True incidence of suicide is difficult to assertain. It has been claimed that suicide statistics in large areas do not give much information, and rather a material obtained within a limited community tells us more about ecological and aetiological factors of suicide. In this study, a total of 364 suicides reported on a most popular newspaper in Taipei duringthe years 1969-71 were analysed. The first part dealt with socio-psychological variables; trends found in the distribution of cases as to age, sex, given reasons, methods, and immediate result of suicide. Hightened rates of suicide were seen among young females and middle-age males. Women were more afflicted by the difficulty encountered in love mating, marital life and family relationship, and men were frequently disturbed by legal problems and social mal adaptation. Men who killed themselves after murdering others mostly occurring in the conflicting situation with their marriage partners specifically drew public attention. In the second part, newspapers reactions toward suicide were analysed using the printed title size and number of letters written in reporting suicide as the two measures. Reporters tended to react dramatically to the matters related to criminal act, mental derangement, social conflict, and especially to the artfical behavior manifested by the suicides.Homicide-suicide victims were reported unexceptionally by largest titles and in longest stories. Exaggerated manner of newspaper report on suicide might influence to other susceptible persons and thus might increase the rate of suicide.