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題名:消費者知覺風險與知覺價值對購買意圖之影響:社群網站服務之實證研究
書刊名:電子商務研究
作者:謝錦堂 引用關係
作者(外文):Shieh, Jiin-tarng
出版日期:2013
卷期:11:4
頁次:頁431-451
主題關鍵詞:知覺風險知覺價值購買意圖Consumer perceived risksConsumer perceived valueBuying intentions
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(10) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:10
  • 共同引用共同引用:30
  • 點閱點閱:78
期刊論文
1.Gounaris, S. P.、Tzempelikos, N. A.、Chatzipanagiotou, K. C.(2007)。The Relationships of Customer-Perceived Value, Satisfaction, Loyalty and Behavioral Intentions。Journal of Relationship Marketing,6(1),63-87。  new window
2.Roig, Juan Carlos Fandos、Sánchez-García, Javier、Tena, Angel Moliner Miguel、Llorens-Monzonis, Jaume(2006)。Customer perceived value in banking services。International Journal of Bank Marketing,24(5),266-283。  new window
3.Yee, Choy Johnn、San Ng Cheng、Khoon, Ch'ng Huck(2011)。Consumers’ perceived quality, perceived value and perceived risk towards purchase decision on automobile。American Journal of Economics and Business Administration,3(1),47-57。  new window
4.陳澤義、張保隆、張宏生(20041200)。臺灣銀行業善因行銷、外部線索對服務品質、知覺風險與知覺價值之影響關係研究。交大管理學報,24(2),87-117。new window  延伸查詢new window
5.Keh, Hean Tat、Pang, Jun(2010)。Customer reactions to service separation。Journal of Marketing,74(2),55-70。  new window
6.Belkhamza, Z.、Wafa, S. A.(2009)。The effect of perceived risk on the intention to use E-commerce: The case of Algeia。Journal of Internet Banking and Commerce,14(1),1-10。  new window
7.Rao, S. S.、Truong, D.、Senecal, S.、Le, T. T.(2007)。How buyers’ expected benefits, perceived risks, and e-business readiness influence their e-marketplace usage。Industrial Marketing Management,36,1035-145。  new window
8.Chang, H. S.、Hsiao, H. L.(2008)。Examining the casual relationship among service recovery perceived justice, perceived risk, and customer value in the hotel industry。The Service Industries Journal,28(4),513-528。  new window
9.Keh, H. T.、Sun, J.(2008)。The complexities of perceived risk in cross-culture service marketing。Journal of International Marketing,16(1),120-146。  new window
10.Kim, Hee-Woong、Gupta, Sumeet(2009)。A comparison of purchase decision calculus between potential and repeat customers of an online store。Decision Support Systems,47,477-487。  new window
11.Sweeney, J. C.、Soutar, G.(2001)。Customer perceived value: the development of multiple item scale。Journal of Retailing,71(2),203-220。  new window
12.Sánchez-Fernández, Raquel、Iniesta-Bonillo, M. Ángeles(2006)。Consumer perception of value: Literature review and a new conceptual framework。Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior,19,40-58。  new window
13.Derbaix, C.(1983)。Perceived risk and risk believers: an empirical investigation。Journal of Economic Psychology,3,19-39。  new window
14.Grewal, Dhruv、Gotlieb, Jerry、Marmorstein, Howard(1994)。The Moderating Effects of Message Framing and Source Credibility on the Price-Perceived Risk Relationship。Journal of Consumer Research,21(1),145-153。  new window
15.Roselius, T.(1971)。Consumer ranking of risk reduction methods。Journal of Marketing,35(1),56-61。  new window
16.Peter, J. P.、Tarpey, L.(1975)。A comparative analysis of three consumer strategies。Journal of Consumer Research,2(1),29-37。  new window
17.Mitchell, Vincent W.(1999)。Consumer perceived risk: Conceptualizations and models。European Journal of Marketing,33(1/2),163-195。  new window
18.Stone, Robert N.、Gronhaug, Kjell(1993)。Peceived Risk: Further Considerations for the Marketing Discipline。European Journal of Marketing,27(3),39-50。  new window
19.Taylor, James W.(1974)。The Role of Risk in Consumer Behavior。Journal of Marketing,38(2),54-60。  new window
20.Baron, R. M.、Kenny, D. A.(198612)。The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations。Journal of Personality and Social Psychology,51(6),1173-1182。  new window
21.Sweeney, Julian C.、Soutar, Geoffrey N.、Johnson, Lester W.(1999)。The Role of Perceived Risk in the Quality-value Relationship: A Study in a Retail Environment。Journal of Retailing,75(1),77-105。  new window
