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題名:Rebate Mechanism for the Manufacturer in Two-level Supply Chains
書刊名:Asia Pacific Management Review
作者:Muzaffar, AsifMalik, Muhammad NasirRashid, Ammar
出版日期:2018
卷期:23:4
頁次:頁301-309
主題關鍵詞:Marketing-operations interfaceTargeted rebatesCoordination mechanismStackelberg game
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:7
期刊論文
1.Gerstner, Eitan、Hess, James D.(1995)。Pull Promotions and Channel Coordination。Marketing Science,14(1),43-60。  new window
2.Soman, D.(1998)。The Illusion of Delayed Incentives: Evaluating Future Effort-money Transactions。Journal of Marketing Research,35(4),427-437。  new window
3.Taylor, Terry A.(2002)。Supply chain coordination under channel rebates with sales effort effects。Management Science,48(8),992-1007。  new window
4.Neslin, Scott A.、Shoemaker, Robert W.(1989)。An Alternative Explanation for Lower Repeat Rates After Promotion Purchases。Journal of Marketing Research,26(2),205-213。  new window
5.Buzzell, Robert D.、Quelch, John A.、Salmon, Walter J.(1990)。The Costly Bargain of Trade Promotion。Harvard Business Review,68(2),141-149。  new window
6.Gerstner, E.、Hess, J.(1991)。A Theory of Channel Price Promotions。American Economic Reviews,81(4),872-886。  new window
7.Corbett, C. J.、Karmarkar, U. S.(2001)。Competition and Structure in Serial Supply Chains with Deterministic Demand。Management Science,47(7),966-978。  new window
8.Arcelus, F. J.、Kumar, S.、Srimivasan, G.(2005)。Retailer's response to alternate manufacturer's incentives under a single-period, price dependent, stochasticdemand framework。Decision Sciences,36(4),599-626。  new window
9.Arcelus, F. J.、Kumar, S.、Srimivasan, G.(2007)。Pricing and rebate policies for the newsvendor framework under different risk preferences。International Journal of Production Economics,107(2),467-482。  new window
10.Baysar, O.、Demirag, O.、Keskinocak, P.、Swann, J.(2009)。The effects of customer rebates and retailer incentives on a manufacturer's profits and sales。Naval Research Logistics,57(1),88-108。  new window
11.Chen, X.、Li, C.-L.、Rhee, B.-D.、Simchi-Levi, D.(2007)。The impact of manufacturer rebates on supply chain profits。Naval Research Logistics,54(6),667-680。  new window
12.Chen, Y.、Moorthy, S.、Zhang, Z. J.(2005)。Price discrimination after the purchase? A note on rebates as state-dependent discounts。Management Science,51(7),1131-1140。  new window
13.Cho, S.、McCardle, K. F.、Tang, C. S.(2009)。Optimal Pricing and rebate strategies in a two-level supply chain。Production and Operations Management,18(4),424-446。  new window
14.Khouja, M.、Robbins, S. S.、Rajagopalan, H. K.(2006)。Optimal pricing and delayed incentives in heterogeneous consumer market。Journal of Revenue and Pricing Management,7(1),85-105。  new window
15.Khouja, M.(2006)。A joint optimal pricing, rebate value, and lot sizing model。European Journal of Operational Research,174(2),706-723。  new window
16.Dreze, X.、Bell, D. R.(2003)。Creating win-win trade promotion: Theory and empirical analysis of scan-back trade deals。Marketing Science,33(8),981-1000。  new window
17.Lal, R.(1990)。Manufacturer trade deals and retail price promotions。Journal of Marketing,27,428-444。  new window
18.Lal, R.、Little, D. C.、Villas-Boas, J. M.(1996)。A theory of forward-buying, merchandizing, and trade deals。Marketing Science,15(1),21-37。  new window
19.Lee, H. L.、Padmanabhan, V.、Taylor, T. A.、Whang, S.(2000)。Price Protection in the Personal Computer Industry。Management Science,46(4),467-482。  new window
學位論文
1.Silk, T. G.(2004)。Examining purchase and non-redemption of mail-in rebates: The impact of offer variables on consumers' subjective and objective probability of redeeming(博士論文)。University of Florida。  new window
圖書
1.Blattberg, Robert C.、Neslin, Scott A.(1990)。Sales Promotion: Concepts, Methods, and Strategies。Prentice Hall。  new window
圖書論文
1.Aydin, G.、Porteus, E. L.(2009)。Manufacturer-to-retailer versus manufacturer-to consumer rebates in a supply chain。Retail supply chain management。New York, NY:Springer。  new window
 
 
 
 
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