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題名:大專校院行政服務品質之研究
書刊名:臺北海洋技術學院學報
作者:方信雄 引用關係傅衡宇 引用關係郭彥谷
作者(外文):Fang, Hsin-hsiungFeng, Heng-yungKuo, Yen-ku
出版日期:2012
卷期:5:1
頁次:頁142-157
主題關鍵詞:大專校院行政服務品質
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:0
  • 點閱點閱:27
本研究旨在探討教師對行政服務品質的重要程度看法與實際現況的差異。以問卷調查法收集資料,採用配對樣本檢定對行政服務品質的看法與實際現況的差異情形。研究結果顯示,教師對於行政服務品質的看法與實際現況是有顯著差異的,表示學校對於行政服務品質變數的掌控上仍有努力改善的空間。
The purpose of this study was to explore differences between teacher’s degree view and actual present situation in administrative service quality. The study adopts questionnaire survey methods and Paired t-test. The empirical result show as:It’s different from teacher’s degree view and actual present situation in administrative service quality. The school still had the space which regarding in the administrative service quality variable's control the endeavor improves.
期刊論文
1.Parasuraman, A.、Zeithaml, V. A.、Berry, L. L.(1994)。Reassessment of Expectations as a Comparison Standard in Measuring Sevice Quality: Implications for Further Research。Journal of Marketing,58(1),111-124。  new window
2.Parasuraman, A.、Zeithaml, V. A.、Berry, L. L.(1991)。Understanding Customer Expectations of Service。Sloan Management Review,32(3),39-48。  new window
3.Parasuraman, A.、Berry, Leonard L.、Zeithaml, Valarie A.(1993)。More on improving service quality measurement。Journal of Retailing,69(1),140-147。  new window
4.Parasuraman, A.、Zeithaml, V. A.、Berry, L. L.(1994)。Alternative scale for measuring service quality: A comparative assessment based on psychometric and diagnostic criteria。Journal of Retailing,70(3),201-230。  new window
5.Zeithaml, Valarie A.、Parasuraman, A.、Berry, Leonard L.(1988)。Problem and Strategies in Service Marketing。Journal of Marketing,49,33-46。  new window
6.Parasuraman, Anantharanthan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1991)。Refinement and Reassessment of the SERVQUAL Scale。Journal of Retailing,67(4),420-450。  new window
7.Levitt, Theodore(1972)。Production-Line Approach to Service。Harvard Business Review,50(5),41-52。  new window
8.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing,64(1),12-40。  new window
圖書
1.Sasser, W. E.、Olsen, R. P.、Wyckoff, D. D.(1978)。Management of Service Operations: Text, Cases and Readings。Boston:Allyn and Bacon, Inc.。  new window
2.Gronroos, Christian(1982)。Strategic Management and Marketing in the Service Sector。Swedish School of Economics and Business Administration。  new window
 
 
 
 
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