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題名:The Important Role of Consumer Conviction Value in Improving Intention to Buy Private Label Product in Indonesia
書刊名:Asia Pacific Management Review
作者:Retnawati, Berta BektiArdyan, EliaFarida, Naili
出版日期:2018
卷期:23:3
頁次:頁193-200
主題關鍵詞:Private labelConsumer conviction valueAttitude toward private labelIntention to buy private label
原始連結:連回原系統網址new window
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  • 點閱點閱:10
期刊論文
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2.Ailawadi, K. L.、Pauwels, K.、Steenkamp, J. B. E. M.(2008)。Private-label use and store loyalty。Journal of Marketing,72(6),19-30。  new window
3.Erdem, T.、Zhao, Y.、Valenzuela, A.(2004)。Performance of store brands: A cross-country analysis of consumer store-brand preferences, perceptions, and risk。Journal of Marketing Research,41(1),86-100。  new window
4.Collins-Dodd, Colleen、Lindley, Tara(2003)。Store brands and retail differentiation: the influence of store image and store brand attitude on store own brand perceptions。Journal of Retailing and Consumer Services,10(6),345-352。  new window
5.Beristain, Juan J.、Zorrilla, P.(2011)。The relationship between store image and store brand equity: A conceptual framework and evidence from hypermarkets。Journal of Retailing and Consumer Services,18(6),562-574。  new window
6.Rao, A. R.(2005)。The quality of price as a quality cue。Journal of Marketing Research,42(4),401-405。  new window
7.Quelch, J. A.、Harding, D.(1996)。Brand versus private labels fighting to win。Harvard Business Review,74(1),99-109。  new window
8.Garretson, Judith A.、Fisher, Dan、Burton, Scot(2002)。Antecedents of private label attitude and national brand promotion attitude: Similarities and differences。Journal of Retailing,78(2),91-99。  new window
9.Ward, M. B.、Shimshack, J. P.、Perloff, J. M.、Harris, J. M.(2002)。Effects of the private- label invasion in food industries。American Journal of Agricultural Economics,84(4),961-973。  new window
10.Chaniotakis, I. E.、Lymperopoulos, C.、Soureli, M.(2009)。A research model for consumers' intention of buying private label frozen vegetables。Journal of Food Products Marketing,15(2),152-163。  new window
11.Geyskens, I.、Gielens, K.、Gijsbrechts, E.(2010)。Proliferating private label portfolios: How introducing economy and premium private labels influences brand choice。Journal of Marketing Research,47(5),791-807。  new window
12.Mendez, J. L.、Oubina, J.、Rubio, N.(2008)。Expert quality evaluation and price of store vs. manufacturer brands: An analysis of the Spanish mass market。Journal of Retailing and Consumer Services,15(3),144-155。  new window
13.Bao, Y. C.、Bao, Y. Q.、Sheng, S. B.(2011)。Motivating purchase of private brands: Effects of store image, product signatureness, and quality variation。Journal of Business Research,64(2),220-226。  new window
14.Jin, Byoungho、Suh, Yong Gu(2005)。Integrating effect of consumer perception factors in predicting private brand purchase in a Korean discount store context。Journal of Consumer Marketing,22(2),62-71。  new window
15.Diallo, Mbaye Fall(2012)。Effects of store image and store brand price-image on store brand purchase intention: Application to an emerging market。Journal of Retailing and Consumer Services,19(3),360-367。  new window
16.Batra, Rajeev、Sinha, Indrajit(2000)。Consumer-level factors moderating the success of private label brands。Journal of Retailing,76(2),175-191。  new window
17.Richardson, P. S.、Jain, A. K.、Dick, A.(1996)。Household Store Brand Proneness: A Framework。Journal of Retailing,72(2),159-185。  new window
18.Semeijn, Janjaap、Van Riel, Allard C. R.、Ambrosini, A. Beatriz(2004)。Consumer Evaluations of Store Brands: Effects of Store Image and Product Attributes。Journal of Retailing and Consumer Services,11(4),247-258。  new window
19.Chandrashekaran, M.、Rotte, K.、Tax, S. S.、Grewal, R.(2007)。Satisfaction strength and customer loyalty。Journal of Marketing Research,44(1),153-163。  new window
