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題名:行動裝置適地性服務價值與購買意圖之關係:一個轉換模式
書刊名:電子商務研究
作者:江義平 引用關係蔡坤宏 引用關係陳靖翔楊絜雲
作者(外文):Chiang, I-pingTsai, Kuen-hungChen, Ching-hsiangYang, Jie-yun
出版日期:2017
卷期:15:1
頁次:頁1-24
主題關鍵詞:適地性服務行動商務行動行銷電子商務LBSMobile commerceMobile marketing
原始連結:連回原系統網址new window
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  • 點閱點閱:10
期刊論文
1.Kim, G. S.、Park, S. B.、Oh, J.(2008)。An examination of factors influencing consumer adoption of short message service。Psychology & Marketing,25(8),769-794。  new window
2.Rao, Bharat、Minakakis, Louis(2003)。Evolution of Mobile Location-based Services。Communications of the ACM,46(12),61-65。  new window
3.Xu, H.、Oh, L. B.、Teo, H. H.(2009)。Perceived effectiveness of text vs. multimedia location-based advertising messaging。International Journal of Mobile Communications,7(2),154-177。  new window
4.Kaasinen, E.(2005)。User acceptance of location-aware mobile guides based on seven field studies。Behavior and Information Technology,24(1),37-49。  new window
5.Zhou, Tao、Lu, Yaobin、Wang, Bin(2009)。The Relative Importance of Website Design Quality and Service Quality in Determining Consumers' Online Repurchase Behavior。Information Systems Management,26(4),327-337。  new window
6.Bruner, G. C. II、Kumar, A.(2007)。Attitude toward location-based advertising。Journal of Interactive Advertising,7(2),3-15。  new window
7.Huang, A. H.、Yen, D. C.、Zhang, X.(2008)。Exploring the potential effects of emoticons。Information & Management,45(7),466-473。  new window
8.Lee, Matthew K. O.、Cheung, Christy M. K.、Chen, Zhaohui(2007)。Understanding User Acceptance of Multimedia Messaging Services: An Empirical Study。Journal of the American Society for Information Science and Technology,58(13),2066-2077。  new window
9.Unni, R.、Harmon, R.(2007)。Perceived Effectiveness of Push vs. Pull Mobile Location-Based Advertising。Journal of Interactive Advertising,7(2),28-40。  new window
10.Mittal, Banwari、Lasser, Walfried M.(1996)。The Role of Personalization in Service Encounters。Journal of Retailing,72(1),95-109。  new window
11.Xu, H.、Luo, X. R.、Carroll, J. M.、Rosson, M. B.(2011)。The Personalization Privacy Paradox: An Exploratory Study of Decision Making Process for Location-Aware Marketing。Decision Support Systems,51(1),42-52。  new window
12.Hosbond, Jens Henrik、Skov, Mikael B.(2007)。Micro Mobility marketing: Two Cases on Location-Based Supermarket Shopping Trolleys。Journal of Targeting, Measurement and Analysis for Marketing,16(1),68-77。  new window
13.Lee, S.、Shin, B.、Lee, H. G.(2009)。Understanding Post-Adoption Usage of Mobile Data Services: The Role of Supplier-Side Variables。Journal of the Association for Information Systems,10(12),860-888。  new window
14.Raper, J.、Gartner, G.、Karimi, H.、Rizos, C.(2007)。A critical evaluation of location based services and their potential。Journal of Location Based Services,1(1),5-45。  new window
15.Bentler, P. M.、Bonett, D. G.(1980)。Significance Tests & Goodness-of-Fit in the Analysis of Covariance Structures。Psychological Bulletin,88(3),588-606。  new window
16.Baumgartner, H.(2002)。Toward a Personology of the Consumer。Journal of Consumer Research,29(2),286-292。  new window
17.Katerattanakul, P.(2002)。Framework of effective web site design for business-to-consumer internet commerce。INFOR: Information Systems and Operational Research,40(1),57-70。  new window
18.Suh, Kil-Soo、Lee, Young Eun(2005)。The Effects of Virtual Reality on Consumer Learning: An Empirical Investigation。MIS Quarterly,29(4),673-697。  new window
19.Leppaniemi, M.、Karjaluoto, H.(2005)。Factors influencing consumers' willingness to accept mobile advertising: A conceptual model。International Journal of Mobile Communications,3(3),197-213。  new window
