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題名:來源國形象與民族意識對農產品消費態度之影響--以美國農產品為例
書刊名:臺灣銀行季刊
作者:王憶如 引用關係葉春淵黃哲悠
出版日期:2013
卷期:64:1
頁次:頁120-143
主題關鍵詞:農產品來源國形象民族意識消費決策
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:2
  • 點閱點閱:3
期刊論文
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3.Ryan, M. J.(1982)。Behavioral intention formation: The interdependency of attitudinal and social influence variables。Journal of Consumer Research,9(3),263-278。  new window
4.Netemeyer, Richard G.、Durvasula, S.、Lichtenstein, Donald R.(1991)。A cross-national assessment of the reliability and validity of the CETSCALE。Journal of Marketing Research,28(3),320-327。  new window
5.Kucukemiroglu, O.(1999)。Market segmentation by using consumer lifestyle dimensions and ethnocentrism: An empirical study。European Journal of Marketing,33(5),470-487。  new window
6.Good, Linda K.、Huddleston, Patricia(1995)。Ethnocentrism of Polish and Russian Consumers: Are Feelings and Intentions Related?。International Marketing Review,12(5),35-48。  new window
7.Klein, Jill Gabrielle、Ettenson, Richard(1999)。Consumer animosity and consumer ethnocentrism: An analysis of unique antecedents。Journal of International Consumer Marketing,11(4),5-24。  new window
8.Brodowski, G. H.(1998)。The Effects of Country-of-Design and Country-of-Assembly on Evaluative Beliefs about Automobiles and Attitudes Toward Buying Them: A Comparison Between Low and High Ethnocentric Consumers。Journal of International Consumer Marketing,10(3),85-113。  new window
9.Bilkey, W. J.、Nes, E.(1982)。Country of Origin effects on Product Evaluation。Journal of International Business Studies,13(1),89-99。  new window
10.Klein, J. G.、Ettenson, R.、Morris, M. D.(1998)。The animosity model of foreign product purchase: An empirical test in the People's Republic of China。Journal of Marketing,62(1),89-100。  new window
11.Pecotich, A.、Pressley, M.、Roth, D.(1996)。The impact of country of origin in the retail service context。Journal of Retailing and Consumer Services,3(4),213-224。  new window
12.Johansson, J. K.、Douglas, S. P.、Nonaka, I.(1985)。Assessing the impact of country of origin on product evaluation: A new methodological perspective。Journal of Marketing Research,22(4),388-396。  new window
13.Han, C. Min(1988)。The Role of Consumer Patriotism in the Choice of Domestic Versus Foreign Products。Journal of Advertising Research,28,25-32。  new window
14.Samiee, Saeed(1994)。Customer evaluation of products in a global market。Journal of International Business Studies,25(3),579-604。  new window
15.Sharma, Subhash、Shimp, Terence A.、Shin, Jeongshin(1995)。Consumer Ethnocentrism: A Test of Antecedents and Moderators。Journal of the Academy of Marketing Science,23(1),26-37。  new window
16.Shimp, T. A.、Sharma, S.(1987)。Consumer ethnocentrism: construction and validation of the CETSCALE。Journal of Marketing Research,24(3),280-289。  new window
17.Crawford, J. C.、Lamb, C. W.(1981)。Source Preferences for Imported Products。Journal of Purchasing and Material Management,17,28-33。  new window
18.Han, C. M.、Terpstra, V.(1988)。Country-of-origin effects for uni-national and bi-national products。Journal of International Business Studies,19(2),235-255。  new window
19.Roth, Martin S.、Romeo, Jean B.(1992)。Matching product category and country image perceptions: A framework for managing country-of-origin effects。Journal of International Business Studies,23(3),477-497。  new window
20.Knight, G. A.、Calantone, R. J.(2000)。A flexible model of consumer country-of-origin perceptions: A cross-cultural investigation。International Marketing Review,17(2),127-145。  new window
21.Schooler, Robert D.(1965)。Product Bias in the Central American Common Market。Journal of Marketing Research,2(4),394-397。  new window
22.Agbonifoh, B. A.、Elimimian, J. U.(1999)。Attitudes of Developing Countries Towards "Country-of-Origin" Products in an Era of Multiple Brands。Journal of International Consumer Marketing,11(4),97-116。  new window
23.Bailey, William、de Piñeres, Sheila Amin Gutiérrez(1997)。Country of Origin Attitudes in Mexico: The Malinchismo Effect。Journal of International Consumer Marketing,9(3),25-41。  new window
24.Caruana, A.、Magri, E.(1996)。The Effects of Dogmatism and Social Class Variables on Consumer Ethnocentrism in Malta。Marketing Intelligence and Planning,14,39-45。  new window
25.Cordell, V. V.(1992)。Effects of Consumer Preference for Foreign Sourted Products。Journal of International Business Studies,23(2),251-269。  new window
26.Durvasula, S.、Andrews, J. C.、Netemeyer, R. G.(1997)。A Cross-Cultural Comparison of Consumer Ethnocentrism in the United and Russia。Journal of International Consumer Marketing,9,73-93。  new window
27.Goulielmos, A. M.、de Ruyter, K.、van Birgelen, M.、Wetzels, M.(1998)。Consumer Ethnocentrism inInternational Services Marketing。International Business Review,7,185-202。  new window
