影響使用網路訂購系統因素之研究--以Yahoo！購物網為例_

:::

詳目顯示

第 1 筆 / 總合 1 筆

/1頁

來源文獻資料
摘要
外文摘要
引文資料

題名：	影響使用網路訂購系統因素之研究--以Yahoo！購物網為例
書刊名：	顧客滿意學刊
作者：	盧智強／邱天佑／林子鈞
作者(外文)：	Lu, Chih-chiang／Chiu, Tien-you／Lin, Tze-chun
出版日期：	2013
卷期：	9:2
頁次：	頁189-214
主題關鍵詞：	訂購系統；科技接受模式；信任；知覺風險；社會影響；Order-processing system；Technology acceptance model；Trust；Perceived risk；Social influence
原始連結：	連回原系統網址
相關次數：	被引用次數:期刊(3) 博士論文(0) 專書(0) 專書論文(0) 排除自我引用:3 共同引用:0 點閱:36

本研究以科技接受模式爲基礎，加入信任、知覺風險及社會影響等三個變數，並透過網路受訪者的問卷調查，運用結構方程模式，探討使用者在使用網路購物訂購系統情境下，此三個變數影響使用意圖與實際使用的高低程度。結果發現直接影響網路購物訂購系統使用者的使用意圖依序爲知覺易用性、信任、知覺有用性與社會影響；而直接影響實際使用的因素依序爲使用意圖、信任與社會影響。令人意外的是，知覺風險對於使用者的使用意圖與實際使用均未達顯著影響，而是需要透過信任的中介，間接影響使用意圖與實際使用。最後，提出管理意涵及後續研究建議。

以文找文

The study based on the Technology Acceptance Model, added the three variables of trust, perceived risk and social impact, and through the Internet survey respondents, using structural equation modeling to explore the three variables affect the user，s intention use and actual use in the context of online shopping order-processing system. The results show that the orders of direct impact on the intention use of online shopping order processing system users are perceived ease of use, trust, perceived usefulness, social impact, respectively; the orders of direct impact on the actual use are intention use, trust and social impact, respectively. It is interesting that the perceived risk has no significant impact on both user's intention use and actual use, but rather through trust mediated to affect intention use and actual use.

