Due to changes in society and family structures, the increase in number of working women, and the rapidly growing in global economy, breastfeeding has dramatically decreased worldwide since 1960. However, beginning in 1980 breastfeeding has stared to increase again because organizations such as the World Health Organization (WHO) and the United Nations International Children's Fund (UNICEF) have promoted the importance of breastfeeding. In Taiwan breastfeeding began to decrease in the 1950s. Although the Executive Yuan's Sanitation Division and related government agencies officially encouraged breastfeeding in 1992, the effects were disappointing. Therefore, the second 3-year Breastfeeding Broadcasting Campaign was implemented in 1999 to improve national health on infants. Also, Taipei City's Health & Sanitation Bureau sponsored an experimental project known as the “Baby Friendly Hospital” program to increase breastfeeding in 1999. In October 1999, six hospitals started participating in this project. The purpose of this review is to understand the effects and barriers of the “Baby Friendly Hospital” program and to develop a 10-step successful guideline for breastfeeding learned from the experiences of the six participating hospitals. The information of this review can serve as a reference for other hospitals and government administrative agencies in decision-making.