| 期刊論文1. | Bryant, J.、Zillmann, D.(1984)。Using television to alleviate boredom and stress: Selective exposure as a function of induced excitational states。Journal of Broadcasting,28(1),1-20。 | 2. | Baumgartner, Hans、Yi, Sung-Hwan(2004)。Coping with Negative Emotions in Purchase-related Situations。Journal of Consumer Psychology,14(3),303-317。 | 3. | Waston, David、Clark, Lee A.、Tellegen, Auke(1988)。Development and validation of brief measure of positive and negative affect: The PANAS scale。Journal of Personality and Social Psychology,54(6),1063-1070。 | 4. | Ellsworth, Phoebe C.、Smith, Craig A.(1988)。Shades of joy: Patterns of appraisal differentiating pleasing emotions。Cognition and Emotion,2(4),301-331。 | 5. | Roseman, Ira J.、Spindel, Martin S.、Jose, Paul E.(1990)。Appraisals of Emotion-Eliciting Events: Testing a Theory of Discrete Emotions。Journal of Personality and Social Psychology,59(5),899-915。 | 6. | Pine II, James、Gilmore, Joseph H.(1998)。Welcome To Experience Economy。Harvard Business Review,76(4),97-105。 | 7. | Krueger, R. F.、Finger, M. S.(2001)。Using item response theory to understand comorbidity among anxiety and unipolar mood disorders。Psychological Assessment,13(1),140-151。 | 8. | Leith, Karen P.、Baumeister, Roy F.(1998)。Empathy, shame, guilt, and narratives of interpersonal conflicts: guilt-prone people are better at perspective taking。Journal of Personality,66(1),1-37。 | 9. | Keller, J.、Bhargava, T.、Gergen, J. A.、Miller, G. A.(2000)。Neuropsychological differentiation of depression and anxiety。Journal of Abnormal Psychology,109(1),3-10。 | 10. | Conway, Michael、Giannopoulos, Constantina(1993)。Dysphoria and decision making: Limited information use for evaluations of multi-attribute targets。Journal of Personality and Social Psychology,64(4),613-623。 | 11. | Abramson, L. Y.、Alloy, L. B.、Rosoff, R.(1981)。Depression and the generation of complex hypotheses in the judgment of contingency。Behavior Research and Therapy,19(1),35-45。 | 12. | Chernev, Alexander(2001)。The impact of common features on consumer preferences: A case of confirmatory reasoning。Journal of Consumer Research,27(4),475-88。 | 13. | Isen, Alice M.、Geva, Nehemia(1987)。The Influence of Positive Affect on Acceptable Level of Risk:The Person with a Large Canoe Has a Large Worry。Organizational Behavior and Human Decision Processes,39(2),145-154。 | 14. | Martin, Leonard L.、Abend, Teresa、Sedikides, C.、Green, J. D.(1997)。How would I feel if…? Mood as input to a role fulfillment evaluation process。Journal of Personality and Social Psychology,73(2),254-269。 | 15. | Raghunathan, Rajagopal、Pham, Michel T.(1999)。All negative moods are not equal: Motivational influences of anxiety and sadness on decision making。Organizational Behavior and Human Decision Processes,79(1),56-77。 | 16. | Pham, M. T.(1998)。Representativeness, relevance, and the use of feelings in decision making。Journal of Consumer Research,25(2),144-159。 | 17. | Arkes, Hal R.、Herren, Lisa T.、Isen, Alice M.(1988)。The role of potential loss in the influence of affect on risk-taking behavior。Organizational Behavior and Human Decision Processes,42(2),181-193。 | 18. | Pham, Michel Tuan、Cohen, Joel B.、Pracejus, John W.、Hughes, G. David(2001)。Affect Monitoring and the Primacy of Feelings in Judgment。Journal of Consumer Research,28(2),167-188。 | 19. | Wright, William. F.、Bower, Gordon H.(1992)。Mood effects on subjective probability assessment。Organizational Behavior and Human Decision Processes,52(2),276-291。 | 圖書1. | Cook, T. D.、Campbell, D. T.(1979)。Quasi-Experimentation Design and analysts issues for field settings。Boston, MA:Houghton Mifflin。 | 2. | Levi, L.(1967)。Stress: Sources, management, and prevention。New York, NY:Liverright。 | 3. | Christensen, Larry B.(2001)。Experimental Methodology。Needham Heights, MA:Allan & Bacon。 | 4. | Schmitt, Bernd(1999)。Experiential marketing: How to get customers to sense, feel, think, act and relate to your company and brands。New York:The Free Press。 | 5. | Lazarus, Richard S.(1991)。Emotion and adaptation。Oxford University Press。 | 6. | Kirk, Roger E.(1995)。Experimental design procedures for the behavior science。Brooks/Cole。 | 7. | Selye, Hans(1956)。The Stress of Life。McGraw Hill Book Co.。 | 圖書論文1. | Zillmann, DoIf(1988)。Mood Management: Using Entertainment to Full Advantage。Communication, Social Cognition, and Affect。Hillsdale, NJ:Erlbaum。 | 2. | Averill, James R.(1980)。On the paucity of positive emotions。Assessment and modification of emotional behavior。New York, NY:Plenum。 | 3. | Schaller, Mark、Cialdini, Robert B.(1990)。Happiness, sadness, and helping。Handbook of motivation and cognition。New York, NY:Guilford。 | 4. | Schwartz, N.(1990)。Feelings as Information: Informational and Motivational Functions of Affective States。EHandbook of motivation and cognition: Foundations of social behavior。NY:Guilford。 | 5. | Schwarz, Nobert、Clore, Gerald(1988)。How do I feel about it? Informative functions of affective states。Affect, cognition, and social behavior。Toronto:Hogrefe International。 | 6. | Schwarz, Nobert、Clore, Gerald L.(1996)。Feelings and phenomenal experiences。Social psychology: Handbook of basic principles。New York:Guilford。 | |