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題名:中小企業數位能力創新擴散成效與網路行銷商機之影響
書刊名:商學學報
作者:陳俊良 引用關係林耀欽 引用關係陳瑋弘
作者(外文):Chen, Chun-liangLin, Yao-chinChen, Wei-hung
出版日期:2018
卷期:26
頁次:頁35-66
主題關鍵詞:創新擴散理論數位能力網路行銷商機資訊科技療法Diffusion of innovations theoryDigital capabilityInternet marketing opportunitiesIT therapy
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:16
  • 點閱點閱:24
期刊論文
1.廖珮妏、余鑑、于俊傑(20121200)。應用整合型科技接受模式與創新擴散通用模型於企業導入數位學習之多層次分析。電子商務學報,14(4),657-687。new window  延伸查詢new window
2.盧文民、王東寶(20110300)。科技專案研發效率與技術擴散能力之研究。績效與策略研究,8(1),1-22。new window  延伸查詢new window
3.Wigand, R. T.(1997)。Electronic commerce: Definition, theory, and context。The Information Society: An International Journal,13(1),1-16。  new window
4.Mithas, S.、Ramasubbu, N.、Sambamurthy, V.(2011)。How Information Management Capability Influences Firm Performance。MIS Quarterly,35(1),237-256。  new window
5.Wilson, Hugh、Daniel, Elizabeth、Davies, Iain A.(2008)。The diffusion of e-commerce in UK SMEs。Journal of Marketing Management,24(5/6),489-516。  new window
6.Kiang, Melody Y.、Raghu, T. S.、Shang, Kevin Huei-Min(2000)。Marketing on the Internet: Who Can Benefit from an Online Marketing Approach?。Decision Support System,27(4),383-393。  new window
7.黃智彥、張文龍、李蕙玲、賴明信(20110600)。以社會網絡分析驗證稻米產業的創新擴散。東吳經濟商學學報,73,67-108。new window  延伸查詢new window
8.連心瑜、羅美芳、高碧霞(20141200)。創新擴散理論之發展與護理應用。長庚護理,25(4)=88,404-412。new window  延伸查詢new window
9.陳協勝、吳高文(20110600)。網際網路創新使用擴散模型之研究。電子商務研究,9(2),157-182。new window  延伸查詢new window
10.Faherty, Ultan、Stephens, Simon(2016)。Innovation in micro enterprises: Reality or fiction?。Journal of Small Business & Enterprise Development,23(2),349-362。  new window
11.Grover, Varun、Ramanlal, Pradipkumar(1999)。Six myths of information & markets: Information technology networks, electronic commerce, & the battle for consumer surplus。MIS Quarterly,23(4),465-495。  new window
12.Kannabiran, G.、Dharmalingam, P.(2012)。Enablers & inhibitors of advanced information technologies adoption by SMEs。Journal of Enterprise Information Management,25(2),186-209。  new window
13.Lee, M.、Lee, S.(2016)。Evaluating internal technological capabilities in energy companies。Energies,9(3),145。  new window
14.Parida, Vinit、Oghazi, Pejvak、Cedergren, Stefan(2016)。A study of how ICT capabilities can influence dynamic capabilities。Journal of Enterprise Information Management,29(2),179-201。  new window
15.Peters, J.、Sievert, M.、Strupat, C.(2015)。Impacts of a micro-enterprise clustering programme on firm performance in Ghana。European Journal of Development Research,27(1),99-121。  new window
16.Phang, C. W.、Tan, C.、Sutanto, J.、Magagna, F.、Lu, X.(2014)。Leveraging O2O commerce for product promotion: An empirical investigation in mainl & china。IEEE Transactions on Engineering Management,61(4),623-632。  new window
17.Ritter, Jeffrey B.(1992)。Defining international electronic commerce。Northwestern Journal of International Law & Business,13(1),3。  new window
18.Santarelli, Enrico、D'Altri, Samuele(2003)。The diffusion of E-commerce among SMEs: Theoretical implications & empirical evidence。Small Business Economics,21(3),273-283。  new window
19.Scupola, Ada(2009)。SMEs' e-commerce adoption: Perspectives from Denmark & Australia。Journal of Enterprise Information Management,22(1/2),152-166。  new window
20.Tsai, T.、Wang, W.、Lin, Y.、Choub, S.(2015)。An O2O commerce service framework & its effectiveness analysis with application to proximity commerce。Procedia Manufacturing,3,3498-3505。  new window
21.Wolcott, Peter、Kamal, Mehruz、Qureshi, Sajda(2008)。Meeting the challenges of ICT adoption by micro-enterprises。Journal of Enterprise Information Management,21(6),616-632。  new window
22.Wood, Charles M.(2004)。Marketing & e-comxnerce as tools of development in the asia-pacific region: A dual path。International Marketing Review,21(3),301-320。  new window
23.Cooper, Randolph B.、Zmud, Robert W.(1990)。Information Technology Implementation Research: A Technological Diffusion Approach。Management Science,36(2),123-139。  new window
24.Moore, Gary C.、Benbasat, Izak(1991)。Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation。Information Systems Research,2(3),192-222。  new window
會議論文
1.Good, Travis Godwin、Morales, Luis Flores、Qureshi, Sajda(2010)。Investigating capabilities associated with ICT access & use in latino micro-enterprises。16th Americas Conference on Information Systems 2010。  new window
研究報告
1.中華民國資訊軟體協會(2015)。101-104年中小企業數位關懷計畫全程成果分析報告。  延伸查詢new window
圖書
1.Yin, Robert K.(1994)。Case study research: Design and methods。Sage Publications。  new window
2.Rogers, Everett M.(2003)。Diffusion of innovations。Free Press。  new window
 
 
 
 
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