| 期刊論文1. | Berlo, David K.、Lemert, James B.、Mertz, Robert J.(1969)。Dimensions for Evaluating the Acceptability of Message Sources。Public Opinion Quarterly,33(4),563-576。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 2. | Swanson, E. B.(1987)。Information channel disposition and use。Decision Sciences,18(1),131-145。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 3. | Kotler, Philip(1972)。A generic concept of marketing。Journal of Marketing,36(2),46-54。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 4. | Holton, R. H.(1958)。The Distinction Between Convenience Goods, Shopping Goods, and Specialty Goods。Journal of Marketing,23,53-56。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 5. | Lehmann, D. R.、O'Shaughnessy, J.(1974)。Difference in Attribute Importance for Different Industrial Products。Journal of Marketing,38(2),36-42。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 6. | Premkumar, G.、Ramamurthy, K.、Nilakanta, S.(1994)。Implementation of Electronic Data Interchange: An Innovation Diffusion Perspective。Journal of Management Information Systems,11(2),157-186。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 7. | Fliegal, F. C.、Kivlin, J. E.(1966)。Attributes of innovations as factors in diffusion。American Journal of Sociology,72(3),235-248。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 8. | Gatignon, H.、Robertson, T. S.(1989)。Technology diffusion: an empirical test of competitive effects。Journal of Marketing,53(1),35-49。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 9. | Pisano, Gary P.(1990)。The R&D Boundaries of The Firm: An Empirical Analysis。Administrative Science Quarterly,35(1),153-176。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 10. | Porter, Michael E.(1979)。How Competitive Forces Shape Strategy。Harvard Business Review,57(2),137-145。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 11. | Copeland, Melvin T.(1923)。Relation of Consumers' Buying Habits to Marketing Methods。Harvard Business Review,1(3),282-289。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 12. | Sheth, Jagdish N.(1973)。A Model of Industrial Buyer Behavior。Journal of Marketing,37(4),50-56。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 13. | Kimberly, John R.、Evanisko, Michael J.(1981)。Organizational Innovation: The Influence of Individual, Organizational, and Contextual Factors on Hospital Adoption of Technological and Administrative Innovations。Academy of Management Journal,24(4),689-713。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 會議論文1. | Aiken, M.、Hage, Jerald(1972)。Organizational Permeability, Boundary Spanners and Organizational Structure。67th Annual Meeting of the American Sociological Association。New Orleans。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 學位論文1. | Davis, Fred D.(1986)。A technology acceptance model for empirically testing new end-user information systems: Theory and result(博士論文)。Massachusetts Institute of Technology。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 圖書1. | Boulding, Kenneth E.(1981)。Evolutionary Economics。Beverly Hills, CA:Sage。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 2. | Rothwell, R.、Zegveld, W.(1985)。Reindustrialization and technology。Longman。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 3. | Deutsch, Morton(1973)。The Resolution of Conflict: Constructive of Destructive Processes。New Haven:Yale University Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 4. | Fishbein, M.、Ajzen, I.(1980)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 5. | Rogers, E. M.(1983)。Diffusion of Innovations。New York:Macmillan Publishing Company, Inc.。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 6. | Sheth, J. N.、Gardner, D. N.、Garrett, D. E.(1988)。Marketing Theory: Evolution and Evaluation。New York:John Wiley & Son。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 7. | Rogers, Everett M.、Shoemaker, F. Flovd(1971)。Communication of Innovation: A Cross-Cultural Approach。New York, NY:Free Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 8. | Weick, Karl E.(1979)。The Social Psychology of Organizing。McGraw-Hill。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 9. | Mintzberg, Henry(1989)。Mintzberg on Management: Inside Our Strange World of Organizations。New York:The Free Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 10. | Nelson, Richard R.、Winter, Sidney G.(1982)。An Evolutionary Theory of Economic Change。Cambridge, Massachusetts:The Belknap Press of Harvard University Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 11. | Williamson, Oliver E.(1985)。The Economic Institutions of Capitalism: Firms Markets, Relational Contracting。Macmillan, Ltd:Free Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 12. | Porter, Michael E.(1980)。Competitive Strategy: Techniques for Analyzing Industries and Competitors。Free Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 13. | Rogers, Everett M.(1962)。Diffusion of innovations。The Free Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 14. | Kotler, Philip(1994)。Marketing Management: Analysis, Planning, Implementation, and Control。Prentice-Hall, Inc.。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 其他1. | 周泰華、耿筠(1996)。行銷管理與智慧財產權關係之初探。 延伸查詢![new window](/gs32/images/newin.png) | 2. | 陳怡之、黃靖蕙(1995)。技術授權契約之研究。 延伸查詢![new window](/gs32/images/newin.png) | 3. | 張璞(1992)。生物技術移轉方式之選擇。 延伸查詢![new window](/gs32/images/newin.png) | 4. | 薛琦(1995)。技術引進途徑之分析。 延伸查詢![new window](/gs32/images/newin.png) | 5. | 齋滕優(198909)。技術革新與世界經濟。 延伸查詢![new window](/gs32/images/newin.png) | 6. | 劉江彬(1989)。