:::

詳目顯示

回上一頁
題名:國際展覽目的地之競爭力分析:亞洲六個城市之比較
書刊名:餐旅暨觀光
作者:林芳儀 引用關係扈瓊玲顏家芝
作者(外文):Lin, Fang-yiHuh, Chung-lingYen, Jia-jy
出版日期:2011
卷期:8:3
頁次:頁235-252
主題關鍵詞:展覽目的地競爭力參展商知覺亞洲城市臺北Destination competitivenessPerceptions of exhibitorsAsian citiesTaipei
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:26
本研究探討台北與亞洲五大國際展覽目的地城市間之競爭力。首先,以修正型德爾菲法建構五大競爭力構面,並依此發展出問卷。研究以在台北舉辦國際展的參展商進行問卷調查,共完成394份有效問卷。本研究使用多元尺度法知覺圖,分析參展商對六個亞洲展覽目地城市(台北、香港、新加坡、首爾、東京、中國廣州市)在五大競爭力構面下表現差異。研究結果顯示:在國家經濟,政府效能及會展軟硬體設施構面下,廣州與首爾是台北主要競爭對手;而在觀光產業與資源構面下,台北與香港較為相近相似。
This study was designed to explore the international exhibition destination competitiveness among six Asian cities (Taipei, Hong Kong, Singapore, Seoul, Tokyo, and Guangzhou). Using a modified Delphi method, the study first established a five-dimension competitiveness index, and then established a survey. The research data were collected from four international exhibitions held in Taipei, which resulted 394 completed and returned questionnaires. The study applied a multidimensional scaling to analyze the conceptual perception differences of exhibitors regarding their perceptions of international exhibition destination competitiveness among six Asian cities. The main findings of the study were: under the dimensions of economy, government efficiency, related industry, and infra/superstructure facility, the major destination cities competing with Taipei were Guangzhou and Seoul. Additionally, under the dimensions of the tourism industry and resources, Taipei was similar to Hong Kong than other destinations.
期刊論文
1.Kruskal, J. B.(1964)。Multidimensional scaling by optimizing goodness of fit to a nonmetric hypothesis。Psychometrika,29(1),1-27。  new window
圖書
1.Porter, Michael E.(1990)。The Competitive Advantage of Nations。New York:Free Press。  new window
2.管倖生(2008)。設計研究方法。臺北市:全華圖書。  延伸查詢new window
其他
1.World Economic Forum(2008)。The Global Competitiveness Report 2008-2009,http://www.weforum.org/pdf/GCR08/GCR08.pdf, 2013/10/02。  new window
2.台灣經濟部工業局(2006)。經濟部工業局94年專案計畫執行成果報告--亞洲區域產業競爭力研究及政策規劃先期推動計畫。  延伸查詢new window
3.台北市政府(2005)。台北市政府年鑑。  延伸查詢new window
4.行政院(2010)。台灣會展產業行動計畫。  延伸查詢new window
5.江大樹(2010)。我國競爭力指標體系建構與運用之研究。  延伸查詢new window
6.黃振家(2007)。會展產業概況論。  延伸查詢new window
7.經濟部商業司(2005)。產業調查成果報告書--台灣服務業發展簡訊雙月刊第5期。  延伸查詢new window
8.經濟部(2008)。九十七年度行政院觀光發展推動委員會推動國際會議及展覽在臺辦理補(捐)助原則。  延伸查詢new window
9.Abbey, J.(1987)。The convention and meetings sector-Its operation and research needs。  new window
10.Baloglu, S., & Love, C.(2001)。Association meeting planners’ perceptions of five major convention cities。  new window
11.Chang, Y., Hsu, C., Williams, G., & Pan, M.(2008)。Low cost carriers’ destination selection using a Delphi method。  new window
12.Chen, K., & Lalopa, J.(2000)。Conventions and exhibitions development in Thailand。  new window
13.Choi, J.(2004)。Factors influencing state association planners’ overall satisfaction with convention experience。  new window
14.Crouch, C., & Ritchie, J.(1999)。Tourism, competitiveness, and social prosperity。  new window
15.De Lara, R., & Har, C.(2008)。Reassessing the need for the development of regional standards for the MICE sector for the ASEAN and Asia pacific region。  new window
16.DeFranco, A., Abbott, J. , & Ali, F.(2006)。Curriculum development in international convention and conference management at Meio University, Okinawa, Japan。  new window
17.Dwyer, L., Forsyth, P., & Rao, P.(2000)。The price competitiveness of travel and tourism: a comparison of 19 destinations。  new window
18.Gupta, U., & Clarke, R.(1996)。Theory and applications of the Delphi technique; A bibliography (1975-1994)。  new window
19.IMD(2007)。World Competitiveness Yearbook。  new window
20.Jung, M.(2005)。Determinants of exhibition service quality as perceived by attendees。  new window
21.Kang, M., Suh, S., & Jo, D.(2005)。The Competitiveness of international meeting destinations。  new window
22.Kay, A.(2005)。China’s convention and exhibition center boom。  new window
23.Kim, C.(2000)。A model development for measuring global competitiveness of the tourism industry in the Asia-pacific region。  new window
24.Kim, W., & Kim, H.(2004)。The analysis of Seoul as an international convention destination。  new window
25.Lee, M., & Back, K.(2005)。A review of convention and meeting management research 1990-2003: Identification of statistical methods and subject areas。  new window
26.Lee, M., & Lee, K.(2007)。Convention and exhibition center development in Korea。  new window
27.Moeller, G., & Shafer, E.(1987)。The Delphi technique: A tool for long-range tourism and travel planning。  new window
28.Robinson, L., & Callan, R.(2005)。UK conference delegate’ cognizance of the importance of venue selection attributes。  new window
29.Sangpikul, A., & Kim, S.(2009)。An overview and identification of barriers affecting the meeting and convention industry in Thailand。  new window
30.UIA(2004)。International Meetings Statistics 2004。  new window
31.UIA(2007)。International Meetings Statistics 2007。  new window
32.Yoo, J.(2005)。Development of the convention industry in Korea。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top