:::

詳目顯示

回上一頁
題名:提高手機遊戲玩家的遊戲忠誠度--探討遊戲公司Facebook粉絲團的資訊品質與共創價值之效用
書刊名:建國科大社會人文期刊
作者:江季芸江謝漢昌謝佳宏
作者(外文):Chiang, Chi-yunChiang Hsieh, Han-changHsieh, Chia-hung
出版日期:2017
卷期:36:2
頁次:頁49-70
主題關鍵詞:手機遊戲Facebook粉絲團社會科技理論資訊品質共創價值Mobile gamesFacebook fan pagesContinuance participation intention toward fan pagesSocial-technical theoryInformation qualityValue co-creating
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:5
  • 點閱點閱:5
期刊論文
1.Bernoff, Josh、Li, Charlene(2008)。Harnessing the Power of the Oh-so-social Web。MIT Sloan Management Review,49(3),36-42。  new window
2.Fang, X.、Chan, S.、Brzezinski, J.、Xu, S.(2006)。Moderating Effects of Task Type on Wireless Technology Acceptance。Journal of Management Information Systems,22(3),123-157。  new window
3.Yeh, S. Y.(2012)。How oppositional loyalties resulting from producer-user collaborations reduce new product entry: Examples of online games。Computers in Human Behavior,28(5),1717-1727。  new window
4.劉仲矩、林鈺璇(20120300)。臺灣地區線上遊戲者人格特質忠誠度關聯研究:需求內容為干擾。科技管理學刊,17(1),73-110。new window  延伸查詢new window
5.Ulaga, W.(2003)。Capturing value creation in business relationships: A customer perspective。Industrial Marketing Management,32(8),677-693。  new window
6.Weinel, M.、Bannert, M.、Zumbach, J.、Hoppe, H. U.、Malzahn, N.(2011)。A closer look on social presence as a causing factor in computer-mediated collaboration。Computers in Human Behavior,27(1),513-521。  new window
7.Chae, M. H.、Kim, J. W.、Kim, H. Y.、Ryu, H. S.(2002)。Information Quality for Mobile Internet Services: A Theoretical Model with Empirical Validation。Electronic Markets,12(1),38-46。  new window
8.Edvardsson, B.、Tronvoll, B.、Gruber, T.(2011)。Expanding understanding of service exchange and value co-creation: A social construction approach。Journal of the Academy of Marketing Science,39(2),327-339。  new window
9.Odin, Y.、Odin, N.、Valette-Florence, P.(2001)。Conceptual and operational aspects of brand loyalty: An empirical investigation。Journal of Business Research,53(2),75-84。  new window
10.Van Noort, G.、Voorveld, H. A. M.、Van Reijmersdal, E. A.(2012)。Interactivity in brand web sites: Cognitive, affective, and behavioral responses explained by consumers' online flow experience。Journal of Interactive Marketing,26(4),223-234。  new window
11.Labrecque, Lauren I.(2014)。Fostering consumer-brand relationships in social media environments: The role of parasocial interaction。Journal of Interactive Marketing,28(2),134-148。  new window
12.Rothaermel, F. T.、Sugiyama, S.(2001)。Virtual internet communities and commercial success: Individual and community-level theory grounded in the atypical case of TimeZone. com。Journal of Management,27(3),297-312。  new window
13.Claycomb, Cindy、Lengnick-Hall, Cynthia A.、Inks, Lawrence W.(2001)。The Customer as a Productive Resource: A Pilot Study and Strategic Implications。Journal of Business Strategies,18(1),47-69。  new window
14.Holland, J.、Baker, S. M.(2001)。Customer Participation in Creating Site Brand loyalty。Journal of Interactive Marketing,15(4),34-45。  new window
15.Wang, Yi-Shun(2008)。Assessing e-commerce systems success: a respecification and validation of the DeLone and McLean model of IS success。Information Systems Journal,18(5),529-557。  new window
16.Prichard, Mark P.、Havitz, Mark E.、Haward, Dennis R.(1999)。Analyzing the Commitment: Loyalty Link in Service Contexts。Journal of the Academy of Marketing Science,27(3),333-348。  new window
17.Cao, M.、Zhang, Q. Y.、Seydel, J. S.(2005)。B2C e-commerce web site quality: An empirical examination。Industrial Management and Data Systems,105(5),645-661。  new window
18.Reichheld, Frederick F.、Schefter, Phil(2000)。E-Loyalty。Harvard Business Review,78(4),105-113。  new window
19.Etgar, Michael(2008)。A Descriptive Model of the Consumer Co-production Process。Journal of the Academy of Marketing Science,36(1),97-108。  new window
20.Chan, Kimmy Wa、Yim, Chi Kin Bennett、Lam, Simon S. K.(2010)。Is Customer Participation in Value Creation a Double-edged Sword? Evidence from Professional Financial Services across Cultures。Journal of Marketing,74(3),48-64。  new window
