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題名：襲產觀光中的懷舊情感是否需要真實性？兼論解說之調節角色
書刊名：戶外遊憩研究
作者：戴有德 引用關係／林濰榕 引用關係／陳冠仰 引用關係
作者(外文)：Dai, You-de／Lin, Wei-rong／Chen, Kuan-yang
出版日期：2010
卷期：23:3
頁次：頁61-86
主題關鍵詞：真實性知覺；懷舊情感；解說；襲產觀光；Authenticity；Nostalgia emotion；Interpretation；Heritage tourism
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(20) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:17
  • 共同引用共同引用:45
  • 點閱點閱:125
本研究旨在檢驗襲產觀光中遊客的真實性知覺與懷舊情感間之關係，並進一步釐清參與解說於其關係的調節效果。研究對象以臺灣大溪老街、鹿港老街與新化老街的遊客進行問卷調查，共獲得有效問卷364份。本研究以結構方程模式進行分析。研究結果顯示，懷舊情感的形成確實需要真實性知覺的存在，當遊客的真實性知覺愈高，其懷舊情感的程度也愈高。此外，研究中也證實參與解說會調節真實性知覺與懷舊情感間之關係，亦即參與解說之遊客，真實性知覺對懷舊情感的正向關係高於未參與解說者。最後依據研究結果，提出管理意涵與後續研究建議。
The purpose of this study was to examine the relationship between authenticity and nostalgia emotion of tourists, as well as clarify the moderating effect of interpretation service in the relationship of authenticity and nostalgia emotion. 364 valid questionnaires were collected from visitors in history area of Tahsi, Lukang, and Sinhua. Structural equation modeling was used to estimate a model linking authenticity and nostalgia emotion. As expected, formation of nostalgia emotion actually needs authenticity. The results show that visitors having greater authenticity lead to higher nostalgia emotion. The findings further revealed that interpretation would moderate the relationship of authenticity on nostalgia emotion. The authenticity of visitors who participated in interpretation will evoke greater nostalgia emotion than who haven’t participated in interpretation. Finally, the results proposed implications of management and suggestions for further study.
期刊論文
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2.Littrell, M. A.、Anderson, L. F.、Brown, P. J.(1993)。What Makes a Craft Souvenir Authentic?。Annals of Tourism Research，20(1)，197-215。  new window
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18.Stern, Barbara B.(1992)。Historical and personal nostalgia in advertising text: The fin de siecle effect。Journal of Advertising，21(4)，11-22。  new window
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32.Chen, Ching-Fu、Chen, Fu-Shian(2010)。Experience quality, perceived value, satisfaction and behavioral intentions for heritage tourists。Tourism Management，31(1)，29-35。  new window
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39.Hwang, S.-H., Lee, C.,、Chen, H.-J.(2005)。The relationship among tourist'sinvolvement, place attachment and interpretation satsfaction in Taiwan's national parks。Tourism Management，26，143-156。  new window
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46.Peleggi, M.(2005)。Consuming colonial nostalgia: The monumentalisation of historic hotels in urban South-East Asia。Asia Pacific Viewpoint，46 (3)，255-265。  new window
47.Poria, Y., Biran, A.,、Reichel, A.(2009)。Visitors' preferences for interpretation atheritage sites。Journal of Travel Research，48(1)，92-105。  new window
48.Poria, Y., Butler, R.,、Airey, D.(2004)。Links between tourists, heritage, and reasonsfor visiting heritage sites。Journal of Travel Research，43，19-28。  new window
49.Poria, Y., Reichel, A.,、Biran, A.(2006)。Heritage site management: Motivations and expectations。Annals of Tourism Research，33 (1)，1172-1188。  new window
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52.Xie, P.(2003)。The bamboo-beating dance in Hainan, China: Authenticity and commodification。China: Authenticity and commodification，11(1)，5-16。  new window
研究報告
1.觀光局(2008)。中華民國96 年國人旅遊狀況調查報告。台北。  延伸查詢new window
學位論文
1.陳瑩育(2007)。舞台化真實性理論應用於老街觀光意象之研究--以台南安平老街為例(碩士論文)。逢甲大學。  延伸查詢new window
2.Harvey, W. R.(2004)。Authenticity and experience quality among visitors at a historicvillage，Blacksburg, VA。  new window
圖書
1.Boorstin, D. J.(1964)。The image: A guide to pseudo-event in America。New York：Harper。  new window
2.Tilden, F.(1977)。Interpreting Our Heritage。University of North Carolina Press。  new window
3.Urry, John(2001)。The Tourist Gaze: Leisure and Travel in Contemporary Societies。London, UK：Sage Press。  new window
4.Hair, J. F.、Anderson, R. E.、Tatham, R. L.、Black, W. C.(1995)。Multivariate data analysis with readings。Upper Saddler River, NJ：Prentice-Hall。  new window
5.Trilling, L.(1972)。Sincerity and authenticity。Cambridge, MA：London：Harvard University：Oxford University Press。  new window
6.Davis, Fred(1979)。Yearning for Yesterday: A Sociology of Nostalgia。Free Press。  new window
7.黃芳銘(2004)。社會科學統計方法學：結構方程模式。臺北市：五南圖書出版股份有限公司。  延伸查詢new window
8.Grinder, Alison L.、McCoy, E. Sue(1985)。The good guide: A sourcebook for interpreters, docents and tour guides。Ironwood Press。  new window
9.Jöreskog, K. G.、Sörbom, D.(1989)。LISREL 7: A Guide to the Program and Application。Chicago, IL：Scientific Software International, Inc.：SPSS Inc。  new window
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11.楊仁江(1995)。古蹟解說技術。古蹟解說─ 理論與實務。台北。  延伸查詢new window
12.Howard, P.(2003)。Heritage: Management, Interpretation, Identity。London; New York：Continuum。  new window
13.Knudson, D. M.、Beck, L.、Cable, T. T.(1995)。Interpretation of cultural and natural resources。State College, PA：Venture Publishing。  new window
14.Prentice, R. C.(1993)。The Socio-Demographic Characteristics of Tourists at Heritage Attraction。London:。  new window
15.Vogt, W. P.(1999)。Dictionary of Statistics & Methodology: A Nontechnical Guide forthe Social Sciences (2nd ed)。Thousand Oaks, CA。  new window
圖書論文
1.Sharpe, G. W.(1982)。An overview of interpretation。Interpreting the Environment:。NY：John Wiley & Sons。  new window
 
 
 
 
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