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題名:廠商學習活動與行銷動態能力關係之探討
書刊名:中小企業發展季刊
作者:周家慧 引用關係方世榮 引用關係
作者(外文):Chou, Chia-huiFang, Shyh-rong
出版日期:2012
卷期:23
頁次:頁55-77
主題關鍵詞:行銷動態能力市場學習關係學習Marketing dynamic capabilitiesMarket-based learningRelational learning
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:384
期刊論文
1.Inkpen, A. C.、Currall, S. C.(2004)。The Coevolution of Trust, Control, and Learning in Joint Ventures。Organization Science,15(5),586-599。  new window
2.Ambrosini, Veronique、Cliff Bowman、Nardine Collier(2009)。Dynamic capabilities: an exploration of how firms renew their resource base。British Journal of Management,20(1),9-24。  new window
3.Schoenmakers, Wilfred、Duysters, Geert(2006)。Learning in strategic technology alliances。Technology Analysis & Strategic Management,18(2),245-264。  new window
4.Auh, S.、Menguc, B.(2005)。Balancing Exploration and Exploitation: the Moderating Role of Competitive Intensity。Journal of Business Research,58(12),1652-1661。  new window
5.Dess, G. G.、Origer, N. K.(1987)。Environment, Structure, and Consensus in Strategy Formulation: A Conceptual Integration。The Academy of Management Review,12,313-330。  new window
6.Cannon, J.-P.、Perreault, W. D. Jr.(1999)。Buyer-Seller relationship in business markets。Journal of Marketing Research,36(4),439-460。  new window
7.Grönroos, Christian(1990)。Relationship Approach to Marketing in Service Contexts: The Marketing and Organizational Behavior Interface。Journal of Business Research,20(1),3-11。  new window
8.Uzzi, Brian(1996)。The Sources and Consequences of Embeddedness for the Economic Performance of Organizations: The Network Effect。American Sociological Review,61(4),674-698。  new window
9.Slater, Stanley F.、Narver, John C.(1995)。Market orientation and learning organization。Journal of Marketing,59(3),63-74。  new window
10.Collis, David J.(1994)。Research note: How Valuable Are Organizational Capabilities?。Strategic Management Journal,15(S1),143-152。  new window
11.Daneels, E.(2002)。The dynamics of product innovation and firm competencies。Strategic Management Journal,23(12),1095-1121。  new window
12.Ambrosini, Voronique、Bowman, Cliff(2009)。What are dynamic capabilities and are they a useful construct in strategic management?。International Journal of Management Reviews,11(1),29-49。  new window
13.Kyriakopoulos, K.、Moorman, C.(2004)。Tradeoffs in Marketing Exploitation and Exploration Strategies: The Overlooked Role of Market Orientation。International Journal of Research in Marketing,21(3),219-240。  new window
14.Dess, G. G.(1987)。Consensus on strategy formulation and organizational performance: Competitors in a fragmented industry。Strategic Management Journal,8(3),259-277。  new window
15.Selnes, F.、Sallis, J.(2003)。Promoting relationship learning。Journal of Marketing,67(3),80-95。  new window
16.Vorhies, D. W.、Morgan, R. E.、Autry, C. W.(2009)。Product-market strategy and the marketing capabilities of the firm: Impact on market effectiveness and cash flow performance。Strategic Management Journal,30(12),1310-1334。  new window
17.Vorhies, Douglas W.、Orr, Linda M.、Bush, Victoria D.(2011)。Improving customer-focused marketing capabilities and firm financial performance via marketing exploration and exploitation。Journal of the Academy of Marketing Science,39(5),736-756。  new window
18.Bruni, D. S.、Verona, G.(2009)。Dynamic Marketing Capabilities in Science-based Firms: An Exploratory Investigation of the Pharmaceutical Industry。British Journal of Management,20,101-117。  new window
19.Barney, J. B.(1995)。Looking inside for Competitive Advantage。Academy of Management Executive,9(4),49-61。  new window
20.Yalcinkaya, G.、Calantone, R. J.、Griffith, D. A.(2007)。An examination of exploration and exploitation capabilities: Implications for product innovation and market performance。Journal of International Marketing,15(4),63-93。  new window
