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題名:Stickiness on a Mobile Instant Messaging Service: Perspective of Consumption Value Theory, Flow, and Social Influence Theory
書刊名:電子商務學報
作者:鄭菲菲 引用關係吳金山 引用關係張榮庭 引用關係林加敏
作者(外文):Cheng, Fei-feiWu, Chin-shanChang, Arthur Jung-tingLin, Chia-min
出版日期:2019
卷期:21:1
頁次:頁1-27
主題關鍵詞:行動即時通訊服務消費價值理論知覺價值社會影響黏著度Mobile instant messaging serviceMIM serviceConsumption value theoryPerceived valueSocial influenceStickiness
原始連結:連回原系統網址new window
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  • 點閱點閱:9
期刊論文
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圖書
1.Rogers, E. M.(2010)。Diffusion of innovations。Simon and Schuster。  new window
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其他
1.MIC FINDS(2014)。資策會FIND(2014)/服務創新體驗設計系統研究與推動計畫,http://www.es-master.com/xxx02/zhihuixingshoujichiyouluepanxingaoxingdongyingyinfuwuchengzhuliu?tmpl=%2Fsystem%2Fapp%2Ftemplates%2Fprint%2F&showPrintDialog=1。  延伸查詢new window
2.MIC FINDS(2014)。資策會跨通路分析使用者行為 評選「2014年上半年臺灣風雲APP百強」,https://plus.104.com.tw/activity/bb9d1dac-e767-41b9-af9a-d5c512aa824c。  延伸查詢new window
 
 
 
 
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