22.Mitchell, V. W.、Greatorex, M.(1993)。Risk perception and reduction in the purchase of consumer services。The Service Industries Journal,13(4),179-200。  new window
23.De Cannière, M. H.、De Pelsmacker, P.、Geuens, M.(2009)。Relationship quality and the theory of planned behavior models of behavioral intentions and purchase behavior。Journal of Business Research,62(1),82-92。  new window
24.李奇勳(20070400)。知覺風險對消費者知覺價值之形成所扮演角色的探討。管理學報,24(2),167-190。new window  延伸查詢new window
25.Woodruff, Robert B.(1997)。Customer value: The next source for competitive advantage。Journal of the Academy of Marketing Science,25(2),139-153。  new window
26.Dowling, Grahame R.、Staelin, Richard(1994)。A model of perceived risk and intended risk-handling activity。Journal of consumer Research,21(1),119-134。  new window
27.Venkatesh, Viswanath、Morris, Michael G.、Davis, Gordon B.、Davis, Fred D.(2003)。User Acceptance of Information Technology: Toward a Unified View。Management Information Systems Quarterly,27(3),425-478。  new window
28.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。  new window
29.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
30.Slater, Stanley F.(1997)。Developing a customer value-based theory of the firm。Journal of the Academy of Marketing Science,25(2),162-167。  new window
31.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。  new window
32.Agarwal, Sanjeev、Teas, R. Kenneth(2001)。Perceived value: Mediating role of perceived risk。Journal of Marketing Theory and Practice,9(4),1-14。  new window
33.Cox, Donald F.、Rich, Stuart U.(1964)。Perceived Risk and Consumer Decision-Making: The Case of Telephone Shopping。Journal of Marketing Research,1(4),32-39。  new window
34.Ajzen, Icek、Fishbein, Martin(1977)。Attitude-Behavior Relations: A Theoretical Analysis and Review of Empirical Research。Psychological Bulletin,84(5),888-918。  new window
35.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing,52(3),2-22。  new window
36.Dodds, William B.、Monroe, Kent B.、Grewal, Dhruv(1991)。Effect of Price, Brand, and Store Information on Buyers' Product Evaluations。Journal of Marketing Research,28(3),307-319。  new window
37.Sheth, Jagdish N.、Newman, Bruce I.、Gross, Barbara L.(1991)。Why We Buy What We Buy: The Theory of Consumption Value。Journal of Business Research,22(2),159-170。  new window
會議論文
1.Jacoby, J.、Kaplan, L.(1972)。The component of perceived risk。The 3rd Annual Conference, Association for Consumer Research。Champain,IL。382-393。  new window
2.Bauer, Raymond A.(1960)。Consumer behavior as risk taking。The 43rd National Conference of the American Marketing Association,(會議日期: 1960/06/15-06/17)。American Marketing Association。389-398。  new window
學位論文
1.吳燕瑛(2010)。體驗行銷對網路社群消費者購買意圖影響之研究:以FashionGuide網站會員為例(碩士論文)。國立臺北大學。  延伸查詢new window
圖書
1.Mattson, J.(1991)。Better Business by the ABC of Values。Studentliteratur, Lund。  new window
2.Gale, Bradley T.、Wood, Robert Chapman(1994)。Managing Customer Value: Creating Quality and Service that Customers Can See。New York:The Free Press。  new window
3.Fishbein, M.、Ajzen, I.(1980)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley。  new window
4.Nunnally, Jum C.、Bernstein, Ira H.(1994)。Psychological theory。MacGraw-Hill。  new window
5.Hair, Joseph F. Jr.、Black, William C.、Babin, Barry J.、Anderson, Rolph E.、Tatham, Ronald L.(2006)。Multivariate data analysis。Pearson Prentice Hall。  new window
6.Alderson, Wroe(1957)。Marketing Behavior and Executive Action: Functionalist Approach to Marketing Theory。Richard D. Irwin, Inc.。  new window
其他
1.Oczkowski, E.(2003)。Two-stage least square (2SLS) and Structural Equation Models(SEM),http://csusap.csu.edu.au/~eoczkows/home.htm。  new window
圖書論文
1.Guseman, D. S.(1981)。Risk perception and risk reduction in consumer services。Marketing of services。Chicago, IL:American Marketing Association。  new window
2.Monroe, K. B.、Krishnan, R.(1985)。The Effect of Price on Subjective Product Evaluation。Perceived Quality: How Consumers View Stores and Merchandise。Lexington, MA。  new window
 
 
 
 
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