| 期刊論文| 1. | 黃健峻(20000500)。企業無處不行銷--CRM與企業行銷模式的變革。網際先鋒，72，52-55。 延伸查詢 | | 2. | Kuo, M. H.(2004)。An Robust IT Architecture for Enterprises in the Electronic Commerce Environment。Journal of University of Science and Technology Beijing，20，136-139。  | | 3. | Ives, B.、Learmonth, G. P.(1984)。The Information System as a Competitive Weapon。Communications of the ACM，27(12)，1193-1201。 | 圖書| 1. | Cios, Krzstof J.、Witold, Pedrycz、Swiniarski, Roman W.(2007)。Data Mining, A knowledge Discovery Approach。Springer。 | | 2. | Swift, Ronald S.(2001)。Accelerating Customer Relationships: Using CRM and Relationship Technologies。Prentice Hall。 | | 3. | Tiwana, Amrit(2001)。The Essential Guide to Knowledge Management: E-Business and CRM Applications。Upper Saddle River, NJ：Prentice Hall。 | | 4. | Berry, Michael J. A.、Linoff, Gordon S.(2004)。Data Mining Techniques for Marketing, Sales and Customer Support。John Wiley & Sons。 | | 5. | 梁定澎(2002)。電子商務理論與實務。台北：華泰文化。 延伸查詢 | | 6. | Maimon, O. Z.、Rokach, L.(2005)。Data Mining and Knowledge Discovery Handbook。Springer。 | | 7. | Han, J.、Kamber, M.、Pei, J.、Tan, P. N.(2011)。Data Mining: Concepts and Techniques。Elsevier。 | | 8. | Maulik, U.、Bandyopadhyay, S.、Wang, J. T.(2010)。Intelligence and Pattern Analysis in Biology Informatics。Wiley。 | | 9. | Berry, J. A.、Linoff, G. S.(2000)。Mastering Data Mining: Art and Science of Customer Relationship Management。John Wiley & Sons。 | | 10. | Kotler, P.、Keller, K. L.(2008)。Marketing Management。Prentice Hall。 | | 11. | 欒斌、陳苡任、羅凱楊(2008)。電子商務。滄海圖書。 延伸查詢 | 其他| 1. | Hamel, L.。Database Queries, Data Mining, and OLAP，http://homepage.cs.uri.edu/faculty/hamel/pubs/hamel-81-921.pdf。 | |