21.Cheung, Christy M. K.、Lee, Matthew K. O.(2009)。Understanding the sustainability of a virtual community: Model development and empirical test。Journal of Information Science,35(3),279-298。  new window
22.Grönroos, Christian、Voima, Päivi(2013)。Critical service logic: making sense of value creation and co-creation。Journal of the Academy of Marketing Science,41(2),133-150。  new window
23.Pitelis, C.(2012)。Clusters, entrepreneurial ecosystem co-creation, and appropriability: A conceptual framework。Industrial and Corporate Change,21(6),1359-1388。  new window
24.Johnston, W. J.、Peters, L. D.、Gassenheimer, J. B.(2006)。Questions about network dynamics: Characteristics, structures, and interactions。Journal of Business Research,59(8),945-954。  new window
25.Chen, I. Y. L.(2007)。The factors influencing members' continuance intentions in professional virtual communities: A longitudinal study。Journal of Information Science,33(4),451-467。  new window
26.Vargo, Stephen L.、Lusch, Robert F.(2008)。Service-dominant logic: Continuing the evolution。Journal of the Academy of Marketing Science,36(1),1-10。  new window
27.Cheung, C. M. K.、Lee, M. K. O.、Rabjohn, N.(2008)。The impact of electronic word-of-mouth: The adoption of online opinions in online customer communities。Internet Research: Electronic Networking Applications and Policy,18(3),229-247。  new window
28.Karakaya, F.、Barnes, N. G.(2010)。Impact of online reviews of customer care experience on brand or company selection。Journal of Consumer Marketing,27(5),447-457。  new window
29.Lin, Grace T.-R.、Lin, Jerry(2006)。Ethical customer value creation: Drivers and barriers。Journal of Business Ethics,67(1),93-105。  new window
30.Cherns, A.(1976)。The principles of sociotechnical design。Human Relations,29,783-792。  new window
31.Nelson, R. Ryan、Todd, Peter A.、Wixom, Barbara H.(2005)。Antecedents of information and system quality: An empirical examination within the context of data warehousing。Journal of Management Information Systems,21(4),199-235。  new window
32.Wixom, B. H.、Todd, P. A.(2005)。A Theoretical Integration of User Satisfaction and Technology Acceptance。Information Systems Research,16(1),85-102。  new window
33.Chi, C. G. Q.、Qu, H.(2008)。Examining the Structural Relationships of Destination Image, Tourist Satisfaction and Destination Loyalty: An Integrated Approach。Tourism Management,29(4),624-636。  new window
34.Chiu, H. C.、Hsieh, Y. C.、Kao, C. Y.(2005)。Website Quality and Customer's Behavioural Intention: An Exploratory Study of the Role of Information Asymmetry。Total Quality Management & Business Excellence,16(2),185-197。  new window
35.Blanchard, A.、Horan, T.(1998)。Virtual community and social capital。Social Science Computer Review,16(3),293-307。  new window
36.McKinney, Vicki、Yoon, Kanghyun、Zahedi, Fatemeh Mariam(2002)。The Measurement of Web-Customer Satisfaction: An Expectation and Disconfirmation Approach。Information Systems Research,13(3),296-315。  new window
37.Amit, Raphael、Zott, Christoph(2001)。Value creation in e-business。Strategic Management Journal,22(6/7),493-520。  new window
38.Ahuja, V.、Medury, Y.(2010)。Corporate Blogs as E-CRM Tools--Building Consumer Engagement Through Content Management。Journal of Database Marketing & Customer Strategy Management,17(2),91-105。  new window
39.Armstrong, A. G.、Hagel, J. III(1996)。The Real Value of On-line Community。Harvard Business Review,74(3),134-140。  new window
40.Chun, J. W.、Lee, M. J.(2016)。Increasing individuals' involvement and WOM intention on Social Networking Sites: Content matters!。Computers in Human Behavior,60,223-232。  new window
41.Geller, L.(1997)。Customer Retention Begins with the Basics。Direct Marketing-Garden City,60(5),58-62。  new window
42.Jeong, Se-Hoon、Kim, Hyoung Jee、Yum, Jung-Yoon、Hwang, Yoori(2016)。What type of content are smartphone users addicted to?: SNS vs. games。Computers in Human Behavior,54,10-17。  new window
43.Prahalad, Coimbatore K.、Ramaswamy, Venkat(2004)。Co-Creation Experiences: The Next Practice in Value Creation。Journal of Interactive Marketing,18(3),5-14。  new window
