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題名:中小企業應用軟體的行銷通路--交易成本與代理理論觀點
書刊名:企業管理學報
作者:黃思明 引用關係耿慶瑞 引用關係
作者(外文):Hwang, SymingKeng, Ching-jui
出版日期:2001
卷期:51
頁次:頁53-86
主題關鍵詞:應用軟體行銷通路交易成本代理理論Application softwareMarketing channelTransaction cost analysisAgency theory
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:41
期刊論文
1.Klein, Saul、Frazier, Gary L.、Roth, Victor J.(1990)。A Transaction Cost Analysis Model of Channel Integration in International Markets。Journal of Marketing Research,27(2),196-208。  new window
2.Aubert, Benoit、Rivard, Suzanne、Party, Michel(1996)。A Transaction Cost Approach to Outsourcing Behavior: Some Empirical Evidence。Information & Management,30,51-64。  new window
3.Bakos, J. Yannis、Kemerer, Cris F.(1992)。Recent Applications of Economic Theory in Information Technology Research。Decision Support Systems,20,365-383。  new window
4.Eisenhardt, K. M.(1989)。Agency theory: Assessment and Review。Academy of Management Review,1,59-69。  new window
5.Huarng, Adam S.(1995)。System Development Effectiveness: An Agency Theory Perspective。Information & Management,28,283-291。  new window
6.Leblebici, H.、Salancik, G.(1981)。Effects of Environmental Uncertainty on Information and Decision Processes in Banks。Administrative Science Quarterly,26,578-596。  new window
7.Rangan, V. K.、Corey, E. R.、Cespedes, F.(1993)。Transaction Cost Theory: Inferences From Clinical Field Research on Downstream Vertical Integration。Organization Science,4(3),454-477。  new window
8.Saarinen, Timo、Vepsäläinen, Ari P. J.(1994)。Procurement Strategies for Information Systems。Journal of Management Information Systems,11(2),187-208。  new window
9.Clemons, Eric K.、Reddi, Sashidhap P.、Row, Michael C.(1993)。The impact of information technology on the organization of economic activity: the "move to the middle" hypothesis。Journal of Management Information Systems,10(2),9-35。  new window
10.Clemons, Eric. K.、Row, Michael C.(1992)。Information Technology and Industrial Cooperation: The Changing Economics of Coordination and Ownership。Journal of Management Information Systems,9(2),9-28。  new window
11.Nidumolu, Sarma R.(1995)。The effect of coordination and uncertainty on software project performance: Residual performance risk as an intervening variable。Information Systems Research,6(3),191-219。  new window
12.Robicheaux, R. A.、Coleman, James E.(1994)。The Structure of Marketing Channel Relationships。Journal of the Academy of Marketing Science,22(1),38-51。  new window
13.Williamson, Oliver E.(1988)。Corporate Finance and Corporate Governance。The Journal of Finance,43(3),567-591。  new window
14.Heide, Jan B.、John, George(1990)。Alliances in Industrial Purchasing: The Determinants of Joint Action in Buyer-Supplier Relationships。Journal of Marketing Research,27(1),24-36。  new window
15.Nevin, J. R.、Jap, S. D.(1995)。Relationship Marketing and Distribution Channels: Exploring Fundamental Issues。Journal of The Academy of Marketing Science,23(4),327-334。  new window
16.Williamson, Oliver E.(1981)。The Economics of Organization: The Transaction Cost Approach。American Journal of Sociology,87(3),548-577。  new window
17.Anderson, James C.、Narus, James A.(1990)。A model of distributor firm and manufacturer firm working partnerships。Journal of Marketing,54(1),42-58。  new window
18.Eisenhardt, Kathleen M.(1989)。Building Theories from Case Study Research。Academy of Management Review,14(4),532-550。  new window
會議論文
1.Gurbaxani, V.、Kemerer, Chris(1990)。An Agency Theory View of the Management of End-User Computing。The International Conference of Information Systems,279-288。  new window
2.Kriebe, L. J.、Moore, Jeffery(1980)。Economics and Management Information Systems。The International Conference on Information systems,134-156。  new window
學位論文
1.蔡政達(1995)。資訊系統委外之研究(碩士論文)。國立中央大學。  延伸查詢new window
2.王立生(1994)。套裝軟體價格與認知品質關係之研究(碩士論文)。國立中央大學。  延伸查詢new window
3.林志杰(1993)。從軟體銷售觀點看中小製造業導入管理型套裝軟體之過程(碩士論文)。國立中央大學。  延伸查詢new window
4.翁雪維(1993)。商用套裝軟體採購行為與市場區隔之研究--台灣地區進出口貿易績優廠商為例(碩士論文)。國立中央大學。  延伸查詢new window
5.耿慶瑞(1994)。套裝軟體促銷組合之研究(碩士論文)。國立中央大學。  延伸查詢new window
6.林俊桐(1994)。套裝軟體行銷通路之研究(碩士論文)。國立中央大學。  延伸查詢new window
圖書
1.Cash, J. I.、McFarlan, W. F.、McKenney, J. L.、Applegate, L. M.(1992)。Corporate information system management: Text and Cases。Homewood:Irwin。  new window
2.Stern, Louis W.、El-Ansary, Adel I.、Coughlan, Anne T.(1996)。Marketing Channels。Prentice-Hall。  new window
3.中小企業處(1996)。中小企業資訊管理輔導體系。經濟部中小企業處。  延伸查詢new window
4.資策會(1996)。中華民國84年資訊工業年鑑。資訊工業策進會。  延伸查詢new window
5.Williamson, O. E.(1975)。Market and Hierarchies。New York:Free Press。  new window
6.Aldrich, H.(1979)。Organizations and Environments。Englewood Cliffs, NJ:Prentice-Hall。  new window
7.Williamson, Oliver E.(1985)。The Economic Institutions of Capitalism: Firms Markets, Relational Contracting。Macmillan, Ltd:Free Press。  new window
8.Yin, Robert K.(1989)。Case Study Research: Design and Methods。Sage Publications。  new window
圖書論文
1.黃思明(1993)。國營事業資訊系統規劃與評估。國營事業經營管理策略。中華民國管理科學學會。  延伸查詢new window
2.黃思明(1994)。中小企業電腦化遭遇之問題與解決之道。台灣中小企業之發展個案研究暨論文發表會論文集。政大公企中心。  延伸查詢new window
 
 
 
 
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