| 期刊論文1. | Hatch, Mary Jo、Schultz, Majken(2001)。Are the Strategic Stars Aligned for Your Corporate Brand?。Harvard Business Review,79(2),128-134。 | 2. | Goodrich, Kristina(1994)。The Design of the Decade: Quantifying Design Impact Over Ten Years。Design Management Journal,5(2),47-55。 | 3. | (1998)。Rebuilding the Trust/Design Save the Brand。Innovation Magazine。 | 4. | Sanders, Elizabeth B. N.(1994)。But Is It Useful?。Innovation Magazine。 | 會議論文1. | Beyrouti, Nouri(1999)。Design Management and the Value-added Chain in the Business World。9th Inti. Forum on Design Management Research and Education Conference。 | 圖書1. | (2001)。Chrysler's Robert A. Lutz on Design。Corporation Design Foundation。 | 2. | (2001)。Swatch Design Time。Corporation Design Foundation。 | |