:::

詳目顯示

回上一頁
題名:Perceived Value of Online Purchasing Process: An Exploratory Research of Technology Acceptance
書刊名:管理實務與理論研究
作者:白如玲 引用關係謝美婷
作者(外文):Pai, Ru-lingHsieh, Mei-ting
出版日期:2014
卷期:8:1
頁次:頁1-25
主題關鍵詞:知覺價值科技接受模式知覺使用知覺易用Perceived valueTechnology acceptance modelTAMPerceived ease of usePerceived usefulness
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:7
從消費者、學術及實務上來看,儘管些許研究提及網站服務品質對科技衝擊不免有其影響,但結合科技為基礎的品質來看對消費者感受價值的研究,並未充分與前揭文獻交叉對話的機會。本研究目地在於辨認出究竟有哪些存在要素(網站服務品質、科技為基礎品質)同時影響消費者線上的知覺價值。基於過去文獻及涉及影響知覺價值的研究回顧,本文建構一系列的命題。此外,也提出一個適合解釋消費者在以科技為基礎服務下的概念架構。最後,本文提出為了未來應用到實務上衡量,建議後續研究在朝量化取向的探討。
Although a few articles which posed web service quality to the impacts of technology by reluctant interacting were discussed from all of the stance of consumer, academic, and practical fields, technology-based service quality and perceived value have never yet received collectively the opportunities of cross-reference they deserved. The purpose of this research is to identify whether factors maybe exist and impact on perceived value simultaneously. Based upon the literatures and inference of significant impact on perceived value in related domains, this study demonstrated a series of propositions. In addition, conceptual framework was leaded for better explaining consumer behavior under technology-based service encounter. Finally, this study suggests that further researches should be achieved by quantitative approach in order to apply to practical fields.
期刊論文
1.Yang, Z.、Jun, M.(2002)。Consumer Perception of E-service Quality: From Internet Purchaser and Non-purchaser Perspectives。Journal of Business Strategies,19(1),19-41。  new window
2.Berthon, P.、Pitt, L. F.、Watson, R. T.(1996)。The World Wide Web as an advertising medium。Journal of Advertising Research,36(1),43-54。  new window
3.Coupey, E. C.(1994)。Restructuring: Constructive processing or information displays in consumer choice。Journal of Consumer Research,21,83-99。  new window
4.Donthu, N.(2001)。Does your Website measure up。Marketing Management,10,29-32。  new window
5.Gallarzaa, M. G(2006)。Value dimensions, perceived value, satisfaction and loyalty: An investigation of university students’ travel behaviour。Tourism Management,27,437-452。  new window
6.Grewal, D.、Iyer, G. R.、Krishnan, R.、Sharma, A.(2003)。The internet and the price-value-loyalty chain。Journal of Business Research,56(5),391-398。  new window
7.Jeong, M.(2001)。Adaptation of an information quality framework to measure customers’ behavioral intentions to use lodging Websites。International Journal of Hospitality Management,20,129-146。  new window
8.Kuster, I.(2006)。Relational content of travel and tourism websites。Asia Pacific Journal oj Tourism Research,11,119-133。  new window
9.Lai, A. W.(1995)。Consumer values, products benefits and customer value: A consumption behaviour approach。Advances in Consumer Research,22,381-388。  new window
10.Law, R.(2000)。A study of airline’s online reservation services on the internet。Journal of Travel Research,39,202-211。  new window
11.Madu, C. N.(2002)。Dimensions of e-quality。International Journal of Quality and Reliability Management,19,246-258。  new window
12.Sheth, J. N.、Sisodia, R. S.(2000)。Antecedents and consequences of the growth of customer-centric marketing。Journal of the Academy of Marketing Science,28,55-66。  new window
13.Slater, S. E.(1994)。Market orientation, customer value, and superior performance。Business Horizons,37,22-28。  new window
14.Smith, A. D.(2003)。Strategic online customer decision making: leveraging the transformational power of the internet。Online Information Review,27,418-432。  new window
15.Spiliopoulou, M.(2000)。Web usage mining for Web evaluation。Association for Computing Machinery,43,127-134。  new window
16.Vantrappen, H.(1992)。Creating customer value by streamlining business processes。Long Range Planning,25(1),53-62。  new window
17.Venkatesh, V.(1996)。A model of the perceived ease of use: Development and test。Decision Sciences,27,451-481。  new window
18.Jensen, H. R.(1996)。The Interrelationship Between Customer and Consumer Value。Asia Pacific Advances in Consumer Research,2,60-63。  new window
19.Walle, A. H.(1996)。Tourism and the internet: Opportunities for direct marketing。Journal of Travel Research,13(2),72-77。  new window
20.Saracevic, T.(1975)。Relevance: A review of and a framework for the thinking on the notion in information science。Journal of the American Society for Information Science,26,321-343。  new window