智慧財產權之新難題:新科技、新爭端、及中美談判。 延伸查詢![new window](/gs32/images/newin.png) | 7. | Anderson, Paul F. ; Chambers, Terry M.(1985)。A Reward/Measurement Model of Organization Buying Behavior。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 8. | Aspinwall, L. V.(1958)。The Characteristics of Goods and Parallel System Theories。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 9. | Atuahene-Gima, Kwaku(1993)。Relative Importance of Firm and Managerial Influences on International Technology Licensing Behavior。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 10. | Atuahene-Gima, Kwaku ; Patterson, Paul(1993)。Managerial Perceptions of Technology Licensing as an Alternative to Internal R&D in New Product Development: An Empirical Investigation。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 11. | Baldridge, J. Victor ; Burnham, Robert A.(197506)。Organizational Innovation: Individual, Organizational, and Environmental Impacts。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 12. | Baranson, Jack(1970)。Technology Transfer Through the International Firm。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 13. | Barrett, G. V. ; Thornton, C. L. ; Cabe, P. A.(1968)。Human Factors Evaluation of a Computer Based Storage and Retrieval System。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 14. | Berg, Sanford ; Duncan, V. Jerome ; Friedman, Philip(1982)。Joint Venture Strategies and Corporate-Innovation。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 15. | Buckley, Peter J. ; Casson, Mark(1988)。A Theory of Co-Operation in International Business。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 16. | Caillods, Francoise(1984)。Education, Organization of Work & Indigenous Technological Capacity, in Martin Fransman and Kenneth King, Technological Capability in the Third World。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 17. | Caves, Richard E.(1982)。Multinational Enterprises and Technology Transfer, in Alan M. Rugman, New Theories of the Multinational Enterprises。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 18. | Contractor, F. J.(1980)。The Composition of Licensing Fees and Agreement as a Function of Economic Development of Technology Recipient Nations。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 19. | Contractor, F. J.(1981)。International Technology Licensing。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 20. | Contractor, F. J.(1985)。Licensing in International Strategy。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 21. | Contractor, F. J. ; Lorange, Peter(1988)。Competition vs. Cooperation: A Benefit/Cost Framework for Choosing Between Fully-Owned Investments and Cooperative Relationship。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 22. | Crawford, N. K.(1985)。The Role of Technology Licensing in the Diversification Strategies of Small Firms。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 23. | Daft, R. L. ; Lengel, R. H.(198605)。Organizational Information Requirement, Media Richness and Structural Design。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 24. | Dakin, K. J. ; Lindsey, J.(1991)。Technology Transfer: Financing and Commercializing the High Tech Product or Service from Research to Roll out。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 25. | Doyle, Peter ; Woodside, Arch G. ; Mitchell, Paul。Organizational Buying in New Task and Rebuy Situations。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 26. | Fishbein, Martin(1975)。A Behavior Theory Approach to the Relations between Beliefs about an Object and Altitude Toward the Object。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 27. | Ford, D.(1985)。The Management and Marketing of Technology。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 28. | Forrest, J. E. ; Martin, M. J. C.(1992)。Strategic Alliances between Large and Small Research Intensive Organizations: Experiences in the Biotechnology Industry。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 29. | Foster, R. D.(1971)。Organize for Technology Transfer。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 30. | Fransman, Martin ; King, Kenneth(1984)。Technological Capability in the Third World。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 31. | Gee, S.(1978)。Factors Affecting the Innovation Time-period。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 32. | Gold, B.(1982)。Managerial Considerations in Evaluating the Role of Licensing in Technology Development。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 33. | Gold, B.(1975)。Alternative Strategies for Advancing a Company’s Technology。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 34. | Gold, B.(1987)。Approaches to Accelerating Product and Process Development。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 35. | Goldsmith, M.(1970)。Technological innovation and the Economy。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 36. | Gordon, M.(1991)。Licensing’s Impact in Pharmaceuticals。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 37. | Gottfredson, Linda S. ; White, Pual E.(1981)。nternational Agreement。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 38. | Hakansson, Hakan(1988)。International Marketing and Purchasing of Industrial Goods。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 39. | Hauser, J. R. ; Shugan, S. M.(1980)。Intensity Measures of Consumer Preference。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 40. | Kalish, Shiomo ; Lilien, Gary L.(1986)。A Market Entry Timing Model for New Technologies。