Behavior modification techniques generally emphasize the skills of setting up predetermined target behaviors, of shaping behaviors through successive approximation, and of providing of carefully selected and arranged reinforcers at the appropriate time for the learner who is being modified behaviorally. In recently years, these techniques have been widely applied in our school settings to solve some learning problems of puplis. This study attempts to empirically improve pupils' academic performance in English and arithmetic in junior high schools by means of the group behavior modification techniques designed. The specific behavioral strategies used were: 1) prolongation of pupils' homework time in learning English and arithmetic followed by awarding material rewards if the pupils could keep their homework time as scheduled; 2) in addition, these pupils would receive additional score points as reinforcers in their regular formative evaluation and final exam. A tolal of 1,174 pupils from thirteen public junior high schools, randomly selected from the JHS in the central and southern part of Taiwan, were the subjects of this study. Each school selected one teacher responsible for instructing two highly homogeneous classes one experimental class and one control class. It was hypothesized that the experimental group (592 Ss) implemented with the specific reinforcement approach would have better academic performances in learning English and arithmetic than those of the control group (582 Ss) with no special treatment. Additional hypothesis to be tested was that when Ss were categorized into two group of high and low achievers, the HA group would be more beneficial by the reinforcement strategies than the LA group. The study was completed in one semester period. The results are: among ten out of the thirteen schools, the experimental group performed better than the control group in both English and arithmetic; the HA group persistently improved its performance in either English or arithmetic above 54%, while the LA group only improved its performance less than 41%. In conclusion, the findings, provide evidence that the prolongation of pupils' homework time would possibly enhance junior high pupils' academic performance in some major subjects. It suggests that when individualized learning strategies were hardly be possible to be implemented in the current school settings, the utilization of certain group behavior modification techniques should be considered as the vicarious learning strategies to prevent the academic decline of pupils' performance in the major subjects in JHS.