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題名:餐飲業服務品質對顧客滿意與顧客忠誠之研究--以臺中市異國餐廳為例
書刊名:東海學報
作者:陳柏宏陳景榮
作者(外文):Chen, Po-hungChen, Jing-jung
出版日期:2010
卷期:51(農學院)
頁次:頁63-86
主題關鍵詞:顧客滿意度顧客忠誠度服務品質PZB缺口模型Customer SatisfactionCustomer loyaltyService qualityPZB gap model
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:32
  • 點閱點閱:124
期刊論文
1.Gronholdt, L.、Martensen, A.、Kristensen, K.(2000)。The Relationship between Customer Satisfaction and Loyalty : Cross-Industry Differences。Total Quality Management,11(4-6),509-516。  new window
2.Reichheld, F. F.、Sasser, W. E., Jr.(1990)。Zero defections: quality comes to services。Harvard Business Review,68(5),105-111。  new window
3.Zinkhan, G. M.、Fomell, C.(1989)。A Test of the Learning Hierarchy in High- and Low-Involvement Situations。Advances in Consumer Research, Thomas K. Srull,16,152-59。  new window
4.Lewis, B. R.、Mitchell, Vincent W.(1991)。Defining and Measuring the Quality of Customer Service。Marketing Intelligence & Planning,8(6),11-17。  new window
5.Parasuraman, A.、Zeithaml, V. A.、Berry, L. L.(1991)。Understanding Customer Expectations of Service。Sloan Management Review,32(3),39-48。  new window
6.孫路弘(19960300)。餐飲服務品質管理。觀光研究學報,2(1),79-91。new window  延伸查詢new window
7.Garvin, D. A.(1984)。What Does 'Product Quality' Really Mean?。Sloan Management Review,26(1),25-43。  new window
8.Hemon, Peter、Nitecki, Danuta A.、Altman, Elllen(1999)。Service Quality and Customer Satisfaction: an assessment and future directions。The Journal of Academic Librarianship,25(1),9-17。  new window
9.鄭陸霖(20041200)。全球在地化的多重軌跡--臺北市異國餐飲的時空構成。東吳社會學報,17,1-41。new window  延伸查詢new window
10.Stevens, P.、Knutson, B.、Patton, M.(1995)。DINESERV: A Tool for Measuring Service Quality in Restaurant。Cornell Hotel and Restaurant Administration Quarterly,36(2),56-60。  new window
11.Cardozo, Richard N.(1965)。An Experimental Study of Customer Effort, Expectation, and Satisfaction。Journal of Marketing Research,2(3),244-249。  new window
12.Parasuraman, A. P.、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implication for Future Research。Journal of Marketing,49(4),41-50。  new window
13.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, A.(1993)。The Nature and Determinants of Customer Expectations of Service。Journal of the Academy of Marketing Science,21(1),1-12。  new window
14.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing,64(1),12-40。  new window
15.Bitner, Mary Jo(1990)。Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses。Journal of Marketing,54(2),69-82。  new window
16.Singh, J.、Sirdeshmukh, D.(2000)。Agency and trust mechanisms in consumer satisfaction and loyalty judgment。Journal of Academy of Marketing Science,28(1),150-167。  new window
會議論文
1.吳政和(1996)。餐飲業連鎖經營之研究。第一屆餐飲管理學術研討會。台北:中國飲食基金會。125-147。  延伸查詢new window
圖書
1.Fitzsitmmons, J. A.、Fitzsitmmons, M. J.(2005)。Service Management operations, strategy, and information technology。  new window
2.Engle, J. F.、Blackwell, R. D.、Miniard, P. W.(1994)。Consumer Behavior。Orlando, FL:Dryden Press。  new window
3.Newell, F.(2000)。Loyalty.com: Customer Relationship Management in the New Era of Internet Marketing。McGraw-Hill。  new window
4.林進田(1993)。抽樣調查--理論與應用。臺北:國立編譯館。  延伸查詢new window
 
 
 
 
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