20.Moran, Thomas P.(1981)。The Command Language Grammar: A Representation for the User Interface of Interactive Computer Systems。International Journal of Man-Machine Studies,15(1),3-50。  new window
21.Schmitt, Philipp、Skiera, Bernd、van den Bulte, Christophe(2011)。Referral Programs and Customer Value。Journal of Marketing,75(1),46-59。  new window
22.Matthew, John、Sarker, Suprateek、Varshney, Upkar(2004)。M-Commerce Services: Promises and Challenges。The Communications of the Association for Information Systems,14(1),1-11。  new window
23.Kuan, Huei-Huang、Bock, Gee-Woo、Vathanophas, Vichita(2008)。Comparing the effects of website quality on customer initial purchase & continued purchase at e-commerce websites。Behaviour & Information Technology,27(1),3-16。  new window
24.Lu, Yaobin、Zhang, Long、Wang, Bin(2009)。A multidimensional & hierarchical model of mobile service quality。Electronic Commerce Research & Applications,8(5),228-240。  new window
25.Krumm, J.、Shafer, S.(2005)。Data store issues for location-based services。IEEE Data Engineering Bulletin,28(3),35-42。  new window
26.Zhang, D.(2003)。Delivery of Personalized and Adaptive Content to Mobile Devices:A Framework and Enabling Technology。Communications of the Association for Information Systems,12(1),13。  new window
27.Bressolles, G.、Durrieu, F.、Giraud, M.(2007)。The impact of electronic service quality's dimensions on customer satisfaction and buying impulse。Journal of Customer Behaviour,6(1),37-56。  new window
28.Junglas, Iris A.、Watson, Richard T.(2008)。Location-based services。Communications of the ACM,51(3),65-69。  new window
29.Kaasinen, E.(2003)。User needs for location-aware mobile services。Personal & Ubiquitous Computing,7(1),70-79。  new window
30.Ahn, Tony、Ryu, Seewon、Han, Ingoo(2007)。The Impact of Web Quality and Playfulness on User Acceptance of Online Retailing。Information & Management,44(3),263-275。  new window
31.Sheng, Hong、Nah, Fiona Fui-Hoon、Siau, Keng(2008)。An Experimental Study on Ubiquitous commerce Adoption: Impact of Personalization and Privacy Concerns。Journal of the Association for Information Systems,9(6),344-376。  new window
32.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。  new window
33.Gefen, David(2000)。E-commerce: The role of familiarity and trust。Omega: The International Journal of Management Science,28(6),725-737。  new window
34.Hu, Li-tze、Bentler, Peter M.(1999)。Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives。Structural Equation Modeling: A Multidisciplinary Journal,6(1),1-55。  new window
35.Steuer, Jonathan S.(1992)。Defining Virtual Reality: Dimensions Determining Telepresence。Journal of Communication,42(4),73-93。  new window
會議論文
1.Barkhuus, L.(2004)。Privacy in location-based services, concern vs. coolness。Mobile HCI 2004: Location System Privacy and Control。Glasgow。  new window
2.Rao, B.、Minakakis, L.(2004)。Assessing the business impact of location based services。The 37th Hawaii International Conference on System Sciences。Los Alamitos, CA。  new window
3.Dickinger, A.、Haghirian, P.、Murphy, J.、Scharl, A.(2004)。An investigation & conceptual model of SMS marketing。The 37th Hawaii International Conference on System Sciences。Los Alamitos, CA:IEEE Computer Society Press。10-19。  new window
4.Vassilopoulou, K.、Keeling, K.、Macaulay, L.、McGoldrick, P.(2001)。Measuring Purchasing Intentions for Internet Retail Sites Against Usability Attributes。The 13th IFIP INTERACT01: Human-Computer Interaction。Tokyo, Japan。  new window
5.Jensen, Christian S.、Friis-Christensen, Anders、Pedersen, Torben B.、Pfoser, Dieter、Saltenis, Simonas、Tryfona, Nectaria(2001)。Location-Based Services--A Database Perspective。The 8th Scandinavian Research Conference on Geographical Information Science,(會議日期: 20010725-27)。Norway。  new window
6.Rinner, C.、Raubal, M.、Spigel, B.(2005)。User Interface Design for Location-Based Decision Services。The 13th International Conference on GeoInformatics,(會議日期: August 17-19, 2005)。Toronto。17-19。  new window
