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題名:Antecedences of the Satisfaction over Utilizing Destination Travel Web Site Impacts on Intentions to Visit and the Continuous Web Site Usage Behavior: Perspectives of Empathy Expression and Expectation-confirmation
書刊名:餐旅暨觀光
作者:林彣珊Noel, Tamara董維
作者(外文):Lin, Wen-shanTung, Wei
出版日期:2019
卷期:16:2
頁次:頁27-44
主題關鍵詞:旅遊網站觀光感動行銷廣告創意持續使用行為Travel websiteTourismEmotional appealAdvertising creativityContinuous usage intention
原始連結:連回原系統網址new window
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  • 點閱點閱:3
期刊論文
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會議論文
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