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題名:運用多屬性態度模式探討商店印象與顧客忠誠度之關係--以平價連鎖現煮咖啡為例
書刊名:中原企管評論
作者:王如鈺 引用關係李政達蔡仁豪
作者(外文):Wang, Ru-yuLee, Jeng-darTsai, Ren-hau
出版日期:2011
卷期:9:2
頁次:頁1-27
主題關鍵詞:平價咖啡連鎖店商店印象顧客滿意度顧客忠誠度消費者行為Parity chain coffeeStore imageCustomer satisfactionCustomer loyaltyCustomer behavior
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:0
  • 點閱點閱:123
期刊論文
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6.Kim, J. O.、Jin, B. Y.(2001)。Korean consumer' patronage of discount stores: Domestic vs. multinational discount store shoppers' profiles。Journal of Consumer Marketing,18(3),236-255。  new window
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13.Summers, T. A.、Hebert, P. R.(2001)。Shedding some light on store atmospherics: Influence of illumination on consumer behavior。Journal of Business Research,54(2),145-150。  new window
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20.Korgaonkar, P. K.、Lund, D.、Price, B.(1985)。A structural equations approach toward examination of store attitude and store patronage behavior。Journal of Retailing,61(2),39-60。  new window
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22.Semeijn, Janjaap、Van Riel, Allard C. R.、Ambrosini, A. Beatriz(2004)。Consumer Evaluations of Store Brands: Effects of Store Image and Product Attributes。Journal of Retailing and Consumer Services,11(4),247-258。  new window
23.Lindquist, J. D.(1974)。Meaning of Image: A Survey of Empirical and Hypothetical Evidence。Journal of Retailing,50(4),29-38。  new window
24.Gounaris, S.、Stathakopoulos, V.(2004)。Antecedents and consequences of brand loyalty: An empirical study。Journal of Brand Management,11(4),283-306。  new window
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26.Grønholdt, Lars、Martensen, Anne、Kristensen, Kai(2000)。The Relationship between Customer Satisfaction and Loyalty: Cross-industry Differences。Total Quality Management,11(4-6),509-514。  new window
27.Cohen, J. B.、Martin, F.、Ahtola, O. T.(1972)。The Nature and Uses of Expectancy-Value Model in Consumer Attitude Research。Journal of Marketing Research,9(4),456-460。  new window
28.Mueller, Charles W.、Wallace, Jean E.、Price, James L.(1992)。Employee Commitment: Resolving Some Issues。Work and Occupations,19(3),211-236。  new window
29.Oxenfeldt, A. R.(1974)。Developing A Favorable Price-Quality Image。Journal of Retailing,50(4),8-14+115。  new window
30.Bentler, P. M.、Bonett, D. G.(1980)。Significance test and goodness of fit in the analysis of covariance structures。Psychological Bulletin,88(3),588-606。  new window
31.Chang, C. H.、Tu, C. Y.(2005)。Exploring store image, customer satisfaction and customer loyalty relationship: Evidence from Taiwanese hypermarket industry。Journal of American Academy of Business,7(2),197-202。  new window
32.Christensen, Clayton M.、Overdorf, Michael(2000)。Meeting the Challenge of Disruptive Change。Harvard Business Review,78(2),66-77。  new window
33.Baker, Julie、Parasuraman, A.、Grewal, Dhruv、Voss, Glenn B.(2002)。The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions。Journal of Marketing,66(2),120-141。  new window
34.Zins, Andreas H.(2001)。Relative attitudes and commitment in customer loyalty models: Some experiences in the commercial airline industry。International Journal of Service Industry Management,12(3),269-294。  new window
35.Churchill, G. A.、Suprenant, C.(1982)。The seven myths of service marketing。Banking Marketing,17(6),24-32。  new window
36.Anderson, James C.、Gerbing, David W.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin,103(3),411-423。  new window