7.Bauer, H. H.、Reichardt, T.、Schüle, A.(2005)。User requirements for location based services: an analysis on the basis of literature。IADIS International Conference e-Commerce 2005。IADIS。211-218。  new window
8.Tsalgatidou, A.、Veijalainen, J.、Markkula, J.、Katasonov, A.、Hadjiefthymiades, S.(2003)。Mobile E-commerce & location-based services: Technology & requirements。The 9th Scandinavian Research Conference on Geographical Information Science。Espoo。1-14。  new window
9.Ho, S. Y.(2010)。The Effects of Location-Based Mobile Personalization on Users' Behavior。Pacific Asia Conference on Information Systems,(會議日期: July 9-12, 2010)。Taipei。  new window
10.Cheng, R.、Yang, Z.、Xia, F.(2010)。iZone: A Location-Based Mobile Social Networking System。The 3rd International Symposium on Parallel Architectures, Algorithms & Programming,(會議日期: December 18-20, 2010)。Dalian。  new window
圖書
1.Cooper, D. R.、Schindler, P. S.、Sun, J.(2003)。Business Research Methods。Boston, MA:McGraw-Hill。  new window
2.Bentler, P. M.(1995)。EQS Structural Equations Program Manual。Los Angeles:BMDP Statistical Software。  new window
3.Jöreskog, K. G.、Sörbom, D.(1989)。Lisrel 7: A Guide to the Program & Applications。Chicago, Ill:SPSS。  new window
4.Kotler, P.(1991)。Marketing management: Analysis, Planning, Implementation, & Control。Prentice-Hall。  new window
5.Nielsen, J.(1999)。Designing Web Usability: The Practice of Simplicity。Thousand Oaks, CA:New Riders Publishing。  new window
6.Küpper, A.(2005)。Location-Based Services: Fundamentals and Operation。New York:John Wiley & Sons。  new window
7.Schiller, J.、Voisard, A.(2004)。Location-Based Services。San Francisco, CA:Morgan Kaufmann Pub。  new window
其他
1.TWNIC(20110720)。臺灣地區12歲以上民眾曾經行動上網比例--網訪,http://www.twnic.net.tw/download/200307/1107d.pdf。  延伸查詢new window
2.LEK(2011)。The Marketplace of the Mobile Consumer: What to Expect,http://www.lek.com/sites/default/files/L.E.K._Marketplace_of_the_Mobile_Consumer.pdf, 2015/03/25。  new window
3.Allegiance, J. D. P.(2011)。Engagement-Winning the Battle for Customer and Employee Hearts and Minds,http://www.maritzcx.com/wp-content/uploads/2015/04/Engagement_ebook.pdf, 2015/03/25。  new window
4.eMarketer(2010)。Low Ad Recall but High Response for Location-Based Services,http://www.emarketer.com/Article.aspx?R=1007677。  new window
5.(20100701)。適地性服務,商業應用再升級,http://www.bnext.com.tw/magazine/view/id/126307, 2015/03/25。  延伸查詢new window
6.Kirkpatrick, M.(20100628)。Why We Check In: The Reasons People Use Location-Based Social Networks,http://readwrite.com/2010/06/28/why_use_location_checkin_apps/#, 2015/03/25。  new window
7.eMarketer(20110211)。Young Men Lead Location-Based Service Adoption,http://www.emarketer.com/%28S%28koxvqj45tvj4as55azyygxj0%29% 29/Article.aspx?R=1008231。  new window
8.eMarketer(20110111)。Why Location Is About More than the Check-In,http://www.emarketer.com/Article.aspx?R=1008161。  new window
9.Inside(20101017)。主流之外的新一波分眾式LBS 即將崛起?,http://www.inside.com.tw/2010/10/17/after-the-generallbs-there-are-emergins-of-different-types-of-lbs, 2015/03/25。  new window
10.CTimes(20100806)。行動服務發展的新契機,http://www.ctimes.com.tw/news/ShowCols.asp?O=HJU8692ZTUDSA-ZW2K, 2015/03/25。  new window
圖書論文
1.Samsioe, J.、Samsioe, A.(2002)。Introduction to location based services markets and technologies。Mobile Kommunikation-Wertschopfung, Technologien, neue Dienste。Wiesbaden:Gabler。  new window
2.Hsieh, Gary、Tang, Karen P.、Low, Wai Yong、Hong, Jason I.(2007)。Field Deployment of IMBuddy: A Study of Privacy Control and Feedback Mechanisms for Contextual IM。UbiComp 2007: Ubiquitous Computing。  new window
3.Browne, Michael W.、Cudeck, Robert(1993)。Alternative ways of assessing model fit。Testing Structural Equation Models。Sage。  new window
 
 
 
 
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