21.Hult, G. T. M.、Ketchen, D. J. Jr.、Slater, S. F.(2005)。Market orientation and performance: An integration of disparate approaches。Strategic Management Journal,26(12),1173-1181。  new window
22.March, James G.(1991)。Exploration and exploitation in organizational learning。Organization Science,2(1),71-87。  new window
23.Lui, S. S.(2009)。The roles of competence trust, formal contract, and time horizon in interorganizational learning。Organization Studies,30(4),333-353。  new window
24.Kohli, Ajay K.、Jaworski, Bernard J.(1990)。Market Orientation: The Construct, Research Propositions, and Managerial Implications。Journal of Marketing,54(2),1-18。  new window
25.Teece, David J.、Pisano, Gary、Shuen, Amy(1997)。Dynamic Capabilities and Strategic Management。Strategic Management Journal,18(7),509-533。  new window
26.Winter, Sudney G.(2003)。Understanding dynamic capabilities。Strategic Management Journal,24(10),991-995。  new window
27.Verhoef, Peter C.(2003)。Understanding the effect of customer relationship management efforts on customer retention and customer share development。Journal of marketing,67(4),30-45。  new window
28.Eisenhardt, Kathleen M.、Martin, Jeffrey A.(2000)。Dynamic Capabilities: What Are They?。Strategic Management Journal,21(10/11),1105-1121。  new window
29.Anderson, James C.、Narus, James A.(1990)。A model of distributor firm and manufacturer firm working partnerships。Journal of Marketing,54(1),42-58。  new window
30.Levitt, Barbara、March, James G.(1988)。Organizational Learning。Annual Review of Sociology,14(1),319-338。  new window
31.Zahra, Shaker A.、Sapienza, Harry J.、Davidsson, Per(2006)。Entrepreneurship and Dynamic Capabilities: A Review, Model and Research Agenda。Journal of Management Studies,43(4),917-955。  new window
32.Barney, Jay B.(1991)。Firm Resources and Sustained Competitive Advantage。Journal of Management,17(1),99-120。  new window
33.Jansen, Justin J. P.、Van den Bosch, Frans A. J.、Volberda, Henk W.(2005)。Exploratory innovation, exploitative innovation, and ambidexterity: The impact of environmental and organizational antecedents。Schmalenbach Business Review,57(4),351-363。  new window
34.Arnold, T. J.、Fang, E.、Palmatier, R. W.(2011)。The Effects of Customer Acquisition and Retention Orientations on a Firm’s Radical and Incremental Innovation Performance。Journal of the Academy of Marketing Science,39(2),234-251。  new window
35.Fang, E.、Zou, S.(2009)。Antecedents and Consequences of Marketing Dynamic Capabilities in International Joint Ventures。Journal of International Business Studies,40,742-761。  new window
36.Katkalo, V. S.、Pitelis, C. N.、Teece, T. J.(2010)。Introduction: On the Nature and Scope of Dynamic Capabilities。Industrial and Corporate Change,19(4),1271-1299。  new window
37.Johnson, J. L.、Sohi, R. S.(2003)。The Development of Interfirm Partnering Competence: Platforms for Learning, Learning Activities, and Consequences of Learning。Journal of Business Research,56,757-766。  new window
38.Zahra, S. A.、Nielsen, A. P.(2002)。Sources of Capabilities, Integration and Technology Commercialization。Strategic Management Journal,23,377-398。  new window
研究報告
1.Teece, D. J.、Pisano, G.、Shuen, A.(1990)。Firm capabilities, resources and the concept of strategy。Berkeley, C.A.:University of California at Berkeley, Center for Research in Management。  new window
圖書
1.Helfat, C. E.、Finkelstein, S.、Mitchell, W.、Peteraf, M. A.、Singh, H.、Teece, D. J.、Winter, S. G.(2007)。Dynamic capabilities: Understanding strategic change in organizations。Blackwell。  new window
2.Drucker, Peter F.(1954)。The Practice of Management。Harper。  new window
3.Håkansson, H.、Snehota, I. J.(2000)。The IMP Perspective。Handbook of Relationship Marketing \\ Sheth, J. N. ; Parvatiyar, A. (eds.)。Thousand Oaks, CA。  new window
其他
1.經濟部中小企業處(2010)。2010年中小企業白皮書。  延伸查詢new window
 
 
 
 
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