以文找文

期刊論文
1.	Lin, W. B.、Wang, M. K.、Hwang, K. P.(2010)。The combined model of influencing online consumer behavior。Expert Systems with Applications，37(4)，3236-3247。
2.	Luo, X.、Li, H.、Zhang, J.、Shim, J. P.(2010)。Examining Multi-Dimensional Trust and Multi-Faceted Risk in Initial Acceptance of Emerging Technologies: An Empirical Study of Mobile Banking Services。Decision Support Systems，49(2)，222-234。
3.	Lee, Ming-Chi(2009)。Predicting and Explaining the Adoption of Online Trading: An Empirical Study in Taiwan。Decision Support Systems，47(2)，133-142。
4.	Chiu, C. M.、Huang, H. Y.、Yen, C. H.(2010)。Antecedents of trust in online auctions。Electronic Commerce Research and Applications，9(2)，148-159。
5.	Aldás-Manzano, J.、Lassala-Navarré, C.、Ruiz-Mafé, C.、Sanz-Blas, S.(2009)。The Role of Consumer Innovativeness and Perceived Risk in Online Banking Usage。International Journal of Bank Marketing，27(1)，53-75。
6.	Bronfman, N. C.、Va´zquez, E. L.、Gutie´rrez, V. V.、Cifuentes, L. A.(2008)。Trust, Acceptance and Knowledge of Technological and Environmental Hazards in Chile。Chile, Journal of Risk Research，11(6)，755-773。
7.	Chong, A. Y. L.、Darmawan, N.、Ooi, K. B.、Lin, B.(2010)。Adoption of 3G Services among Malaysian Consumers: An Empirical Analysis。International Journal of Mobile Communications，8(2)，129-149。
8.	Christian, J.、Abrams, D.(2003)。The Effects of Social Identification, Norms and Attitudes on Use of Outreach Services by Homeless People。Journal of Community & Applied Social Psychology，13(2)，138-157。
9.	Comegys, C.、Hannula, M.、Väisänen, J.(2009)。Effects of Consumer Trust and Risk on Online Purchase Decision-making: A Comparison of Finnish and United States Students。International Journal of Management，26(2)，295-308。
10.	Gewald, H.、Dibbern, J.(2009)。Risks and Benefits of Business Process Outsourcing: A Study of Transaction Services in the German Banking Industry。Information & Management，46(4)，249-257。
11.	Hsieh, J. J.、Rai, A.、Keil, M.(2006)。Understanding Digital Inequality: Comparing Continued Use Behavioral Models of the Socio-economically Advantaged and Disadvantaged。Management Information Systems Quarterly，32(1)，97-126。
12.	Liu, X.(2010)。Empirical Testing of a Theoretical Extension of the Technology Acceptance Model: An Exploratory Study of Educational Wikis。Communication Education，59(1)，52-69。
13.	Lu, Y.、Cao, Y.、Wang, B.、Yang, S.(2011)。A Study on Factors That Affect Users’ Behavioral Intention to Transfer Usage from the Offline to the Online Channel。Computers in Human Behavior，27(1)，355-364。
14.	Okazaki, S.、Li, H.、Hirose, M.(2009)。Consumer Privacy Concerns and Preference for Degree of Regulatory Control: A Study of Mobile Advertising in Japan。Journal of Advertising，38(4)，63-77。
15.	Olivero, N.、Lunt, P.(2004)。Privacy Versus Willingness to Disclose in E-commerce Exchanges: The Effect of Risk Awareness on the Relative Role of Trust and Control。Journal of Economic Psychology，25(2)，243-262。
16.	Rotchanakitumnuai, S.、Speece, M.(2009)。Modeling Electronic Service Acceptance of an E-securities Trading System。Industrial Management & Data Systems，109(8)，1069-1084。
17.	Shannon, R.、Mandhachitara, R.(2008)。Causal Path Modeling of Grocery Shopping in Hypermarkets。Journal of Product & Brand Management，17(5)，327-340。
18.	Tzou, R. C.、Lu, H. P.。Exploring the Emotional, Aesthetic, and Ergonomic Facets of Innovative Product on Fashion。Technology Acceptance Model, Behaviour & Information Technology，28(4)，311-322。
19.	Yang, K.(2010)。Determinants of US Consumer Mobile Shopping Services Adoption: Implications for Designing Mobile Shopping Services。Journal of Consumer Marketing，27(3)，262-270。
20.	Zhao, A. L.、Koenig-Lewis, N.、Hanmer-Lloyd, S.、Ward, P.(2010)。Adoption of Internet Banking Services in China: Is It All about Trust?。International Journal of Bank Marketing，28(1)，7-26。
21.	Zimmer, J. C.、Arsal, R. E.、Al-Marzouq, M.、Grover, V.(2010)。Investigating Online Information Disclosure: Effects of Information Relevance, Trust and Risk。Information & Management，47(2)，115-123。
22.	Kim, T. G.、Lee, J. H.、Law, R.(2008)。An Empirical Examination of the Acceptance Behavior of Hotel Front Office Systems: An Extended Technology Acceptance Model。Tourism Management，29(3)，500-513。
23.	Shin, D. H.(2009)。Towards an understanding of the consumer acceptance of mobile wallet。Computers in Human Behavior，25(6)，1343-1354。
24.	Moon, J. W.、Kim, Y. G.(2001)。Extending the TAM for World-Wide-Web Context。Information and Management，38(4)，217-230。
25.	Corritore, C. L.、Kracher, B.、Wiedenbeck, S.(2003)。On-line trust: Concepts, evolving themes, a model。International Journal of Human-Computer Studies，58(6)，737-758。
26.	Brown, I.、Jayakody, R.(2008)。B2C e-commerce success: A test and validation of a revised conceptual model。Electronic Journal Information Systems Evaluation，11(3)，167-184。
27.	Pavlou, Paul A.、Gefen, David(2005)。Psychological contract violation in online marketplaces: antecedents, consequences, and moderating role。Information Systems Research，16(4)，372-399。
28.	Devaraj, S.、Easley, R. F.、Crant, J. M.(2008)。How Does Personality Matter? Relating the Five-Factor Model to Technology Acceptance and Use。Information Systems Research，19(1)，93-105。
