| 期刊論文1. | Chakravarthy, Balaji S.、Perlmutter, Howard V.(1985)。Strategic planning for a global business。Columbia Journal of World Business,20(2),3-10。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 2. | Bettis, Richard A.(1981)。Strategic Portfolio Management in the Multibusiness Firm。California Management Review,24(1),23-38。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 3. | Douglas, Susan P.、Craig, C. Samuel(1989)。Evolution of Global Marketing Strategy: Scale, Scope and Synergy。Evolution of Global of World Business,24(3),47-85。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 4. | Doz, Yves L.(1980)。Strategic Management in Multinationl Companies。Sloan Management Review,21(2),27-46。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 圖書1. | 李蘭甫(1989)。國際企業論。三民書局。 延伸查詢![new window](/gs32/images/newin.png) | 2. | 蔡正雄(1991)。競爭策略。臺北:華泰。 延伸查詢![new window](/gs32/images/newin.png) | 3. | Robinson, Richard D.(1984)。Internationalization of Business: An Introduction。Taipei:華泰書局。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 4. | 多國籍企業研究學會(1989)。國際企業經營策略論。華泰書局。 延伸查詢![new window](/gs32/images/newin.png) | 5. | 徐氏基金會(1987)。國際企業經營。徐氏基金會。 延伸查詢![new window](/gs32/images/newin.png) | 6. | Robock, Stefan H.、Simmonds, Kenneth(1983)。International Business & Multinational Enterprises。Taipei:華泰書局。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 7. | 江國榮(1991)。日本如何進軍世界市場。華泰書局。 延伸查詢![new window](/gs32/images/newin.png) | 8. | Hofer, C. W.(1977)。Conceptual Constructs for Formulating Corporate and Business Strategy。Boston:Intercollegiate Case Clearing House。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 9. | Matsuura, Nanshi F.(1991)。International Business。San Diego:Harcourt Brace Jovanovich, Publishers。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 10. | Vernon, R.、Wells, Louis T. Jr.(1991)。The Manager in the International Economy。New Jersey:Prentice-Hall, Inc。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 11. | 林彩梅(1991)。多國籍企業論。臺北:五南。 延伸查詢![new window](/gs32/images/newin.png) | |