21.Kwun, J. W.、Oh, H.(2004)。Effect of brand, price, and risk on consumers' value perceptions and behavioral intentions in the restaurant industry。Journal of Hospitality and Leisure Marketing,11(1),31-49。  new window
22.Swanson, E. B.(1987)。Information channel disposition and use。Decision Sciences,18(1),131-145。  new window
23.Vijayasarathy, L. R.、Jones, J. M.(2000)。Print and Internet Catalog Shopping: Assessing Attitudes and Intentions。Internet Research,10(3),191-202。  new window
24.Chu, R.(2001)。What Online Hong Kong Travelers Look for on Airline/Travel Websites?。International Journal of Hospitality Management,20,95-100。  new window
25.Porter, M. E.(2001)。Strategy and the Internet。Harvard Business Review,79(3),63-78。  new window
26.Babin, B. J.、Kim, K.(2001)。International students' travel behavior: A model of the travel- related consumer/dissatisfaction process。Journal of Travel and Tourism Marketing,10(1),93-106。  new window
27.Huber, F.、Herrmann, A.、Morgan, R. E.(2001)。Gaining Competitive Advantage through Customer Value Oriented Management。The Journal of Consumer Marketing,18(1),41-53。  new window
28.Petrick, J. F.(2004)。The roles of quality, value, and satisfaction in predicting cruise passengers' behavioral intentions。Journal of Travel Research,42(4),397-407。  new window
29.Sinha, I.、DeSarbo, W. S.(1998)。An Integrated Approach toward the Spatial Modeling of Perceived Customer Value。Journal of Marketing Research,35(2),236-249。  new window
30.Butler, P.、Peppard, J.(1998)。Consumer Purchasing on the Internet: Processes and Prospects。European Management Journal,16(5),600-610。  new window
31.Hanna, J. R. P.、Millar, R. J.(1997)。Promoting tourism on the Internet。Tourism Management,18(7),469-470。  new window
32.Jarvenpaa, S. L.、Todd, P. A.(1996)。Consumer Reactions to Electronic Shopping on the World Wide Web。International Journal of Electronic Commerce,1(2),59-88。  new window
33.Grewal, D. R.、Krishnan, R.、Baker, J.、Borin, N.(1998)。The effect of store name, brand, name and price discounts on customers' evaluations and purchase intentions。Journal of Retailing,74(3),331-352。  new window
34.Giese, J. L.、Cote, J. A.(2000)。Defining consumer satisfaction。Journal of Academy of Marketing Science Review,2000(1),1-24。  new window
35.Petrick, James F.(2002)。Experience Use History As A Segmentation Tool To Examine Golf Travelers' Satisfaction, Perceived Value and Repurchase。Journal of Vacation Marketing,8(4),332-342。  new window
36.Donthu, Naveen、Garcia, Adriana(1999)。The Internet Shopper。Journal of Advertising Research,39(3),52-58。  new window
37.Koufaris, Marios(2002)。Applying the technology acceptance model and flow theory to online consumer behavior。Information Systems Research,13(2),205-223。  new window
38.Kaynama, Shohreh A.、Black, Christine I.(2000)。A Proposal to Assess the Service Quality of Online Travel Agencies: An Exploratory Study。Journal of Professional Services Marketing,21(1),63-88。  new window
39.Venkatesh, Viswanath、Davis, Fred D.(2000)。A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies。Management Science,46(2),186-204。  new window
40.Adams, Dennis A.、Nelson, R. Ryan、Todd, Peter A.(1992)。Perceived usefulness, ease of use, and usage of information technology: A replication。MIS Quarterly,16(2),227-247。  new window
41.Woodruff, Robert B.(1997)。Customer value: The next source for competitive advantage。Journal of the Academy of Marketing Science,25(2),139-153。  new window
42.Ostrom, Amy、Iacobucci, Dawn(1995)。Consumer Trade-Offs and the Evaluation of Services。Journal of Marketing,59(1),17-28。  new window
43.Duman, Teoman、Mattila, Anna S.(2005)。The Role of Affective Factors on Perceived Cruise Vacation Value。Tourism Management,26(3),311-323。  new window
44.Sweeney, Jillian C.、Soutar, Geoffrey N.(2001)。Consumer Perceived Value: The Development of a Multiple Item Scale。Journal of Retailing,77(2),203-220。  new window
45.Thaler, Richard H.(1985)。Mental Accounting and Consumer Choice。Marketing Science,4(3),199-214。  new window
46.Mathwick, Charla、Malhotra, Naresh K.、Rigdon, Edward(2001)。Experiential value: Conceptualization, measurement and application in the catalog and internet shopping environment。Journal of Retailing,77(1),39-56。  new window
47.Chen, Zhan、Dubinsky, Alan J.(2003)。A Conceptual Model of Perceived Customer Value in E-Commerce: A Preliminary Investigation。Psychology & Marketing,20(4),323-347。  new window
48.Cronin, J. Joseph Jr.、Brady, Michael K.、Hult, G. Tomas M.(2000)。Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments。Journal of Retailing,76(2),193-218。  new window
