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題名:以EFQM模式發展安康旅宿經營表現評量指標與業者協助需求
書刊名:觀光休閒學報
作者:余嬪 引用關係陳光華 引用關係何景華 引用關係
作者(外文):Yu, PingChen, Kwang-huaHo, Ching-hua
出版日期:2014
卷期:20:3
頁次:頁241-267
主題關鍵詞:安康旅遊安康旅宿管理模式經營表現指標歐洲品質管理基金會Wellness tourismWellness lodgingManagement modelBusiness performance indexEFQM
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(4) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:4
  • 共同引用共同引用:18
  • 點閱點閱:3
以健康為主要訴求的安康旅宿需要高品質的經營管理。本文包括兩個研究,先深度訪談22家國內觀光或休閒度假飯店、溫泉區飯店、休閒農場與民宿業主或高階主管,並以 EFQM向度為基礎,發展安康旅宿經營管理模式架構。再經相關專家學者及業者審察,編製安康旅宿經營表現評估量表,包括領導、策略方針 /活動、人力、夥伴關係與資源、流程、顧客結果、員工結果、社會結果、企業結果重要性等九層面 66個指標題項,並施測於 347家有潛力之旅宿業者。研究發現觀光或休閒度假飯店、溫泉區飯店、休閒農場較民宿業者重視此指標且有不同的協助需求,前三者較民宿更有潛力發展有品質的安康旅宿,研究結果可作為國內推展安康旅宿經營管理、評鑑、認證及教育訓練之參考。
High-quality business management is required for wellness lodging which has good health as the main focus. This paper includes two studies. First, based on the dimension of the EFQM (European Foundation for Quality Management), the managers and owners from 22 domestic sites, including leisure hotels and resorts, spa hotels, leisure farms, and bed and breakfast accommodations were interviewed to develop a business model framework for wellness lodging. Second, the Wellness Lodge Business Performance Assessment Scale (WLBPAS) was created by experts, scholars and practitioners based on their examination of this framework. The assessment tool has nine quality evaluation criteria for wellness lodge services: leadership, policy and strategy, people, partnerships and resources, processes, customer results, employee results, society results, and key performance results. A total of 66 index items were produced and tested on 347 potential owners. The study found that leisure hotels and resorts, spa hotels and leisure farms consider these indexes more important than do bed and breakfast owners. Because the demands for wellness lodging are so great, there may be more potential for the owners of leisure hotels and resorts, spa hotels and leisure farms to develop quality wellness lodges than bed and breakfast owners. The study results could be used as a reference to develop wellness lodging management, evaluation, certification, and educational training in Taiwan’s domestic tourism.
期刊論文
1.余嬪、蕭佳琳(20120800)。長者安康學習旅遊興趣與住宿相關服務重要性覺知。觀光休閒學報,18(2),111-134。new window  延伸查詢new window
2.Ardell, D. B.(1977)。High level wellness strategies。Health Education,8(4),2-4。  new window
3.Camison, C.(1996)。Total quality management in hospitality: An application of the EFQM model。Tourism management,17(3),191-201。  new window
4.Chen, K.-H.、Chang, F.-H.、Wu, C. K.(2013)。Investigating the wellness tourism factors in hot spring hotel customer service。International Journal of Contemporary Hospitality Management,25(7),1092-1114。  new window
5.Chen, K.-H.、Liu, H.-H.、Chang, F.-H.(2013)。Essential customer service factors and the segmentation of older visitors within wellness tourism based on hot springs hotels。International Journal of Hospitality Management,35,122-132。  new window
6.Go, F. M.、Govers, R.(2000)。Integrated quality management for tourist destinations: A European perspective on achieving competitiveness。Tourism Management,21(1),79-88。  new window
7.Mueller, H.、Lanz Kaufmann, E.(2001)。Wellness tourism: Market analysis of a special health tourism segment and implications for the hotel industry。Journal of Vacation Marketing,7(1),5-17。  new window
8.Müller, H.、Lanz, E.(1998)。Wellnesstourismus in der Schweiz: Definition, abgrenzung und empirische angebotsanalyse。Tourismus Journal,2(4),477-494。  new window
9.Sozuer, A.(2011)。Self assessment as a gate to performance improvement: A study on hospitality management in Turkey。Procedia-Social and Behavioral Sciences,24(1),1090-1097。  new window
10.Soriano, D. R.(1999)。Total quality management: Applying the European model to Spain's urban hotels。Cornell Hotel and Restaurant Administration Quarterly,40(1),54-59。  new window
11.何景華(20101200)。從性別與年齡探討銀髮族安康旅館服務與設備需求之差異。觀光休閒學報,16(3),189-210。new window  延伸查詢new window
12.余嬪、劉季貞(20110900)。銀髮族安康旅遊旅館設施重要性覺知與活動參與興趣之初探--以高雄市銀髮族為例。戶外遊憩研究,24(3),49-78。new window  延伸查詢new window
會議論文
1.Kögler, A.(2007)。Wellness and quality。The ATLAS Spa and Wellness Special Interest Group Meeting,(會議日期: 2007, June)。Budapest。  new window
圖書
1.Smith, M.、Puczkó, L.(2009)。Health and wellness tourism。Burlington, MA:Butterworth-Heinemann。  new window
2.Hair, J. F.、Anderson, R. E.、Tatham, R. L.、Black, W. C.(1998)。Multivariate Data Analysis。Prentice Hall。  new window
3.Strauss, Anselm L.、Corbin, Juliet M.(1990)。Basics of qualitative research: Grounded theory procedure and techniques。Sage。  new window
其他
1.Best Wellness Hotels Austria Group(2013)。Quality criteria,http://www.wellnesshotel.com/en/ueber-uns/best-wellness-quality/quality-criteria/。  new window
2.European Foundation for Quality Management(2010)。An overview of the EFQM excellence model,http://www.efqm.org/en/tabid/132/default.aspx。  new window
3.European Foundation for Quality Management(2013)。Céad míle fáilte: An improved welcome at hotels in Ireland,http://www.efqm.org/en/PdfResources/Failte%20Ireland.pdf。  new window
4.European Foundation for Quality Management(2014)。Overview of the EFQM excellence model,http://www.efqm.org/sites/default/files/overview_efqm_2013_v1.pdf。  new window
5.Saracci, R.(1997)。The world health organization needs to reconsider its definition of health,http://www.bmj.com/content/314/7091/1409.full。  new window
6.TÜV Rheinland Group(2013)。Certified spa hotel, resort, and spa standards,http://www.tuv.com/en/corporate/business_customers/management_system/management_systems_for_service_industries/spa_treatments_hotels_wellness/certified_spa_treatments.html。  new window
圖書論文
1.Kaspar, C.(1996)。Gesundheitstourismus im trend。Yearbook of Swiss tourism economy 1995/96。St. Gallen:University of St. Gallen。  new window
2.Nahrstedt, W.(2004)。Wellness: A new perspective for leisure centers, health tourism, and spas in Europe on the global health market。The tourism and leisure industry: Shaping the future。New York:Haworth Hospitality Press。  new window
3.Travis, J. W.(1984)。The relationship of wellness education and holistic health。Mind, body and health。New York:Human Sciences Press。  new window
 
 
 
 
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