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題名：技術創業之動態歷程研究：創業導向、社會網絡與績效之探討
作者：林素莉 引用關係
作者(外文)：Su-Li Lin
校院名稱：義守大學
系所名稱：管理研究所博士班
指導教授：方世杰
林麗娟
學位類別：博士
出版日期：2010
主題關鍵詞：績效；動態能力；社會網絡；創業導向；創業歷程；技術創業；Performance；Social Networks；Dynamic Capability；Technology-Based Ventures；Entrepreneurial Orientation；Entrepreneurial Process
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過去許多研究在探討創業企業之創業導向與績效間的關係時常無法獲得一致性的論點，同時，甚多的研究者為了探索兩者關聯，進一步納入可能影響兩者關係的企業情境因素或組織因素以探討其干擾或中介效果。不過，在不同創業歷程下，將動態能力與社會網絡變項納入在創業導向與企業績效關聯並探討其所扮演的中介效果，則較少有實證研究探討。基於此，本研究旨在建構一個整合型的企業績效評估模式，以技術創業為研究對象，透過個案研究與量化調查為主的混合方法研究(mixed method studies)。在 4 位創業家個案訪談及 10 份創業家問卷權重分析中發現：在草創期階段，影響台灣技術創業企業績效之重要性，分別以創新導向的創新性權重數最高；其次為社會網絡中的個人網絡與動態能力的市場感應能力。在營運期階段，影響企業績效之重要性則以社會網絡之專業網絡權重數最高；其次為創業導向的創新性與動態能力的市場感應能力與利用機會學習能力。在成長期階段，影響企業績效之重要性則以社會網絡的專業網絡權重數最高；其次為動態能力的重新配置能力與整合能力及創業導向的創新性。另外，創業歷程各階段對企業績效權重及排序中以財務績效權重數最高；其次為非財務績效。
最後，透過創業家各構面權重的評估，也印證了本研究個案訪談的結果，即技術創業者大多認為企業在創業歷程的各階段，唯有持續不斷的創新、社會網絡關係的建構、動態能力的利用與財務槓桿的有效操作，才是技術創業企業永續經營的最有力資源與最佳利器。
According to the prior studies, a large stream of research has examined the relationship between entrepreneurial orientation and performance. Interestingly and remarkably, the magnitude of the relationship seems to vary across studies. Consequently, some studies endeavored to figure out the moderation and mediation between them. However, among the research on the mediating mechanisms linking entrepreneurial orientation, social networks and performance, little has been done empirically to examine the mediating effect of dynamic capability. Accordingly, this study attempts to propose the integration research model by exploring the determinants that affect performance in the entrepreneurial process within the technology-based ventures.
With respect to methodology, this study adopts the mix methods approach which has two distinct stages that combine both qualitative with case studies and quantitative with questionnaires employed to the technology-based ventures. At the first stage, this study has utilized the case studies by in-depth interviews with semi-structural questionnaires to four entrepreneurs (or CEOs) of technology-based ventures; those of the interview results does not only enrich, validate theoretical framework developed in chapter 4 but collect detailed qualitative data from participants, which the pattern-matching approach was used to analyze the collected transcripts. Further, at the second stage, this research adopts survey study with structured questionnaires to test the theoretical framework for data collection as well as the samples were obtained from technology-based ventures in Taiwan. To conclude, this study contribute to combine both types of research data including qualitative and quantitative design at the analysis stages that applied the case studies to refine theoretical framework developed from the literature review as well as the survey data to test the generalization of the theoretical framework in this study.
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