37.Dick, Alan S.、Basu, Kunal K.(1994)。Customer Loyalty: Toward an Integrated Conceptual Framework。Journal of the Academy of Marketing Science,22(2),99-113。  new window
38.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
39.Williams, Larry J.、Hazer, John T.(1986)。Antecedents and consequences of satisfaction and commitment in turnover models: A reanalysis using latent variable structural equation methods。Journal of Applied Psychology,71(2),219-231。  new window
40.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。  new window
41.Keaveney, Susan M.、Hunt, Kenneth A.(1992)。Conceptualization and Operationalization of Retail Store Image: A Case of Rival Middle-Level Theories。Journal of the Academy Marketing Science,20(2),165-176。  new window
42.Fečiková, Ingrid(2004)。An index method for measurement of customer satisfaction。The TQM Magazine,16(1),57-66。  new window
43.Bowen, John T.、Chen, Shiang‐Lih(2001)。The Relationship between Customer Loyalty and Customer Satisfaction。International Journal of Contemporary Hospitality Management,13(5),213-217。  new window
44.McDonald, Roderick P.、Ho, Moon-Ho Ringo(2002)。Principles and practice in reporting structural equation analyses。Psychological Methods,7(1),64-82。  new window
45.Ines, R.、Mattania, T.、Hendriek, C. B.、Catharina, E. J.、Huibert, T. D.(2002)。Selection Bias Due to Non-response in a Health Survey among Patients with Rheumatoid Arthritis。European Journal of Public Health,12(2),131-135。  new window
46.Jocoby, J.、Kyner, D.(1973)。Brand Loyalty and Prepeat Purchasing Behavior。Journal of Market Research,10(1),1-9。  new window
47.Joyce, M. L.、Lambert, D. R.(1996)。Memories of the way stores were and retail store image。International Journal of Retail and Distribution Management,,24(3),24-33。  new window
48.Brunner T. A.、Stocklin M.、Opwis K.(2008)。Satisfaction, image and loyalty: new versus experienced customers。European Journal of Marketing,42(9),1095-1105。  new window
49.Kivetz, R.、Simonson, I.(2003)。The Idiosyncratic Fit Heuristic: Effort Advantage as a Determinant of Consumer Response to Loyalty Programs。Journal of Marketing Research,40(4),454-467。  new window
50.Grewal, D.、Krishnan, Baker, R. J.、Norm, B.(1998)。The effect of store name, brand name and price discounts on consumers5 evaluations and purchase intentions。Journal of Retailing,74(2),331-352。  new window
51.Hassan, Y.、Muhammad, M.、Bakar, H.(2010)。Influence of Shopping Orientation and Store Image on Patronage of Furniture Store。International Journal of Marketing Studies,2(1),175-184。  new window
52.Hoisington, S.、Naumann, E.(2003)。The loyalty elephant。Quality Progress,36(2),33-41。  new window
53.Lessig, V. P.(1973)。Consumer Store Images and Store Loyalities。Journal of Marketing,30(4),72-74。  new window
54.May, E.G.(1974)。Practical applications of recent retail image research。Journal of Retailing,50(4),15-20。  new window
55.Myers, R.(1960)。Sharpening your store image。Journal of Retailing,36(3),124-137。  new window
56.Pan, Y.、Zinkhan, G. M.(2006)。Determinants of Retail Patronage: A Meta-Analytical Perspective。Journal of Retailing,82(2),229-243。  new window
57.Koo, D. M.(2003)。Inter-relationship among store images, store satisfaction, and store loyalty among Korea discount retail patrons。Asia Pacific Journal of Marketing and Logistics,15(4),42-71。  new window
58.Kunkel, John H.、Berry, Leonard L.(1968)。A Behavioral Adaptation of Retail Image。Journal of Marketing,33,21-27。  new window