20.Erdil, T. Sabri(2015)。Effects of Customer Brand Perceptions on Store Image and Purchase Intention: An Application in Apparel Clothing。Procedia--Social and Behavioral Sciences,207,196-205。  new window
21.De Magistris, T.、Gracia, A.(2008)。The decision to buy organic food products in Southern Italy。British Food Journal,110(9),929-947。  new window
22.Ailawadi, Kusum L.、Keller, Kevin Lane(2004)。Understanding retail branding: Conceptual insights and research priorities。Journal of Retailing,80(4),331-342。  new window
23.Das, G.(2014)。Linkages of retailer personality, perceived quality and purchase intention with retailer loyalty: A study of Indian non-food retailing。Journal of Retailing and Consumer Services,21(3),407-414。  new window
24.Corstjens, Marcel、Lal, Rajiv(2000)。Building store loyalty through store brands。Journal of Marketing Research,37(3),281-291。  new window
25.Abril, C.、Martos-Partal, M.(2013)。Is product innovation as effective for private labels as it is for national brands?。Innovation: Management, Policy & Practice,15(3),337-349。  new window
26.Boyle, M.(2003)。Brand killers。Fortune,148(3),89。  new window
27.Bhukya, R.、Singh, S.(2015)。The effect of perceived risk dimensions on purchase intention an empirical evidence from Indian private labels market。American Journal of Business,30(4),218-230。  new window
28.Beneke, J.、Carter, S.(2015)。The development of a consumer value proposition of private label brands and the application thereof in a South African retail context。Journal of Retailing and Consumer Service,25,22-35。  new window
29.Boyle, P. J.、Lathrop, E. S.(2014)。The value of private label brands to US Consumer: An objective and subjective assessment。Journal of Retailing and Consumer Service,20(1),80-86。  new window
30.Chaniotakis, I. E.、Lymperopoulos, C.、Soureli, M.(2010)。Consumers' intentions of buying own-label premium food products。Journal of Product & Brand Management,19(5),327-334。  new window
31.Dawes, J.、Nenycz-Thiel, M.(2013)。Analyzing the intensity of private label competition across retailers。Journal of Business Research,66(1),60-66。  new window
32.De Wulf, K.、Odekerken-Schroder, G.、Goedertier, F.、Van Ossel, G.(2005)。Consumer perception of store brands versus private brands。Journal of Consumer Marketing,22(4),223-232。  new window
33.Dick, A.、Fain, A.、Richardson, P.(1997)。How consumers evaluate store brands。Pricing Strategy & Practice,5(1),18-24。  new window
34.Glynn, M. S.、Chen, S.(2009)。Consumer-factors moderating private label brand success: Further empirical results。International Journal of Retail & Distribution Management,37(11),896-914。  new window
35.Boyle, P. J.、Lathrop, E. S.(2013)。The value of private label brands to U.S. consumers: An objective and subjective assessment。Journal of Retailingand Consumer Services,20(1),80-86。  new window
36.Heo, C. Y.、Lee, S.(2011)。Influences of consumer characteristics on fairness perceptions of revenue management pricing in the hotel industry。International Journal of Hospitality Management,30(2),243-251。  new window
37.Goldsmith, R. E.、Flynn, L. R.、Goldsmith, E.、Stacey, E. C.(2010)。Consumer attitudes and loyalty towards private brands。International Journal of Consumer Studies,34(3),339-348。  new window
38.Juan, S.、Ye, T.(2011)。Brand relationship quality and consumer' reaction for product harm a perspective of prior conviction。Economic Management Journal,1,1-20。  new window
39.Kakkos, N.、Trivellas, P.、Sdroloas, L.(2015)。Identifying driver of purchase intention for private label brands: Preliminary evidence from Greek consumers。Procedia--social and Behavioral Sciences,175,522-528。  new window
40.Nies, S.、Natter, M.(2012)。Does private label quality influence consumers decision on where to shop?。Psychology & Marketing,29(4),279-292。  new window
41.Ngobo, P.-V.(2011)。Private label share, branding strategy, and store loyalty。Journal of Retailing and Consumer Service,18(4),259-270。  new window