44.Ahn, Tony、Ryu, Seewon、Han, Ingoo(2007)。The Impact of Web Quality and Playfulness on User Acceptance of Online Retailing。Information & Management,44(3),263-275。  new window
45.Chiu, Chao-Min、Hsu, Meng-Hsiang、Wang, Eric T. G.(2006)。Understanding knowledge sharing in virtual communities: An integration of social capital and social cognitive theories。Decision Support Systems,42(3),1872-1888。  new window
46.Vargo, Stephen L.、Lusch, Robert F.(2004)。Evolving to a new dominant logic for marketing。Journal of Marketing,68(1),1-17。  new window
47.Choi, Dongseong、Kim, Jinwoo(2004)。Why People Continue to Play Online Games: In Search of Critical Design Factors to Increase Customer Loyalty to Online Contents。CyberPsychology & Behavior,7(1),11-24。  new window
48.Shih, H.-P.(2004)。An Empirical Study on Predicting User Acceptance of E-Shopping on the Web。Information & Management,41(3),351-368。  new window
49.Bagozzi, Richard P.、Dholakia, Utpal M.(2002)。Intentional Social Action in Virtual Communities。Journal of Interactive Marketing,16(2),2-21。  new window
50.DeLone, William H.、McLean, Ephraim R.(2003)。The DeLone and McLean Model of Information Systems Success: A Ten-Year Update。Journal of Management Information Systems,19(4),9-30。  new window
51.Hsu, Chin-Lung、Lu, His-Peng(2007)。Consumer Behavior in Online Game Communities: A Motivational Factor Perspective。Computers in Human Behavior,23(3),1642-1659。  new window
52.Hatch, M. J.、Schultz, M.(2010)。Toward a Theory of Brand Co-Creation with Implications for Brand Governance。Journal of Brand Management,17(8),590-604。  new window
53.Payne, Adrian F.、Storbacka, Kaj、Frow, Pennie(2008)。Managing the co-creation of value。Journal of the Academy of Marketing Science,36(1),83-96。  new window
54.Nahapiet, Janine、Ghoshal, Sumantra(1998)。Social capital, intellectual capital, and the organizational advantage。Academy of Management Review,23(2),242-266。  new window
55.Auh, Seigyoung、Bell, Simon J.、McLeod, Colin S.、Shih, Eric(2007)。Co-production and customer loyalty in financial services。Journal of Retailing,83(3),359-370。  new window
56.Bhattacherjee, Anol(2001)。Understanding Information Systems Continuance: An Expectation-Confirmation Model。MIS Quarterly,25(3),351-370。  new window
57.Anderson, Eugene W.、Sullivan, Mary W.(1993)。The Antecedents and Consequences of Customer Satisfaction for Firms。Marketing Science,12(2),125-143。  new window
58.Jones, Thomas O.、Sasser, W. Earl Jr.(1995)。Why Satisfied Customers Defect?。Harvard Business Review,73(6),88-99。  new window
59.Lin, Kuan-Yu、Lu, Hsi-Peng(2011)。Why people use social networking sites: An empirical study integrating network externalities and motivation theory。Computers in Human Behavior,27(3),1152-1161。  new window
60.Fornell, Claes R.、Larcker, David F.(1981)。Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics。Journal of Marketing Research,18(3),382-388。  new window
61.Bostrom, Robert P.、Heinen, J. Stephen(1977)。MIS Problems and Failures: A Socio-technical Perspective, Part II: The Application of Socio-technical Theory。MIS Quarterly,1(4),11-28。  new window
62.Lightner, N. J.、Eastman, C.(2002)。User Preference for Product Information in Remote Purchase Environment。Journal of Electronic Commerce Research,3(3),174-186。  new window
學位論文
1.谷炘慈(2013)。虛擬經驗與消費價值對顧客忠誠度之影響:以大型多人線上角色扮演遊戲為例(碩士論文)。元智大學。  延伸查詢new window
圖書
1.Falk, R. Frank、Miller, Nancy B.(1992)。A Primer for Soft Modeling。University of Akron Press。  new window
2.Hagel, J. III、Armstrong, A. G.(1997)。Net gain: Expanding markets through virtual communities。Boston, Massachusetts:Harvard Business School Press。  new window
其他
1.產業情報研究所(20160202)。《行動App消費者調查》超愛聊 逾80%每天使用社交通訊App,https://mic.iii.org.tw/news.aspx?id=423。  延伸查詢new window
2.郭芝榕(2015)。App營收貢獻大比拼!台灣搶占全球第10名,In-App付費模式仍受寵,http://www.bnext.com.tw/article/view/id/35225。  延伸查詢new window
3.羅之盈(2010)。Facebook行銷學崛起,http://www.bnext.com.tw/article/view/cid/0/id/13457。  new window
圖書論文
1.Chin, Wynne W.(1998)。The partial least squares approach for structural equation modeling。Modern Methods for Business Research。Lawrence Erlbaum Associates, Inc.。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關博士論文
 
無相關書籍
 
無相關著作
 
QR Code
QRCODE