm, C. T.(1997)。The impact of e-mail on the evolution of a virtual community during a strike。Information & Management,32(5),245-254。 | 47. | Porac, J. F.、Meindl, J.(1982)。Undermining over justification: Inducing intrinsic and extrinsic task representations。Organizational Behavior and Human Performance,29,208-226。 | 48. | Preece, J.(1998)。Empathic communities: Reaching out across the web。Interactions Magazine,2(2),32-43。 | 49. | Puddifoot, J.(1995)。Dimensions of community identity。Journal of Community and Applied Social Psychology,5,357-370。 | 50. | Steckler, N.、Fondas, N.(1995)。Building team leader effectiveness: A diagnostic tool。Organizational Dynamics,23(3),20-33。 | 51. | Tseng, A. S. L.、Zhou, N.(2005)。Newsgroup participants as opinion leaders and seekers in online and offline communication environment。Journal of Business Research,58(9),1186-1193。 | 52. | Scott, W. E.、Farh, J.-L.、Podaskoff, P. M.(1998)。The effects of 'intrinsic' and 'extrinsic' reinforcement contingencies on task behavior。Organizational Behavior and Human Decision Processes,41,405-425。 | 53. | Walther, J. B.(1992)。Interpersonal effects in computer-mediated interaction。Communication Research,19(1),52-90。 | 54. | Rettie, R.(2001)。An Exploration of Flow during Internet Use。Internet Research: Electronic Networking Application and Policy,11(2),103-113。 | 55. | Sonn, C. C.、Fisher, A. T.(1996)。Psychological Sense of Community in a Politically Constructed Group。Journal of Community Psychology,24,417-430。 | 會議論文1. | Robert, T. L.(1998)。Are newsgroups virtual communities?。The Annual ACM SIGCHI Conference on Human Factors in Computing Systems。New York:ACM Press。360-367。 | 2. | Chang, A. M.、Andrew, B. W.、Kannan, P. K.(1999)。Electronic communities as intermediaries: the issues and economics。The 32 Hawaii International Conference on System Sciences。 | 圖書1. | Seybold, Patricia B.(1998)。Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond。New York:Times Business。 | 2. | Turkle, S.(1995)。Life on the screen: identity in the age of the Internet。New York, NY:London:Touchstone, Simon & Schuster:Weidenfeld & Nicolson。 | 3. | Deci, Edward、Ryan, Richard(1985)。Intricic Motivation and Self-determination。New York, NY:Plenum Press Publishing Co.。 | 4. | Figallo, Cliff(1998)。Hosting Web Communities: Building Relationships, Increasing Customer Loyalty, and Maintaining a Competitive Edge。New York, NY:John Wiley & Sons, Inc.。 | 5. | Hagel, John III、Armstrong, Arthur G.(1997)。Net Gain: Expanding Markets Through Virtual Communities。Harvard Business School Press。 | 6. | Rheingold, Howard(1993)。The Virtual Community: Homesteading on the Electronic Frontier。Addison-Wesley Publishing Company。 | 7. | Deci, Edward L.(1975)。Intrinsic Motivation。Plenum Press。 | 8. | Csikszentmihalyi, Mihaly(1975)。Beyond Boredom and Anxiety: The Experience of Play in Work and Games。Jossey-Bass。 | 9. | Oliver, Richard L.(1997)。Satisfaction: A behavioral perspective on the consumer。Irwin/McGraw-Hill。 | 10. | Nunnally, Jum C.、Bernstein, Ira H.(1978)。Psychometric Theory。McGraw-Hill。 | 11. | Kim, A.J.(2000)。Community building on the web。Berkeley。 | 12. | Tonnie, F.(1887)。Community and Sociey (Gemeinschaft und Gesellschaft)。New Brunswick。 | 13. | Gackenbach, J.(1998)。Psychology and the Internet: Intrapersonal, Interpersonal, and Transpersonal Implications。San Diego。 | 14. | Heller, K.、Price, R. H.、Reinharz, S.、Riger, S.、Wandersman, A.(1984)。Psychology and Community Change。California。 | 15. | Schwart, E. I.(1999)。Digital Darwinism: Seven Breakthrough Business Strategies for Surviving in the Cutthroat Web Economy。New York。 | 16. | May, T. C.(2001)。Crypto Anarchy and Virtual Communities。Crypto Anarchy, Cyberstates, and Pirate Utopias。MA。 | 其他1. | Ferback, J.,Thompson, B.(1995)。Virtual communities:abort, retry, failure?,http://www.rheingold.com/texts/techpolitix/Vccivi.html, 2012/10/22。 | 2. | BusinessNext(2008)。2008 Taiwan web 100,http://www.sharecool.org/archives/393$d20091031。 | 3. | InsightXplorer(2009)。Access Rating Online (ARO) Report (June 2008-June 2009),http://www.insightxplorer.com/product/ARO01.html$d20091031。 | 4. | Schonfeld, E.(2008)。Top Social Media Sites of 2008 (Facebook Still Rising),http://www.techcrunch.com/2008/12/31/top-social-media-sites-of-2008-facebook-still-rising/$d20091031。 | 5. | TNS and The Conference Board(2009)。Consumer Internet barometer: Second quarter 2009, social media explosion,http://www.consumerinte-rnetbarometer.us/press.cfm$d20091101。 | 6. | eMarketer(2009)。Who Uses Social Networks?,http://www.emarketer.com/Article.aspx?, 20091030。 | 圖書論文1. | Sproull, L. S.、Faraj, S.(1997)。Atheism, sex, and databases: The Net as a social technology。Culture of the Internet。Mahwah, NJ:Lawrence Erlbaum Associates。 | 2. | Vallerand, Robert J.(1997)。Toward a hierarchical model of intrinsic and extrinsic motivation。Advances in Experimental Social Psychology。Academic Press。 | |
| |