By taking the sample of the 537 papers on national cultural studies included by the CSSCI database in the last 10 years,this paper takes advantage of the scientific knowledge mapping to conduct an econometric analysis to the national cultural studies in the subject of ethnology. It constructs a co- occurrence visualization pattern of the trend of hot keywords in national cultural studies through literature analysis,the core author,journal distribution,research institutions and divided time segments. Then it approaches change of the hotspots of the national cultural studies. At the same time,it reveals intensively the relationship between hotspots in the said field and its characteristics and explores the current condition of the field and the trend of development,providing a reference for the field of national cultural studies.