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C.(2004)。Recognition and Participation in A Virtual Community。The 37th Annual Hawaii International Conference on System Science。Las Vegas, NV。194-203。 | 3. | Hung, W.-L.、Liang, C.(2013)。The study of participation motivation, virtual experience and customer loyalty of independent music social networks。2013 e-CASE & e-Tech International Conference。Kitakyushu。 | 4. | Chou, Y.-C.、Liang, C.(2013)。The influences of virtual experiences and purchase situations on consumer behavior: A case study of online apparel shopping。The 2013 e-CASE & e-Tech International Conference,(會議日期: 2013/04/03-04/05)。 | 5. | Gu, H.-T.、Liang, C.(2013)。The influence of online gamers' virtual experience on their consumption value: A massively multiplexer online role-playing game situation。2013 e-CASE & e-Tech International Conference。Kitakyushu。 | 6. | 黃皓傑(2002)。線上社區資訊共享與交換行為之研究:以MP3論壇網站為例。2002中華傳播學會年會。新北。 延伸查詢 | 圖書1. | 劉智華(2007)。網路體驗與上站忠誠度之關係。臺北:國立編譯館。 延伸查詢 | 2. | Mowen, J. C.、Minor, M. S.、黃君慧(2001)。消費者行為概論。臺北:華泰文化。 延伸查詢 | 3. | Armstrong, G.、Kotler, P.、Harker, M.、Brennan, R.(2012)。Marketing: An introduction。Upper Saddle River, NJ:Pearson Prentice Hall。 | 4. | 張春興(2001)。教育心理學:三化取向的理論與實踐。台北:東華。 延伸查詢 | 其他1. | Daniel, S.(2007)。Online consumers are re-energizing the music industry,http://web.docuticker.com/go/docubase/14468。 | |
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