28.Lawrence, C.、Marr, N. E.、Prendgast, G. P.(1992)。Country-of-Origin Stereotyping: A Case Study in the New Zealand Motor Vehicle Industry。European Journal of Marketing,26,37-51。  new window
29.Lee, C. W.、Yong, G. S.、Byeong, J. M.(2001)。Product-Country Images: The Roles of Country-of-Origin and Country-of-Target in Consumers' Prototype Product Evaluations。Journal of International Consumer Marketing,13(3),47-62。  new window
30.Lindquist, J. D.、Vida, I.、Plank, R. E.、Fairhurst, A.(2001)。The Modified CETSCALE: Validity Tests in The Czech Republic, Hungary, and Poland。International Business Review,10(5),505-516。  new window
31.Marcoux, J.、Filiatrault, P.、Cheron, E.(1997)。The Attitudes Underlying Preferences of Young Urban Educated Polish Consumers toward Products Made in Western Countries。Journal of International Consumer Marketing,9(4),5-29。  new window
32.Nakanishi, M.(1981)。Marketing Developments in Japan。Journal of Marketing,45,206-208。  new window
33.Olsen, S. O.(1999)。Strength and Conflicting Valence in the Measurement of Food Attitudes and Preference。Food Quality and Preference,10,483-494。  new window
34.Reardon, J.、Miller, C.、Vida, I.、Kim, I.(2005)。The Effects of Ethnocentrism and Economic Development on the Formation of Brand and Ad Attitudes in Transitional Economies。European Journal of Marketing,39(7/8),737-754。  new window
35.Shimp, T. A.(1984)。Consumer Ethnocentrism: The Concept and a Preliminary Empirical Test。Advances in Consumer Research,11,285-290。  new window
36.Warshaw, P. R.(1980)。A New Model for predicting Behavior Intention: An Alternative to Fishbein。Journal of Marketing Research,17,153-172。  new window
37.MacKinnon, David P.、Lockwood, Chondra M.、Hoffman, Jeanne M.、West, Stephen G.、Sheets, Virgil(2002)。A comparison of methods to test mediation and other intervening variable effects。Psychological Methods,7(1),83-104。  new window
38.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。  new window
39.Baron, Reuben M.、Kenny, David A.(1986)。The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations。Journal of Personality and Social Psychology,51(6),1173-1182。  new window
40.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。  new window
41.Erickson, Gary M.、Johansson, Johny K.、Chao, Paul(1984)。Image Variables in Multi-Attribute Product Evaluations: Country-of-Origin Effects。Journal of Consumer Research,11(2),694-699。  new window
42.Han, C. Min(1989)。Country Image: Halo or Summary Construct?。Journal of Marketing Research,26(2),222-229。  new window
43.MacCallum, Robert C.、Browne, Michael W.、Sugawara, Hazuki M.(1996)。Power analysis and determination of sample size for covariance structure modeling。Psychological Methods,1(2),130-149。  new window
44.Gurhan-Canli, Zeynep、Maheswaran, D.(2000)。Determinants of country-of-origin evaluations。Journal of Consumer Research,27(1),96-108。  new window
研究報告
1.黃琮琪(2000)。建立國產農產品特性之策略與效益之研究。國立中興大學農業經濟研究所。  延伸查詢new window
2.萬鍾汶(1998)。建立國產蔬菜品牌與其市場區隔之策略研究。國立中興大學農業經濟研究所。  延伸查詢new window
3.謝俊雄、彭克仲、林豐瑞(1998)。建立國產果品品牌與其市場區隔策略之研究。屏東科技大學農企業管理系。  延伸查詢new window
學位論文
1.黃文星(2002)。民族意識對農產品消費行為之影響(博士論文)。國立中興大學。new window  延伸查詢new window
2.王惠正(2001)。水果原產國形象之研究(碩士論文)。國立中興大學。  延伸查詢new window
圖書
1.Markin, R. J.(1974)。Consumer Behavior: A Cognitive Orientation。NY:Macmillan。  new window
2.Adorno, T. W.、Frenkel-Brunswik, E.、Levinson, D. J.、Standford, R. N.(1950)。The authoritarian personality。New York:Harper and Row。  new window
3.Sumner, W. G.(1906)。Folkways: The Sociological Importance of Usages, Manners, Customs, Mores, and Morals。New York:Ginn Custom。  new window
4.Bollen, K. A.(1989)。Structural Equations with Latent Variables。New York:John Wiley & Sons。  new window
5.Hair, Joseph F. Jr.、Black, William C.、Babin, Barry J.、Anderson, Rolph E.、Tatham, Ronald L.(2006)。Multivariate Data Analysis。Prentice-Hall。  new window
圖書論文
1.Bollen, K. A.、Stine, R. A.(1993)。Bootstrapping Googness-of-Fit Measures in Structure Equations。Testing Structure Equation Models。Newbury Park, CA:Sage。  new window
2.Carmines, E. G.、McIver, J. P.(1981)。Analyzing Models With Unobserved Variablee: Analysis of Covariance Structure。Social Measurement: Current Issues。Beverly Hills, CA:Sage。  new window
3.Wish, M.、Deutsch, M.、Biener, L.(1972)。Differences in Perceived Similarity of Nation。Multidimensional Scaling: Theory and Application in the Behavioral Sciences。New York:Seminar Press。  new window
4.Sobel, M. E.(1982)。Asymptotic intervals for indirect effects in structure equations models。Sociological Methodology 1982。San Francisco, CA:Jossey-Bass。  new window
5.Browne, Michael W.、Cudeck, Robert(1993)。Alternative ways of assessing model fit。Testing Structural Equation Models。Sage。  new window
 
 
 
 
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