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題名:航空公司超額訂位模式之研究
書刊名:運輸計劃
作者:張有恆 引用關係蘇建榮陳昭宏
作者(外文):Chang, Yu-hernSu, Chien-jungCheng, Jao-hong
出版日期:1998
卷期:27:2
頁次:頁245-278
主題關鍵詞:航空超額訂位多目標規劃模糊多目標規劃AirlinesOverbookingMulti-objective programmingFuzzy multi-objective programming
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:3
  • 點閱點閱:36
     航空公司為了減少因訂位旅客取消訂位或未報到,所造成對營收之損失,通常都 會採取超額訂位( overbooking )的措施。 但若接受的訂位數太多,而在起飛時造成已訂 位旅客無法上機,則航空公司必須因而付出賠償旅客的成本,且可能造成商譽的損失。因此 ,如何決定適當的超額訂位限額是非常重要的課題。 本研究應用多目標數學規劃法所構建之模式,除了可以較有效率地進行超額訂位限額的決定 ,也同時考量營收最大化及商譽損失最小化這二個目標。此外,並探討模糊多目標數學規劃 之目標模糊性問題,不但符合實際應用上的需要,並可滿足不同的決策需求。經本研究之實 例驗證,發現本研究所構建之數學規劃模式,所求解超額訂位限額比人員經驗的決定方式為 佳,而此一模式的求解結果更可幫助提高班機的承載率及營收。
     A flight may still fly with empty seats even though the booking demand for the flight is higher than its capacity. To overcome this problem, airline companies will usually implement an overbooking policy. However, overbooking will result in "deny boarding", and then lead to the "penalty cost" and loss of the company's reputation. How to decide a proper booking limit is thus a very important issue on yield management. To help airline companies efficiently and effectively decide an optimal booking limit, this research develops a multi-objective model and a Fuzzy multiobjective model to achieve both "maximum revenue" and "minimum loss of goodwill". This study may not only fit with practical needs in actual applications, but also satisfy various needs of decision-making. The results of this study suggest that using the model developed to determine optimal booking limits compare favorably with the rule-of-thumb approach in terms of the load factor and revenue of flights.
期刊論文
1.Rothstein, Marvin(1971)。An Airline Overbooking Model。Transportation Science,5,180-192。  new window
2.Shlifer, E.、Vardi, Y.(1975)。An Airline Overbooking Policy。Transportation Science,9,101-114。  new window
3.Thompson, H. R.(1961)。Statistical Problems in Airline Reservation Control。Operations Research,12,167-185。  new window
4.Weatherford, L. R.、Bodily, S. E.(1992)。A Taxonomy and Research Overview of Perishable-Asset Revenue Management: Yield Management, Overbooking, and Pricing。Operations Research,40(5),831-844。  new window
5.Alstrup, J.、Andersson, S. E.、Boas, S.、Madsen, O. B. G.、Vidal, R. V. V.(1989)。Booking Control Increases Profit at Scandinavian Airlines。Interface,19(4),10-19。  new window
6.Beckmenn, M. J.(1958)。Decision and Team Problems in Airline Reservations。Econometrica,26,134-145。  new window
7.Bodily, S. E.、Pfeifer, P. E.(1992)。Overbooking Decision Rules。Omega: The International Journal of Management Science,20,129-133。  new window
8.Hersh, M.、Ladany, S. P.(1978)。Optimal Seat Allocation for Flights with Intermediate Stops。Computer Operation Research,5,31-37。  new window
9.Kimes, S. E.(1989)。Yield Management: A Tool for Capacity-Constrained Service Firms。Journal of Operations Management,8(4),348-363。  new window
10.Rothstein, Marvin(1985)。Operations Research and the Airline Overbooking Problem。Operations Research,33(2),237-248。  new window
11.Smith, B. C.、Leimkuhler, J. F.、Darrow, R. M.(1992)。Yield Management at American Airlines。Interfaces,22(1),8-31。  new window
會議論文
1.Taylor, C. J.(1962)。The Determination of Passenger Booking Levels。沒有紀錄。93-116。  new window
2.石豐宇、郭維杰(1994)。多席訂位與多站停靠之艙位規劃模式。中華民國運輸學會第九屆學術論文研討會,255-260。  延伸查詢new window
3.Rothstein, M.、Stone, A. W.(1967)。Passenger Booking Levels。沒有紀錄。392-435。  new window
研究報告
1.張有恆、陳昭宏、蘇建榮(1997)。航空公司超額訂位模糊多目標決策模式之研究。沒有紀錄。  延伸查詢new window
學位論文
1.Chatwin, R. E.(1993)。Optimal Airline Overbooking,0。  new window
2.McGill, J. I.(1989)。Optimization and Estimation Problems in Airline Yield Management(博士論文)。University of British Columbia。  new window
3.劉昭榮(1995)。航空公司飛航營運排班多目標規劃模式之研究,0。  延伸查詢new window
4.蘇建榮(1996)。航空公司超額訂位問題多目標規劃模式之研究,0。  延伸查詢new window
5.陳昭宏(1997)。航空公司營收管理模式之研究-整合艙位配置與超額訂位之動態策略,0。new window  延伸查詢new window
圖書
1.許志義(1994)。多目標決策。臺北:五南圖書出版有限公司。  延伸查詢new window
2.Chiang, A. C.(1992)。Elements of Dynamic Optimization。Elements of Dynamic Optimization。沒有紀錄。  new window
 
 
 
 
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