59.Martineau, P.(1958)。The Personality of Retail Store。Harvard Business Review,36(1),47-55。  new window
60.Perry, M.、Norton, N. J.(1970)。Dimensions of store image。Southern Journal of Business,5(2),1-7。  new window
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63.Rich, S.U.、Portis, B. D.(1964)。The internationalisation of retailing。Journal of Marketing,28,10-15。  new window
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66.Sweeney, J. C.、Wyber, F.(2002)。The Role of Cognitions and Emotions in the Music-Approach-Avoidance Behavior Relationship。The Journal of Service Marketing,16(1),51-68。  new window
67.Van Heerde, H. J.、Bijmolt, T. H. A.(2005)。Decomposing the Promotional Revenue Bump for Loyalty Program Members Versus Nonmembers。Journal of Marketing Research,42(4),443-457。  new window
68.Voss, G. B.、Seiders, K.(2003)。Exploring the effect of retail sector and firm characteristics on retail price promotion strategy。Journal of Retailing,79(1),37-52。  new window
69.Wilson, M.(1993)。Great Design Reaps Customers。Chain Store Age Executive,69(3),170。  new window
研究報告
1.Kaul, S.(2006)。Identities and Store Image Formation: A Study of Retail Consumer Store Choice Behaviour。  new window
學位論文
1.林良振(1999)。咖啡使用度及產品涉入程度對咖啡店知覺的影響--以臺北市連鎖咖啡店為例(碩士論文)。長庚大學,桃園縣。  延伸查詢new window
2.李孟陵(2003)。消費者滿意度、涉入程度對其忠誠度影響之研究--以台北市咖啡連鎖店為例(碩士論文)。國立交通大學。  延伸查詢new window
3.嚴奇峰(1984)。臺灣地區大學生咖啡消費者行爲硏究。東海大學。  延伸查詢new window
4.林吟春(2000)。咖啡連鎖店消費者行爲之硏究--以台北市咖啡連鎖店爲例。輔仁大學。  延伸查詢new window
圖書
1.Rogers, D. S.、Gamans, L. R.、Grassi, M. M. T.(1992)。Retailing New Perspectives。Orlando, FL:The Dryden Press。  new window
2.Hoyer, W. D.、Maclnnis, D. J.(2007)。Consumer Behavior。Boston:Houghton Mifflin Co。  new window
3.Jacoby, Jacob、Chestnut, Robert W.(1978)。Brand Loyalty: Measurement and Management。John Wiley & Sons, Inc.。  new window
4.Engel, James F.、Blackwell, Roger D.、Miniard, Paul W.(1990)。Consumer Behavior。Chicago, IL:Dryden Press。  new window
5.Engel, James F.、Blackwell, Roger D.、Kollat, David T.(1978)。Consumer Behavior。New York:Holt, Rinehart and Winston。  new window
6.Boulding, Kenneth E.(1956)。The image: knowledge in life and society。University of Michigan Press。  new window
7.Blackwell, Roger D.、Miniard, Paul W.、Engel, James F.(2001)。Consumer Behavior。Ft. Worth, Tex:Harcourt College Publishers。  new window
8.Zeithaml, Valarie A.、Bitner, Mary Jo(2000)。Service marketing: Integrating customer focus across the firm。McGraw-Hill。  new window
9.Kotler, Philip(1999)。Marketing management: analysis, planning, implementation and control。Prentice-Hall。  new window
10.Engel, James F.、Blackwell, Roger D.、Miniard, Paul W.(1993)。Consumer Behavior。Dryden Press。  new window
11.Rust, R.、Zeithaml V. A.、Katherine N. L.(2002)。Driving Consumer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy。New York。  new window
12.Lastovicka, J. L.、Gardner, D.M.(1979)。Components in involvement。Attitude Research Play For High Stakes。Chicago。  new window
13.Peterson, R. A.、Kerin, R. A.(1983)。Store Image Measurement in Patronage Behavior Research: Face and Artifact。Patronage Behavior and Retail Management。New York。  new window
14.Wyckham, R. G.(1974)。Consumer Image of Retail Institution。Handbook of Marketing Research。New York。  new window
其他
1.黃仁謙(2008)。麥當勞單挑星巴克1/3店完成改裝。  延伸查詢new window
圖書論文
1.Carmines, E. G.、McIver, J. P.(1981)。Analyzing Models with Unobserved Variables: Analysis of Covariance Structure。Social Measurement: Current Issues。Sage。  new window
 
 
 
 
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