[目的/意義]隨著網絡環境下隱私安全問題的日益突出,用戶隱私關注程度不斷提高,虛擬社區作為網絡用戶信息交互的重要平臺,對其用戶隱私關注的研究尤為重要。[方法/過程]目前隱私關注文獻主要基于APCO (Antecedents→Privacy Concerns→Outcomes)思路,研究包括隱私關注影響因素和隱私關注對用戶行為的影響兩個方面。虛擬社區用戶隱私關注的影響因素可以歸為3類:信息因素(信息質量、信息敏感度)、主觀感知因素(感知信任、感知風險)和平臺因素(聲譽、隱私政策);隱私關注主要對虛擬社區用戶信息披露行為和信息采納行為產生影響。[結果/結論]對虛擬社區用戶隱私關注現狀的分析為后續相關研究的展開提供了較為客觀、全面的參考。

[Purpose/significance] With the increasing prominent privacy and security issues in the network environment,users’ privacy concerns improve continually. As a significant platform for information interaction of network users,researches on users’ privacy concerns in virtual community are especially important. [Method/process]The literatures about privacy concerns were mainly based on APCO( Antecedents→Privacy Concerns→Outcomes) thought,including two aspects of influencing factors of privacy concerns and the impact of privacy concerns on user behavior. The influencing factors of users’ privacy concerns in virtual community can be grouped into three categories: information factors( information quality,information sensitivity),users’ perception factors( perceived trust,perceived risk),and the platform factors( reputation,privacy policies). Users’ privacy concerns in virtual community mainly affect information disclosure and information adoption. [Result/conclusion] To analyze users’ privacy concerns in virtual community can give an objective and comprehensive reference for the following relevant researches.