| 期刊論文| 1. | Massey, A.、Khatri, V.(2007)。Usability of online services: The role of technology readiness and context。Decision Sciences，38(2)，277-308。   | | 2. | Lu, Y.、Cao, Y.、Wang, B.、Yang, S.(2011)。A Study on Factors That Affect Users’ Behavioral Intention to Transfer Usage from the Offline to the Online Channel。Computers in Human Behavior，27(1)，355-364。 | | 3. | Okazaki, S.、Romero, J.(2010)。Online media rivalry: a latent class model for mobile and pc internet users。Online Information Review，34(1)，98-114。 | | 4. | Oliver, F.B.(1996)。End‐user document access, retrieval and delivery systems--a developer’s tale。Interlending and Document Supply，24(3)，17-22。 | | 5. | Escobar-Rodrígueza, Tomás、Carvajal-Trujillo, Elena(2013)。Online drivers of consumer purchase of website airline tickets。Journal of Air Transport Management，32(1)，58-64。 | | 6. | Liew, E. J. Y.、Vaithilingama, S.、Naira, M.(2013)。Facebook and socio-economic benefits in the developing world。Behaviour & Information Technology，33(4)，345-360。 | | 7. | Scansaroli, J.A.(1997)。Interactive retailing, the threat, the opportunity: imagine this wired kingdom。Chain Store Age，73(1)，2-4。 | | 8. | Yeo, J.、Huang, W.(2003)。Mobile e-commerce outlook。International Journal of Information Technology and Decision Making，2(2)，313-332。 | | 9. | Keen, C.、Wetzels, M.、de Ruyter, K.、Feinberg, R.(2004)。E-tailers versus retailers: which factors determine consumer preferences。Journal of Business Research，57(7)，685-695。 | | 10. | Taylor, D. S.(2004)。Technology acceptance: increasing new technology use by applying the right messages。Performance Improvement，43(9)，21-26。 | | 11. | Shim, S.、Drake, M. F.(1990)。Consumer intention to utilize electronic shopping: the fishbein behavioral intention model。Journal of Direct Marketing，4(3)，22-33。 | | 12. | Karjaluoto, H.、Leppaniemi, M.(2013)。Social identity for teenagers: understanding behavioral intention to participate in virtual world environment。Journal of Theoretical and Applied Electronic Commerce Research，8(1)，1-16。 | | 13. | Liu, S.(2012)。The impact of forced use on customer adoption of self-service technologies。Computers in Human Behavior，28(4)，1194-1201。 | | 14. | Sheng, M. L.、Hsu, C. L.、Wu, C. C.(2011)。The asymmetric effect of online social networking attribute-level performance。Industrial Management and Data Systems，111(7)，1065-1086。 | | 15. | Nov, O.、Ye, C.(2009)。Resistance to change and the adoption of digital libraries: an integrative model。Journal of the American Society for Information Science and Technology，60(8)，1702-1708。 | | 16. | Nysveen, H.、Pedersen, P. E.、Thorbjørnsen, H.、Berthon, P.(2005)。Mobilizing the brand the effects of mobile services on brand relationships and main channel use。Journal of Service Research，7(3)，257-276。 | | 17. | Brown, S. A.、Venkatesh, V.(2005)。Model of adoption of technology in the household: a baseline model test and extension incorporating household life cycle。MIS Quarterly，29(4)，399-426。 | | 18. | Limayem, M.、Hirt, S. G.、Cheung, C. M. K.(2007)。How habit limits the predictive power of intentions: the case of is continuance。MIS Quarterly，31(4)，705-737。 | | 19. | Murray, K. B.、Liang, J.、Häubl, G.(2010)。Act 2.0: the next generation of assistive consumer technology research。Internet Research，20(3)，232-254。 | | 20. | Kim, S. S.、Malhotra, N. K.、Narasimhan, S.(2005)。Research note--two competing perspectives on automatic use: a theoretical and empirical comparison。Information Systems Research，16(4)，418-432。 | | 21. | Goldsmith, R.E.(2000)。How innovativeness differentiates online buyers, Quarterly。Journal of Electronic Commerce，1(4)，323-333。 | | 22. | Ozok, Asim A.、Wei, June(2010)。An empirical comparison of consumer usability preferences in online shopping using stationary and mobile devices: results from a college student population。Electronic Commerce Research，10(2)，111-137。 | | 23. | Halvey, M.、Keane, M. T.、Smyth, B.(2006)。Mobile web surfing is the same as web surfing。Communications of the ACM，49(3)，76-81。 | | 24. | Lu, J.、Liu, C.、Yu, C. S.、Yao, J. E.(2003)。