49.Novak, Thomas P.、Hoffman, Donna L.、Yung, Yiu-Fai(2000)。Measuring the Customer Experience in Online Environments: A Structural Modeling Approach。Marketing Science,19(1),22-42。  new window
50.Bolton, Ruth N.、Drew, James H.(1987)。A Multistage Model of Customers' Assessments of Service Quality and Value。Journal of Consumer Research,17(4),375-384。  new window
51.Parasuraman, Ananthanarayanan(1997)。Reflections on gaining competitive advantage through customer value。Journal of the Academy of Marketing Science,25(2),154-161。  new window
52.Card, Jaclyn A.、Chen, Ching-Yi、Cole, Shu Tian(2003)。Online Travel Products Shopping: Differences between Shoppers and Nonshoppers。Journal of Travel Research,42(2),133-139。  new window
53.Venkatesh, Viswanath、Morris, Michael G.(2000)。Why Don't Men Ever Stop to Ask for Directions? Gender, Social Influence, and Their Role in Technology Acceptance and Usage Behavior。MIS Quarterly,24(1),115-139。  new window
54.Bitner, Mary Jo、Brown, Stephen W.、Meuter, Matthew L.(2000)。Technology infusion in service encounters。Journal of the Academy of Marketing Science,28(1),138-149。  new window
55.Korgaonkar, Pradeep K.、Wolin, Lori D.(1999)。A multivariate analysis of Web usage。Journal of Advertising Research,39(2),53-68。  new window
56.Parasuraman, Ananthanarayanan Parsu、Grewal, Dhruv(2000)。The Impact of Technology on the Quality-Value-Loyalty Chain: A Research Agenda。Journal of the Academy of Marketing Science,28(1),168-174。  new window
57.Sánchez, Javier、Callarisa, Luís、Rodríguez, Rosa M.、Moliner, Miguel A.(2006)。Perceived value of the purchase of a tourism product。Tourism Management,27(3),394-409。  new window
58.Bhattacherjee, Anol L.(2001)。An Empirical Analysis of the Antecedents of Electronic Commerce Service Continuance。Decision Support Systems,32(2),201-214。  new window
59.Davis, Fred D.、Bagozzi, Richard P.、Warshaw, Paul R.(1989)。User acceptance of computer technology: A comparison of two theoretical models。Management Science,35(8),982-1003。  new window
60.Davis, Fred D.(1989)。Perceived Usefulness, Perceived Ease of Use, & User Acceptance of Information Technology。MIS Quarterly,13(3),319-340。  new window
61.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing,52(3),2-22。  new window
62.Dodds, William B.、Monroe, Kent B.、Grewal, Dhruv(1991)。Effect of Price, Brand, and Store Information on Buyers' Product Evaluations。Journal of Marketing Research,28(3),307-319。  new window
63.Webster, F. E., Jr.(1998)。Commentary: Interactivity and Marketing Paradigm Shifts。Journal of Interactive Marketing,12(1),54-55。  new window
64.Kim, W.G.、Lee, H.Y.(2004)。Comparison of web service quality between online travel agencies and online travel suppliers。Journal of Travel and Tourism Marketing,17(2),105-116。  new window
會議論文
1.Parasuraman, A.(199610)。Understanding and leveraging the role of customer service in external, interactive and internal marketing。Frontiers in Service Conference。Nashville, TN。  new window
圖書
1.Baron, R. A.(1987)。Social Psychology: Understanding Human Interaction.Boston。MA:Allyn and Bacon。  new window
2.Fitzsimmons, J. A.。New York:McGraw-Hill。  new window
3.Nowlis, S. M.(2001)。Online vs. offline consumer decision making: The effect of the ability to physically touch merchandise。  new window
4.Oliver, R. L.(1997)。Satisfaction: A Behavioral Persective on the Consumer。New York:Irwin:Mcgraw-Hill。  new window
5.Solomon, M. R.(2004)。Consumer Behavior: Buying, Having, and Being。Prentice-Hall。  new window
6.Day, George S.(1990)。Market driven strategy: processes for creating value。Free Press。  new window
7.Fishbein, Martin、Ajzen, Icek(1975)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley Publishing Company。  new window
其他
1.Hoffman, D. L.,Novak, T. P.(1995)。Commercial scenarios for the web: Opportunities and challenges,http://shum.huii.ac.il/icmc/vol1/issue3/volino3.html.。  new window
圖書論文
1.Holbrook, M. B.(1999)。Introduction to consumer value。Consumer Value: A Framework for Analysis and Research。New York, NY:London:Prentice Hall:Routledge。  new window
2.Holbrook, Morris B.、Corfman, K. P.(1985)。Quality and Value in the Consumption Experience: Phaedrus Rides Again。Perceived Quality: How Consumers View Stores and Merchandise。Lexington Book。  new window
3.Oliver, R. L.(1999)。Value As Excellence in the Consumption Experience。Consumer Value: A Framework for Analysis and Research。Routledge。  new window
4.Olshavsky, Richard W.(1985)。Perceived Quality in Consumer Decision Making: An Integrated Theoretical Perspective。Perceived Quality: How Consumers View Stores and Merchandise。Lexington Books。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
QR Code
QRCODE