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題名:The Influence of Market Uncertainty and Strategy Typology on Performance of On-line Travel Industry
書刊名:Asia Pacific Management Review
作者:Wu, Jyh-jeng
出版日期:2004
卷期:9:1
頁次:頁137-157
主題關鍵詞:E-commerceMarketing uncertaintyStrategy typologyMarketing's influenceCross-functional interaction
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:0
  • 點閱點閱:25
期刊論文
1.Moriarty, R. T.、Kosnik, T. J.(1989)。High-tech Marketing: Concepts, Continuity, and Change。MIT Sloan Management Review,30(4),7-17。  new window
2.Berthon, P.、Hulbert, J. M.、Pitt, L. F.(1999)。To Serve or Create? Strategic Orientations Toward Customers and Innovation。California Management Review,42(1),37-59。  new window
3.Anderson, J. C.、Narus, J. A.(1991)。Partnering as A Focused Market Strategy。California Management Review,33(3),95-113。  new window
4.Dess, G. G.、Davis, P. S.(1984)。Porter’s (1980) generic strategies as determinants strategic group membership and Organizational performance。Academy Management Journal,27(3),467-488。  new window
5.Porter, M. E.(2001)。Strategy and the Internet。Harvard Business Review,79(3),63-78。  new window
6.Lukas, Bryan A.、Ferrell, O. C.(2000)。The Effect of Market Orientation on Product Innovation。Journal of the Academy of Marketing Science,28(2),239-247。  new window
7.Pelham, Alfred M.、Wilson, David T.(1996)。A Longitudinal Study of the Impact of Market Structure, Firm Structure, Strategy, and Market Orientation Culture on Dimensions of Small-Firm Performance。Journal of the Academy of Marketing Science,24(1),27-43。  new window
8.Richardson, R. B.、Toylor, A. J.、Gordan, M. J. A.(1985)。A Strategic Approach to Evaluating Manufacturing Performance。Interface,15,43-60。  new window
9.Glazer, R.(1991)。Marketing in an Information-Intensive Environment: Strategic Implications of Knowledge as an Asset。Journal of Marketing,55(4),1-19。  new window
10.Damanpour, Fariborz(1991)。Organizational innovation: A meta-analysis of effect of determinants and moderators。Academy of Management Journal,34(3),555-590。  new window
11.Han, Jin K.、Kim, Namwoon、Srivastava, Rajendra K.(1998)。Market Orientation and Organizational Performance: Is Innovation a Missing Link?。Journal of Marketing,62(4),30-45。  new window
12.Kohli, Ajay K.、Jaworski, Bernard J.(1990)。Market Orientation: The Construct, Research Propositions, and Managerial Implications。Journal of Marketing,54(2),1-18。  new window
13.Gatignon, H.、Xuereb, J.-M.(1997)。Strategic orientation of the firm and new product performance。Journal of Marketing Research,34(1),77-90。  new window
14.Day, George S.(1994)。The Capabilities of Market-Driven Organizations。Journal of Marketing,58(4),37-52。  new window
15.Jaworski, Bernard J.、Kohli, Ajay K.(1993)。Market Orientation: Antecedents and Consequences。Journal of Marketing,57(3),53-70。  new window
16.Walker, Orville C. Jr.、Ruekert, Robert W.(1987)。Marketing's role in the implementation of business strategies: A critical review and conceptual framework。Journal of Marketing,51(3),15-33。  new window
17.Kim, Linsu、Lim, Yooncheol(1988)。Environment, generic strategies and performance in a rapidly developing country: A taxonomic approach。Academy of Management Journal,31(4),802-827。  new window
18.Achrol, Ravi S.、Kotler, Philip(1999)。Marketing in the network economy。Journal of Marketing,63(4 S1),146-163。  new window
19.Hunt, Shelby D.、Morgan, Robert M.(1995)。The Comparative Advantage Theory of Competition。Journal of Marketing,59(2),1-15。  new window
20.Homburg, C.、Workman, J. P.、Krohmer, H.(1999)。Marketing's Influence within the Firm。Journal of Marketing,63(2),1-17。  new window
21.Pasa, M.、Shugan, S. M.(1996)。The Value of Marketing Expertise。Management Science,42(3),370-388。  new window
22.Workman, J. P., Jr.、Homburg, C.、Gruner, K.(1998)。Marketing Organization: An Integrative Framework of Dimensions and Determinants。Journal of Marketing,62(3),21-41。  new window
23.Anderson, A. L.(1988)。America's Money Maniacs。Business & Society Review,66,13-17。  new window
24.Dutton, J. M.、Walton, R. E.(1966)。Interdepartmental Conflict and Cooperation: Two Contrasting Studies。Human Organization,25(3),207-220。  new window
25.Frankwick, G. L.、Walker, B. A.、Ward, J. C.(1994)。Belief Structures in Conflict: Mapping a Strategic Marketing Decision。Journal of Business Research,31(1/ 2),183-195。  new window
26.Lusch, R. F.、Udell, J. G.、Laczniak, G. R.(1987)。The Practice of Business。Business Horizons,19,65-74。  new window
27.Miller, D.、Friensen, P. H.(1986)。Porter's (1980) Generic Strategies and Performance: An Empirical Examination with American Data, Part II: Testing Porter。Organization Studies,7(1),37-55。  new window
圖書
1.Robbins, S. P.(2001)。Organization Theory: Structure, Design, and Applications。Englewood Cliffs, NJ:Prentice Hall。  new window
2.McCarthy, E. Jerome、Perreault, W. D. Jr.(1987)。Basic Marketing: A Managerial Approach。Homewood, IL:Richard D. Irwin, Inc.。  new window
3.Kotler, Pilip(1986)。Principles of Marketing。Englewood Cliffs, N. J.:Prentice Hall。  new window
4.Hill, C. W. L.、Jones, G. R.(1998)。Strategic Management-An Integrated Approach。Houghton Mifflin Company。  new window
5.Selznick, Philip(1957)。Leadership in Administration: A Sociological Interpretation。Evanston, IL:Row, Peterson & Co.。  new window
6.Kotler, Philip(1997)。Marketing Management: Analysis, Planning, Implementation, and Control。Prentice-Hall。  new window
7.Pfeffer, J.(1992)。Managing with Power: Politics and Influence in Organizations。Harvard Business School Press。  new window
8.Porter, Michael E.(1980)。Competitive Strategy: Techniques for Analyzing Industries and Competitors。Free Press。  new window
9.Miles, Raymond E.、Snow, Charles C.(1978)。Organizational Strategy, Structure, and Process。McGraw-Hill。  new window
10.Hair, Joseph F. Jr.、Anderson, Rolph E.、Tatham, Ronald L.、Black, William C.(1995)。Multivariate Data Analysis: with Readings。Prentice Hall。  new window
11.Fiedler, F. E.(1967)。Contingency Theory。Contingency Theory。沒有紀錄。  new window
12.Lawrence, P. R.(1981)。Perspectives on Organization Design and Behavior。Perspectives on Organization Design and Behavior。NY。  new window
13.Richardson, P.(2001)。Internet Marketing。Internet Marketing。沒有紀錄。  延伸查詢new window
 
 
 
 
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