42.Nenycz-Thiel, M.、Romaniuk, J.(2011)。The nature and incidence of private label rejection。Australasian Marketing Journal,19(2),93-99。  new window
43.Patti, C.、Fisk, R. P.(1982)。National advertising, brand and channel control: An historical perspective with contemporary options。Journal of the Academy of Marketing Science,10(1),90-108。  new window
44.Pepe, M.(2012)。The impact of private label sales penetration on category profitability。Journal of Business & Economics Research,10(9),513-519。  new window
45.Rahayu, M.、Hussein, A. S.、Aryanti, R.(2016)。Analysis pengaruh citra toko, citra merek produk private label, dan nilai yang persepsikan terhadap loyalitas pelanggan (Studi pada pelanggan Giant di kota Malang)。Jurnal Ekonomi Bisnis,21(1),46-57。  new window
46.Rossi, P.、Borges, A.、Bakpayev, M.(2015)。Private labels versus national brands: The effects of branding on sensory perceptions and purchase intentions。Journal of Retailing and Consumer Service,27,74-79。  new window
47.Walsh, G.、Shiu, E.、Hassan, L. M.(2012)。Investigating the drivers of consumer intention to buy manufacturer brands。Journal of Product & Brand Management,21(5),328-340。  new window
48.Walsh, G.、Mitchel, V.-W.(2010)。Consumers' intention to buy private label brands revisited。Journal of General Management,35(3),3-24。  new window
49.Ajzen, Icek(1991)。The Theory of Planned Behavior。Organizational Behavior and Human Decision Processes,50(2),179-211。  new window
50.Wu, Paul C. S.、Yeh, Gary Y.-Y.、Hsiao, C.-R.(2011)。The effect of store image and service quality on brand image and purchase intention for private label brands。Australasian Marketing Journal,19(1),30-39。  new window
51.Flint, D. J.、Blocker, C. P.、Boutin, P. J. Jr.(2011)。Customer value anticipation, customer satisfaction and loyalty: An empirical examination。Industrial Marketing Management,40(2),219-230。  new window
52.Grewal, Dhruv、Krishnan, Ramayya、Baker, Julie、Borin, Norm(1998)。The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions。Journal of Retailing,74(3),331-352。  new window
53.Tsiotsou, Rodoula(2006)。The Role of Perceived Product Quality and Overall Satisfaction on Purchase Intentions。International Journal of Consumer Studies,30(2),207-217。  new window
54.Burton, Scot、Lichtenstein, Donald R.、Netemeyer, Richard G.、Garretson, Judith A.(1998)。A scale for measuring attitude toward private label products and an examination of its psychological and behavioral correlates。Journal of the Academy of Marketing Science,26(4),293-306。  new window
55.Sinha, Indrajit、Batra, Rajeev(1999)。The Effect of Consumer Price Consciousness on Private Label Purchase。International Journal of Research in Marketing,16(3),237-251。  new window
56.Cronin, J. Joseph Jr.、Hult, G. Tomas M.、Brady, Michael K.(2000)。Assessing the Effect of Quality, Value, and Customer Satisfaction on Consumer Behavioral Intention in Service Environment。Journal of Retailing,76(2),193-218。  new window
57.Sudhir, K.、Talukdar, D.(2004)。Does store brand patronage improve store patronage?。Review of Industrial Organization,24(2),143-160。  new window
58.Liljander, V.、Polsa, P.、Van Riel, A. C. R.(2009)。Modelling Consumer Responses to an Apparel Store Brand: Store Image as a Risk Reducer。Journal of Retailing and Consumer Services,16(4),281-290。  new window
圖書
1.Levy, M.、Weitz, B. A.(2007)。Retailing Management。McGraw-Hill。  new window
2.Maulana, A.(2012)。Brandmate: Mengubah just friends menjadi soulmates。Jakarta:Etnomark Consulting。  new window
3.Untung, D. S.(2013)。Potensi private label dalam menarik minat konsumen pada bisnis retail。Surabaya:Widya Mandala Catholic University。  new window
4.Wibisono, B.(2014)。Persepsi konsumen terhadap produk private label Indomaret: Studi pada Indomaret di Salatiga。Salatiga:Universitas Kristen Satya Wacana。  new window
 
 
 
 
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