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題名:Corporate Diversification and Firm Performance: The Moderating Role of Contractual Manufacturing Model
書刊名:Asia Pacific Management Review
作者:Hsu, Chia-wenLiu, Heng-yih
出版日期:2008
卷期:13:1
頁次:頁345-360
主題關鍵詞:Corporate diversificationContractual manufacturing modelFirm performance
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(3) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:3
  • 共同引用共同引用:0
  • 點閱點閱:28
Corporate diversification has been a central issue of research concern in strategic management. Previous research basically suggests that a managed diversification may enhance corporate performance. However, few studies Illuminate how a firm’s operating context affects the relationship between corporate diversification strategies and firm performance. By taking this weakness into research consideration, this paper examines the features of diversification, a firm’s operating context and its impacts on economic performance in detail. Using a longitudinal data containing firm-level operation information during 1997-2002, the empirical investigation finds that product diversity and customer diversity are positively associated with firm performance, whereas geographic diversity is negatively associated with firm performance. However, contractual manufacturing model is not only positively associated with firm performance, but also acts as a moderator between product diversity and firm performance. Implications of this result and suggestions for futures research are discussed.
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