29.	Ong, C.-S.、Lai, J.-Y.、Wang, Y.-S.(2004)。Factors Affecting Engineers' Acceptance of Asynchronous E-learning Systems in High-tech Companies。Information & Management，41(6)，795-804。
30.	Ha, Sejin、Stoel, Leslie(2009)。Consumer e-shopping acceptance: Antecedents in a technology acceptance model。Journal of Business Research，62(5)，565-571。
31.	Gaski, John F.、Nevin, John(1985)。The differential effects of exercised and unexercised power sources in marketing channel。Journal of Marketing Research，22(2)，130-142。
32.	Hsu, Meng-Hsiang、Ju, Teresa L.、Yen, Chia-Hui、Chang, Chun-Ming(2007)。Knowledge sharing behavior in virtual communities: The relationship between trust, self-efficacy, and outcome expectations。International Journal of Human-Computer Studies，65(2)，153-169。
33.	Ahn, Tony、Ryu, Seewon、Han, Ingoo(2004)。The Impact of the Online and Offline Features on the User Acceptance of Internet Shopping Malls。Electronic Commerce Research and Applications，3(4)，405-420。
34.	Teo, Thompson S. H.(2001)。Demographic and Motivation Variables Associated with Internet Usage Activities。Internet Research: Electronic Networking Applications and Policy，11(2)，125-137。
35.	Venkatesh, Viswanath、Davis, Fred D.(2000)。A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies。Management Science，46(2)，186-204。
36.	Gefen, David、Karahanna, Elena、Straub, Detmar W.(2003)。Trust and TAM in Online Shopping: An integrated Model。Management Information Systems Quarterly，27(1)，51-90。
37.	Ahn, Tony、Ryu, Seewon、Han, Ingoo(2007)。The Impact of Web Quality and Playfulness on User Acceptance of Online Retailing。Information & Management，44(3)，263-275。
38.	Anderson, James C.、Gerbing, David W.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin，103(3)，411-423。
39.	Hulland, John S.(1999)。Use of partial least squares (PLS) in strategic management research: A review of four recent studies。Strategic Management Journal，20(2)，195-204。
40.	Pavlou, Paul A.(2003)。Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model。International Journal of Electronic Commerce，7(3)，101-134。
41.	Pavlou, Paul A.、Gefen, David(2004)。Building effective online marketplaces with institution-based trust。Information Systems Research，15(1)，37-59。
42.	Hong, Se-Joon、Thong, James Y. L.、Tam, Kar Yan(2006)。Understanding continued information technology usage behavior: A comparison of three models in the context of mobile internet。Decision Support Systems，42(3)，1819-1834。
43.	Jung, Yoonhyuk、Perez-Mira, Begona、Wiley-Patton, Sonja(2009)。Consumer Adoption of Mobile TV: Examining Psychological Flow and Media Content。Computers in Human Behavior，25(1)，123-129。
44.	Venkatesh, Viswanath、Morris, Michael G.(2000)。Why Don't Men Ever Stop to Ask for Directions? Gender, Social Influence, and Their Role in Technology Acceptance and Usage Behavior。MIS Quarterly，24(1)，115-139。
45.	Yousafzai, Shumaila Y.、Pallister, John G.、Foxall, Gordon R.(2003)。A Proposed Model of e-trust for Electronic Banking。Technovation，23(11)，847-860。
46.	Lu, Yaobin、Zhou, Tao、Wang, Bin(2009)。Exploring Chinese users' acceptance of instant messaging using the theory of planned behavior, the technology acceptance model, and the flow theory。Computers in Human Behavior，25(1)，29-39。
47.	Hsu, Chin-Lung、Lu, Hsi-Peng(2004)。Why do people play on-line games? An extended TAM with social influences and flow experience。Information & Management，41(7)，853-868。
48.	Park, Sung Youl(2009)。An analysis of the technology acceptance model in understanding university students' behavioral intention to use e-learning。Educational Technology & Society，12(3)，150-162。
49.	Chen, Y. H.、Barnes, S.(2007)。Initial Trust and Online Buyer Behaviour。Industrial Management & Data Systems，107(1)，21-36。
50.	Schaupp, L. C.、Carter, L.、McBride, M. E.(2010)。E-file adoption: A study of U.S. taxpayers' intentions。Computers in Human Behavior，26(4)，636-644。
51.	Luarn, Pin、Lin, Hsin-Hui(2005)。Toward An Understanding of The Behavioral Intention Use Mobile Banking。Computers in Human Behavior，21(6)，873-891。
52.	Davis, Fred D.(1989)。Perceived Usefulness, Perceived Ease of Use, & User Acceptance of Information Technology。MIS Quarterly，13(3)，319-340。
53.	Karahanna, E.、Limayem, M.(2000)。E-mail and V-mail Usage: Generalizing across Technologies。Journal of Organizational Computing and Electronic Commerce，10(1)，49-66。
54.	Sang, S.、Lee, J. D.、Lee, J.(2009)。E-government adoption in ASEAN: The case of Cambodia。Internet Research，19(5)，517-534。
55.	Lee, Sangjae、Kim, Byung Gon(2009)。Factors affecting the usage of intranet: A confirmatory study。Computers in Human Behavior，25(1)，191-201。
56.	Davis, F. D.、Bagozzi, R. P.、Warshaw, P. R.(1989)。User acceptance of compute technology: a comparison of two theoretical models。Management Science，35(8)，982-1003。
57.	Shin, D. H.(2008)。Understanding Purchasing Behaviors in a Virtual Economy: Consumer Behavior Involving Virtual Currency in Web2.0 Communities。Interacting with Computers，20(4/5)，443-446。
58.	Sanchez-Franco, M. J.(2010)。WebCT--The Quasimoderating Effect of Perceived Affective Quality on an Extending Technology Acceptance Model。Computers & Education，54(1)，37-46。
59.	Amin, H.(2009)。An Analysis of Online Banking Usage Intentions: An Extension of the Technology Acceptance Model。International Journal Business and Society，10(1)，27-40。