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 41. | Killing, J. P.(1977)。Manufacturing under License。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 42. | Killing, J. P.(1978)。Diversification through Licensing。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 43. | Larcker, D. F. ; Lessig, V. P.(1980)。Percieved Usefulness of Information: A Psychometric Examination。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 44. | Lawrence, Paul R. ; Lorsch, Jay W.(196703)。Differentiation and Integration in Complex Organization。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 45. | Link, A. ; Tassey, G. ; Zmud, R. W.(1983)。The Induce versus Purchase Decision: An Empirical Analysis of Industrial R&D。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 46. | Lorentzen, Anne(1990)。Division of Lobar and Infrastructure in Technology Transfer。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 47. | Lowe, Julian ; Crawford, Nick(1984)。Innovation & Technology for the Growing Firm。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 48. | Lowe, J. F. ; Crawford, N. K.(1982)。New Product Development and Technology Licensing for the Small Firm。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 49. | Marwell, Gerald ; Schmitt, David R.(1975)。Cooperation。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 50. | Morris, Micheal H.(1988)。Industrial and Organizational Marketing。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 51. | Negandhi, Anant R.(1987)。International Management。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 52. | OECD(1987)。International Technology Licensing: Survey Results。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 53. | Ozanne, Urban B. ; Churchill, Jr. Gilbert A.(1971)。Five Dimensions of the Industrial Adoption Process。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 54. | Parry, T. G. ; Watson, J. F.(1979)。Technology Flows and Foreign Investment in Australian Manufacturing Sector。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 55. | Peter, J. Paul ; Donnelly, Jr. James H.(1986)。Marketing Management: Knowledge and Skills。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 56. | Reid, S. D. ; Reid, L.(1988)。Public Policy and Promoting Manufacturing under License。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 57. | Reinganum, Jennifer F.(1981)。Market Structure and the Diffusion of New Technology。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 58. | Roberts, Karlene H. ; O’Reilly, Charles A.(1974)。Failures in Upward Communication in Organizations: Three Possible Culprits。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 59. | Robertson, Thomas S. ; Wind, Yoram(1980)。Organizational Psychrographics and Innovativeness。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 60. | Robinson, Patrick J. ; Fans, Charles W. ; Wind, Yoram(1967)。Industrial Buying Behavior and Creative Marketing。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 61. | Rosenberg, Nathan and Firschtak, Claudio eds.(1985)。International Technology Transfer: Concepts, Measures, and Comparison。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 62. | Rubenstein, Albert H.(1989)。Managing Technology in the Decentralinzed Firm。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 63. | Rubin, Jeffrey Z. ; Brown, Bert R.(1975)。The Social Psychology of Bargaining and Negotiation。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 64. | Samli, A. Coskun(1985)。Technology Transfer: The General Model。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 65. | Sevikauskas, Leo(1983)。Science and Technology in U.S. Foreign Trade。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 66. | Speckman, Robert E. ; Stern, Louis W.(1979)。Environment Uncertainty and Buying Group Structure: An Empirical Investigation。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 67. | Stewart, F.(1984)。Facilitating Indigenous Technical Change in the Third World Countries。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 68. | Teece, David J. edits(1987)。The Competitive Challenge: Strategies for Industrial Innovation and Renewal。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 69. | Wilkinson, A.(1985)。Corporate Strategy and Buying and Selling of Know- how。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 70. | Willianson, Oliver E.(1986)。Economic Organization。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 71. | Yusuf, Abdulgawi A.(1995)。Intellectual Property Protection in the Countries of Africa。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 圖書論文1. | Rogers, Everett M.(1972)。The Communication of Innovations: Combining Mass Media and Interpersonal Channels。Inducing Technological Change for Economic Growth and Development。0:Michigan State University Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 2. | Root, F. R.(1988)。Some taxonomies of international cooperative arrangements。Cooperative Strategies in International Business。Lexington:D. C. Heath and Company。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 3. | Arrow, K. J.(1962)。Economic welfare and the allocation of resources for innovation。The Rate and Direction of Inventive Activity: Economic and Social Factors。Princeton, NJ:Princeton University Press。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | 4. | Enis, B. M.、Roering, K. J.(1980)。Product classification taxonomies: synthesis and consumer implications。Theoretical Developments in Marketing。Chicago:American Marketing Association。 ![](/gs32/thssjcncl/image/nclsfx.gif) ![new window](/gs32/images/newin.png) | |