Exploring factors associated with wireless internet via mobile technology acceptance in mainland china。Communications of the International Information Management Association，3(1)，101-119。 | | 25. | Li, Min、Dong, Z. Y.、Chen, Xi(2012)。Factors influencing consumption experience of mobile commerce: a study from experiential view。Internet Research，22(2)，120-141。 | | 26. | Yu, Chian-Son(2012)。Factors affecting individuals to adopt mobile banking: empirical evidence from the utaut model。Journal of Electronic Commerce Research，13(2)，104-121。 | | 27. | Carter, L.、Ludwig, C. S.、Hobbs, J.、Campbell, R.(2011)。The role of security and trust in the adoption of online tax filing。Transforming Government: People, Process and Policy，5(4)，303-318。 | | 28. | Wong, K. T.、Russo, S.、McDowall, J.(2013)。Understanding early childhood student teachers' acceptance and use of interactive whiteboard。Campus - Wide Information Systems，30(1)，4-16。 | | 29. | Kuan, Huei-Huang、Bock, Gee-Woo(2007)。Trust transference in brick and click retailers: An investigation of the before-online-visit phase。Information and Management，44(2)，175-187。 | | 30. | Al-Gahtani, S. S.、Hubona, G. S.、Wang, J.(2007)。Information technology (IT) in Saudi Arabia: Culture and the acceptance and use of IT。Information & Management，44(8)，681-691。 | | 31. | Varshney, U.、Vetter, R. J.、Kalakota, R.(2000)。Mobile commerce: a new frontier。IEEE Computer，33(10)，32-38。 | | 32. | Citrin, A. V.、Sprott, D. E.、Silverman, S. N.、Stem, D. E. Jr.(2000)。Adoption of Internet Shopping: The Role of Consumer Innovativeness。Industrial Management and Data Systems，100(7)，294-300。 | | 33. | Einhorn, H. J.、Hogarth, R. M.(1981)。Behavioral decision theory: processes of judgment and choice。Journal of Accounting Research，19(1)，1-31。 | | 34. | Fang, X.、Chan, S.、Brzezinski, J.、Xu, S.(2006)。Moderating Effects of Task Type on Wireless Technology Acceptance。Journal of Management Information Systems，22(3)，123-157。 | | 35. | Li, Hairong、Kuo, Cheng、Russell, Martha G.(1999)。The Impact of Perceived Channel Utilities, Shopping Orientations, and Demographics on the Consumer's Online Buying Behavior。Journal of Computer-Mediated Communication，5(2)，1-20。 | | 36. | To, Pui-Lai、Liao, Chechen、Lin, Tzu-Hua(2007)。Shopping motivations on internet: a study based on utilitarian and hedonic value。Technovation，27(12)，774-787。 | | 37. | Limayem, M.、Khalifa, M.、Frini, A.(2000)。What makes consumers buy from Internet? A longitudinal study of online shopping。IEEE Transactions on Systems, Man, and Cybernetics, Part A: Systems and Humans，30(4)，421-432。 | | 38. | Burke, Raymond R.(2002)。Technology and the customer interface: what consumers want in the physical and virtual store。Journal of the Academy of Marketing Science，30(4)，411-432。 | | 39. | Angelides, Marios C.(1997)。Implementing the Internet for Business : A Global Marketing Opportunity。International Journal of Information Management，17(6)，405-419。 | | 40. | Jarvenpaa, S. L.、Todd, P. A.(1996)。Consumer Reactions to Electronic Shopping on the World Wide Web。International Journal of Electronic Commerce，1(2)，59-88。 | | 41. | Grewal, D.、Iyer, G. R.、Levy, M.(2004)。Internet retailing: enablers, limiters and market consequences。Journal of Business Research，57(7)，703-713。 | | 42. | Zhou, T.、Lu, Y. B.、Wang, B.(2010)。Integrating TTF and UTAUT to explain mobile banking user adoption。Computers in Human Behavior，26(4)，760-767。 | | 43. | Cotte, June、Wood, Stacy L.(2004)。Families and innovative consumer behavior: A triadic analysis of sibling and parental influence。Journal of Consumer Research，31(1)，78-86。 | | 44. | Gaski, John F.、Nevin, John(1985)。The differential effects of exercised and unexercised power sources in marketing channel。Journal of Marketing Research，22(2)，130-142。 | | 45. | Taylor, S.、Todd, P. A.(1995)。Assessing IT usage: The role of prior experience。Management Information Systems Quarterly，19(4)，561-570。 | | 46. | Hirschman, Elizabeth C.(1980)。Innovativeness, Novelty Seeking, and Consumer Creativity。Journal of Consumer Research，7(3)，283-295。 | | 47. | Venkatesh, Viswanath、Thong, James Y. L.、Xu, Xin(2012)。