圖書
1.	Jöreskog, K. G.、Sörbom, D. S.(1993)。LISREL 8: A guide to the program and application。Chicago, IL：Scientific Software International, Inc.。
2.	Hewson, C.、Yule, P.、Laurent, D.、Vogel, C.(2003)。Internet research methods: A practical guide for the social and behavioral sciences。London：Sage。
3.	Nunnally, Jum C.、Bernstein, Ira H.(1978)。Psychometric Theory。McGraw-Hill。
4.	Hair, J. F.、Anderson, R. E.、Tatham, R.、Black, W. C.、Babin, B. J.(2010)。Multivariate Data Analysis with Readings。Prentice Hall International。

其他
1.	交通部電信總局臺灣網路資訊中心(2010)。2010年臺灣寬頻網路使用到查報告，http://www.twnic.net.tw/download/200307/1001e.pdf。延伸查詢
2.	資訊工業策進會產業情報研究所(2010)。2010臺灣線上購物市場規模3,583億元，http://www.iii.org.tw/service/3_1_4_c.aspx?id=127。延伸查詢

推文
推薦
引用網址
引用嵌入語法
轉寄

top

:::

相關期刊
相關論文
相關專書
相關著作
熱門點閱

1.	探討金融科技知覺風險對行動支付使用意圖之研究
2.	應用科技接受模式探討旅客使用自助服務科技之行為意圖
3.	信任、產品涉入及知覺風險對無人AI咖啡機消費意願之影響
4.	為粉絲經濟裝上Fintech翅膀--明星NFT
5.	網路購物知覺風險、信任與購買意願之關聯性研究
6.	運用科技接受模式探討澎湖機場旅客使用自助報到服務之行為意向--兼論信任之調節效果
7.	影響持續使用行動食品訂購應用程式意圖因素之探討
8.	以TAM觀點探討消費者對使用智慧型販賣機購買小農有機產品之使用意圖
9.	植基於科技接受模式探討民眾使用物流App意圖之研究
10.	第三方支付與網站形象對消費者信任、知覺風險和購買意願的影響
11.	信任影響親子部落客的產品推薦之探討--部落客商業化程度與涉入的調節效果
12.	資訊隱私顧慮、系統品質、信任與知覺風險對使用意願之影響--以第三方支付為例
13.	網站品質、信任與知覺風險對購買意願之研究--有機蔬果為例
14.	探討臺灣高中、高職學生對於行動學習的社會影響、知識分享與科技接受度之影響模式分析
15.	旅客採用行動商務行為模式之研究

1.	全球新冠肺炎疫情(COVID-19)與科技接受模式之研究
2.	藥師採用健保雲端藥歷系統之研究
3.	探索行動服務採用者之重要信任影響因素:以社群網路Facebook為例
4.	影響網路消費者非計畫性購買行為與再訪意願之相關因素探討
5.	顧客網路瀏覽行為與網路購物行為之科技接受模式分析

無相關書籍

無相關著作

無相關點閱

QR Code

臺灣人文及社會科學引文索引資料庫系統

詳目顯示

臺灣人文及社會科學引文索引資料庫