Consumer acceptance and use of information technology: extending the unified theory of acceptance and use of technology。Management Information Systems Quarterly，36(1)，157-178。 | | 48. | Limayem, M.、Hirt, S. G.(2003)。Force of habit and information systems usage: Theory and initial validation。Journal of the Association for Information Systems，4(1)，65-97。 | | 49. | Babin, Barry J.、Darden, William R.、Griffin, Mitch(1994)。Work and/or fun: Measuring hedonic and utilitarian shopping value。Journal of Consumer Research，20(4)，644-656。 | | 50. | Venkatesh, Viswanath、Davis, Fred D.(2000)。A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies。Management Science，46(2)，186-204。 | | 51. | van der Heijden, Hans(2004)。User acceptance of hedonic information systems。MIS Quarterly，28(4)，695-704。 | | 52. | Goldsmith, Ronald E.、Hofacker, Charles F.(1991)。Measuring Consumer Innovativeness。Journal of the Academy of Marketing Science，19(3)，209-221。 | | 53. | Venkatesh, Viswanath、Morris, Michael G.、Davis, Gordon B.、Davis, Fred D.(2003)。User Acceptance of Information Technology: Toward a Unified View。Management Information Systems Quarterly，27(3)，425-478。 | | 54. | Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research，18(1)，39-50。 | | 55. | Thompson, Ronald L.、Higgins, Christopher A.、Howell, Jane M.(1991)。Personal Computing: Toward a Conceptual Model of Utilization。MIS Quarterly，15(1)，125-143。 | | 56. | Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science，16(1)，74-94。 | | 57. | Agarwal, Ritu、Prasad, Jayesh(1998)。A Conceptual and Operational Definition of Personal Innovativeness in the Domain of Information Technology。Information Systems Research，9(2)，204-215。 | | 58. | Davis, Fred D.、Bagozzi, Richard P.、Warshaw, Paul R.(1992)。Extrinsic and Intrinsic Motivation to Use Computers in the Workplace。Journal of Applied Social Psychology，22(14)，1111-1132。 | | 59. | Tauber, Edward M.(1972)。Why do people shop?。Journal of Marketing，36(4)，46-59。 | | 60. | Dodds, William B.、Monroe, Kent B.、Grewal, Dhruv(1991)。Effects of Price, Brand, and Store Information on Buyer's Product Evaluations。Journal of Marketing Research，28(3)，307-319。 | | 61. | Davis, Fred D.(1989)。Perceived Usefulness, Perceived Ease of Use, & User Acceptance of Information Technology。MIS Quarterly，13(3)，319-340。 | | 62. | Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing，52(3)，2-22。 | 會議論文| 1. | Siau, K.、Sheng, H.、Nah, F.(2004)。Value of mobile commerce to customers。Third Annual Workshop on HCI Research in MIS (HCI/MIS'04)。Washington D. C。65-69。 | | 2. | Palen, L.、Salzman, M.、Youngs, E.(2000)。Going wireless: behaviour and practice of new mobile phone users。ACM Conference on Computer Supported Work 2000。Philadelphia, PA：ACM Press。201-210。 | | 3. | Triandis, H. C.(1980)。Values, attitudes, and interpersonal behavior。Nebraska Symposium on Motivation, 1979，195-259。 | 學位論文| 1. | 吳周霖(2012)。以功能性和享樂性觀點探討自助服務科技之使用意願(碩士論文)。國立東華大學。 延伸查詢 | | 2. | Davis, Fred D.(1986)。A technology acceptance model for empirically testing new end-user information systems: Theory and result(博士論文)。Massachusetts Institute of Technology。 | 圖書| 1. | Turban, E.、King, D.、Lee, J.、Viehland, D.(2004)。Electronic Commerce: A Managerial Perspective。Prentice Hall。 | | 2. | Nielsen, J.(2004)。Designing Web Usability。Indianapolis：New Riders。 | | 3. | Rogers, E. M.(1983)。Diffusion of Innovations。New York：Macmillan Publishing Company, Inc.。 | | 4. | Rogers, Everett M.、Shoemaker, Floyd F.(1971)。Communication of innovations: A cross-cultural approach。Free Press。 | | 5. | Bandura, Albert(1986)。Social Foundations of Thought and Action: A Social Cognitive Theory。Prentice-Hall, Inc.。 | | 6. | Fishbein, Martin、Ajzen, Icek(1975)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley Publishing Company。 | 圖書論文| 1. | Sheth, N. J.(1983)。An integrative theory of patronage preference and behavior。Patronage Behavior and Retail Management。New York：Elsevier Science Publishing Co., Inc。 | | 2. | Ajzen, Icek(1985)。From intentions to actions: A theory of planned behavior。Action Control: From Cognition to Behavior。Springer-Verlag。 | |